Amy Reinholds

AUTHOR

Amy Reinholds is a marketing writer at Yardi, covering senior living. She has written for newspapers, software companies and music magazines and is passionate about successful housing solutions. Amy writes about technology and industry trends and loves sharing stories of the people behind thriving communities.

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Ebook: Greener Living, Sustainable Solutions for the Future of Senior Care

Green senior living guide for the planet, residents & NOI

Practical strategies help senior living communities care for residents, reduce costs and meet growing expectations for environmental responsibility.

12 / 01 / 25

Ebook: Meet the 2025 Changemakers of Senior Living

What senior living leaders taught us about change in 2025

We asked nine leaders honored as Changemakers for their top tips on managing change — and how they envision the future of senior living. Our new ebook includes previously unseen advice.

11 / 24 / 25

Brightview Senior Living client success video

Brightview’s success integrating eMAR data for med safety

Watch Carol Downey, IT systems manager at Brightview Senior Living, share success with Yardi eMAR to improve med workflows, reporting and care delivery.

11 / 17 / 25

RentCafe Senior CRM Road Show with Further

Fueling smarter sales: Senior CRM insights from the road

We kicked off the RentCafe Senior CRM Road Show in October, exploring the future of senior living sales, including AI tools and a powerful interface with Further. Next stop: Toronto.

11 / 13 / 25

Image of tablet with senior living resident screening infographic on it

Automate resident screening to simplify senior living move-ins 

Protect your residents, safeguard investments and boost efficiency with automated resident screening, built into your leasing workflow. View the infographic.

11 / 06 / 25

White paper: Inside Your New Senior Living Sales Playbook

Why it’s time for a new senior living sales playbook

Jaybird and SRG achieved faster move-ins and higher conversions with a lead stages strategy for senior living sales. Hear their CRM success stories.

10 / 21 / 25

Collage of Ashley Romano

Employee spotlight: Ashley Romano, from client to team lead

Meet Ashley Romano, a senior team lead for client services. She and her team help senior living providers switch from paper to secure digital leases.

10 / 14 / 25

The Bristal Assisted Living client success video

Video: The Bristal unifies finance & streamlines reporting

Watch Eileen Rainer, CFO of The Bristal Assisted Living, share success with unified financial data across all entities, saving time on access and analysis.

10 / 07 / 25

Rob Teel introduces RentCafe Senior CRM changes during the opening session

Senior CRM momentum builds at YASC 2025

RentCafe Senior CRM revved up YASC 2025 with roadmaps, demos and client-driven momentum. The team shifts into high gear for a road show this fall.

09 / 22 / 25

Ebook: 8 Ways to Transform Senior Living Operations

8 ways to streamline senior living with integrated software

Discover the impact of integrated software on senior living communities: streamline tasks, strengthen care and improve efficiency.

09 / 15 / 25

National Assisted Living Week

National Assisted Living Week celebrates ageless adventure

National Assisted Living Week is Sept. 7-13 with the theme Ageless Adventure. See how our clients celebrate residents, caregivers and vibrant community living.

09 / 08 / 25

Harmony Senior Living client success video

Centralized data success: Harmony Senior Services testimonial

How does Harmony Senior Services use shared data and reports to be more efficient? Watch our interview with Tonya Ballard to see how Harmony seamlessly connects data, from prospect info to billing.

09 / 03 / 25

Changemaker Ken Young

Celebrating Changemakers 2025: Meet Ken Young

In the final part of the 2025 series, Changemaker Ken Young shares insights about aging in place, service coordination programs and middle-market senior living.

08 / 25 / 25

Changemaker Joe Jedlowski

Celebrating Changemakers 2025: Meet Joe Jedlowski

Changemaker Joe Jedlowski shares adaptive strategies in senior living, from data-informed agility to middle-market development and pricing transparency. See highlights in our 2025 Changemakers series.

08 / 18 / 25

Changemaker Erin Shadbolt

Celebrating Changemakers 2025: Meet Erin Shadbolt

Changemaker Erin Shadbolt reshapes senior living by empowering staff and creating communities that support cognitive well-being. Read highlights in our 2025 Changemakers interview series.

08 / 11 / 25