The Balance Sheet - Yardi Corporate Blog

SMASH Summit 2019

Sales + Marketing for Senior Living

Many people tend to think of senior living as a “sleepy” industry. Doesn’t move fast. Doesn’t change much. Doesn’t keep up with the latest trends in the market. But that couldn’t be further from the truth. As any professional in senior living would tell you, they’re keenly focused on the future – and the challenges […]

Marketing

Demystifying Data

7 Key Marketing Analytics

Not sure what to make of your analytics page? You know analytics are important, yet you’re not comfortable interpreting the data. Demystifying data is the beginning of success! Learn how to interpret marketing data and make smarter marketing decisions. Metrics Matter Metrics help you get the most out of your marketing spend. Your marketing and […]

News

Storage Going Cold?

New Yardi Matrix Report

Headwinds are on the rise in the U.S. self storage sector, even as self storage facility developers continue to break ground on new projects amid favorable economic and demographic dynamics. The implications of high supply levels are the focus of a new report from Yardi Matrix. Street rates plummeted in July 2019, dropping by 2.5% […]

Energy

Sunny Outlook

Space-Based Power

Solar power is a burgeoning alternative energy source that accounts for 1.6% of total U.S. electricity generation and encompasses enough installed capacity to power 12.3 million homes. It’s the second-fastest source of new generation on the U.S. power grid, but it’s not flawless. Arrays that capture solar energy don’t work at night or when obscured […]

People

Big Data is a Big Deal

How Pillar Drives Performance

Not long ago, most real estate companies made business decisions based on guesswork and backward-looking data aggregated into spreadsheets. Today, new technology automates data collection with advanced analytics to provide a complete picture of a portfolio’s opportunities and future risks. That’s big data. When it comes to leveraging big data for big results, Diana Norbury […]

Marketing

On Brand

Property branding tips & tricks

You’ve got the location, the amenities, the staff and the software you need to manage your properties. So what’s missing? Why are apartments sitting vacant and renewals at an all-time low? It might be time to reconsider your brand. In this age of customer experience, your brand is critically important. It sets customer expectations for […]

Marketing

Home Smart Home

Must-Have Amenities

Wondering how to make your property more desirable in a competitive market? Research shows that today’s renters (especially millennials) would rather have high tech amenities than a pool or gym. And, they’ll pay more for a smart apartment that offers technology services on demand. Why? Smart apartments make life easier by keeping you connected, automating […]

Giving, Global, People

Race for a Cause

Yardi UK

Providing opportunities for children without homes and supporting those in need is important to Yardi employees around the globe. On July 18th, Yardi’s UK office participated in PropKart, a go-karting event hosted by PropSki with all proceeds benefitting LandAid and Maggie’s Centres. These two heart-warming charities prioritize emotional support and health support. Read on to […]

Events

Senior CRM Webinar

Featuring Thrive Senior Living

Roughly 10,000 baby boomers turn 65 each day. It’s a demographic shift of seismic proportions, and it’s spurred a lot of new developments in senior living as investors anticipate future demand. Turns out, they’ve got a few more years to wait before they can recoup their costs (the average senior living resident is well into […]

Energy, News

Sustainable Fun

Gamification of Energy

Want to cut costs across your portfolio while improving environmental conditions for future generations? Of course you do. You can achieve both when you turn sustainability initiatives into games that get residents and tenants involved. The basic tools below can help you get started today. Gamification: Undercover Education (and Self-Help) Meetings, lectures, and classes on […]

Events, News

NIC Fall Conference

Investors + Senior Living Leaders

Going to the NIC Fall Conference? This is one senior living opportunity you don’t want to miss. The NIC Fall Conference is the only industry event where senior living executives and capital providers come together. Set for September 11-13 at the Sheraton Grand Chicago, the conference will bring in over 3,000 leaders from senior housing, […]

Energy, News

Nearing Zero

Energy Efficiency Webinar

The processes and technology needed to start moving to “net zero” buildings—those that produce enough renewable energy to meet their annual energy consumption requirements—are available today. How to make them widely understood, accepted and implemented was the focus of a recent webinar featuring Akshai Rao, Yardi vice president of procure to pay and energy, and […]

News

Trimming Turnover

5 Tips for Leasing Offices

The turnover struggle is real. Multifamily leasing offices face a turnover rate from a conservative 21 percent to a jaw-dropping 54 percent. Why might promising talent abandon ship? To decrease your turnover rate, you’ve got to identify what’s ailing your staff. End inadequate training Job training can be costly and time consuming. Filling a job […]

Events, Global, News

YASC ANZ

Join the fun in September

The Yardi Advanced Solutions Conference (YASC) returns to Sydney on September 17-18, bringing together real estate professionals from across Australia and New Zealand. Diving deep into Yardi Voyager and the ancillary software you use every day, YASC is a great opportunity to strengthen your skills and network with peers. With interactive discussions, local and international experts, more […]

People

A Bright View

For BrightView Senior Living

Since opening its first community 20 years ago, Brightview Senior Living has established itself as a leading developer and operator of independent and assisted living and dementia care facilities across eight Mid-Atlantic and Northeast states. The company, based in Baltimore, will open its 40th community by the end of 2019 and intends to continue opening […]

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