Tag: amenities

Attractive Properties for Gen Z

The renting generation

In a recent finding, millennials are now mostly homeowners, meaning most renters are now Generation Z. This generation is the most radical and ethnically diverse in the country. They are highly educated and highly tech-savvy. So stand out to this generation by keeping your properties attractive. We compiled a short list of tips to attract […]

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Take It from the Top

Rooftop Amenities Add Value

Common onsite amenities available to occupiers of commercial and residential properties are widely known: gyms, laundry service, parking spaces, pet services and clubrooms, among others. But there’s a special location that can provide a key differentiator in the competition to attract and retain occupants: the roof. “Today, particularly at higher-end properties, unique rooftop amenities have […]

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Inventive Incentives

Help Fill Multifamily Properties

Even with multifamily rents continuing to rise nationwide, property owners still need to work to get people into their units. At the height of the pandemic, some renters in metros like Los Angeles, Boston and San Francisco relocated to lower-cost communities, prompting landlords to adopt creative measures to attract and keep renters. “Incentives are not […]

Marketing

Fitness Trends 2022

Value-add amenities

With the new year here, you can expect an influx of interest in your fitness amenities. Prepare your space and gym calendar for creative, fun and forward-thinking fitness opportunities. You can appeal to prospects who are seeking a fresh start as well as existing renters. Refresh your fitness center offerings Among New Year resolutions, wellness […]

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Amping Up Amenities

Property Owners Think Big

Amenities like fitness centers, laundry rooms and pet services are standard at many residential and commercial properties. So ordinary are they that property managers are striving to deliver increasingly elaborate offerings to attract residents and tenants. Real estate investment information source Millionacres.com says, “If you want your units to fill up quickly and stay filled, […]

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Amenity Reset

For Multifamily

Amenities can be the irresistible lure that persuades apartment searchers to choose one community over another. Rooftop pools, fitness suites, concierge package service, housekeeping, business centers and dog wash stations all have devotees. “Over the past several years the multifamily asset class has been engaged in an amenities war, with projects offering better and more […]

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What Students Want

NMHC Survey Insights

In the 2020 National Multifamily Housing Council & Kingsley Apartment Resident Preferences survey, 373,000 residents living in 5,336 communities across the U.S. shared their feedback on what renters want. Millennial renters, particularly college-aged adults, expressed their most desirable features in rental housing. Hot topics for the year included parking, sustainability, health, and security. Amenities in […]

Marketing

Home Smart Home

Must-Have Amenities

Wondering how to make your property more desirable in a competitive market? Research shows that today’s renters (especially millennials) would rather have high tech amenities than a pool or gym. And, they’ll pay more for a smart apartment that offers technology services on demand. Why? Smart apartments make life easier by keeping you connected, automating […]

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Senior Living Retention

Adding Value with Activities

There is a perception that senior living residents are a captive audience. That’s not entirely true. Enhancements to dining and lifestyle services are a retention strategy for when residents and their families sit down to sign lease renewals. Let the value-add services that you offer outshine your competition. Unique Experiences Offer residents an experience that […]

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Airport Amenities

Making layovers amazing

If two travelers had a 17-hour layover in your airport, would the news excite them? If you can’t immediately say “yes,” your airport still has work to do. We’ve got a few service and marketing tactics sites of sizes that can make the experience more appealing. Engage Before Arrival Create the travel experience before travellers […]

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Community Gardens

Investment Insights

As a gardener, I took personal interest in the community gardens popping up throughout the US. I expected to find plenty of resources on the practicality and returns on such projects. Unfortunately, I had no such luck. What I’ve found, though, may help you determine if a community garden is a worthwhile addition to your […]

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Beyond Pet Friendly

Amplified Animal Amenities

The American Pet Products Association estimates that approximately 60 percent of all Americans own at least one pet, with nearly 80 million dogs and 96 million cats as part of that lofty figure. “That’s a significant amount of prospective renters,” said Gina Bertagnolli Slater, regional property manager for Pinnacle, Las Vegas. “For our pet owners […]

People

4 Lessons About Renters

From House Hunters International

For a short list of reasons, which are relatively uninteresting, I’ve recently become obsessed with the HGTV show House Hunters International (and its parent program, House Hunters). A couple of years ago, it was revealed that the elimination process featured on the House Hunters program is somewhat contrived – participants apparently have often already selected […]

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Fit in the City

American Fitness Index results

Ever wondered how fit your city is? The American College of Sport Medicine (ACSM) has. Since 2008 the ACSM takes a look at the health and fitness of the nations’ top 50 metropolitan areas, compiling a comprehensive ranking on community fitness to assess city strengths and identify areas in need of improvement. Dubbed the American […]

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The Best Bike Policy

Five Simple Steps

As an outdoor enthusiast, I love the warm weather months. It’s great to hop on my mountain bike and head to the local trails or just watch the kids cruise around the neighborhood while I grill. But I hate the heart-stopping moments when kids on bikes get too close to moving cars or when I […]

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