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Blogging 101

Picking the Perfect Platform

You hear it all the time: to improve your organic ranking with Google, you need frequent, fresh content for your website. Blogging is a common best practice for keeping new content on your site while connecting with your residents. But how do you start a great blog? First, you need to select your blogging platform. […]

News

New Acquisition

Phoenix Broadband Ltd.

Yardi announced the acquisition of Phoenix Broadband Ltd., an innovative business technology firm specializing in infrastructure and hardware solutions for shared workspaces. Based in Stirling, Scotland, Phoenix Broadband is known for its Medusabusiness brand. Medusa is a service platform for managing technology resources in a shared workspace. When multiple companies share a common office space, […]

Marketing

RentCafe + AIM

New Conference Title Sponsor

Yardi has entered an exclusive three-year agreement securing RentCafe as the title sponsor of the Apartment Internet Marketing Conference (AIM). “We are excited to announce our partnership with AIM. We believe this is a great opportunity for us, for AIM and for the attendees because ultimately, we are all laser-focused on innovative digital marketing,” said Esther Bonardi, […]

Technology

Condo Tech Tips

Cut Costs, Raise NOI

It’s an exciting time for the condo industry in Canada. Facing tech disruption, new building, increasing regulation and competition, condo companies need to rethink — and even reinvent — the way they do business. To improve operational performance and increase NOI, condo managers need software platforms that deliver actionable analytics and integrated online services. A […]

Marketing

Holli Beckman

On Multi-Source Lead Attribution

Property marketers use lead attribution to determine where leads are coming from so they know what is working, what isn’t and where to spend their marketing dollars most effectively. But single source lead attribution models only credit the first or last source with the lease. “We know that 50% of renters visit five or more […]

People

Society of Women Engineers

Marisa Ceppi, Yardi Energy

Engineers are the brain and muscle behind the Yardi technology that makes property management (and property managers’ lives) easier. When Marisa Ceppi proposed the idea of presenting at the Society of Women Engineers 2018 National Conference (We’18), it was met with unbounded support from her teammates. The SWE We ’18 Conference Ceppi, Yardi Energy Account […]

People

Informed Investments

With Fogelman Properties

In 14 years as a Yardi client, Fogelman Properties has adopted a variety of solutions that comprise a single connected platform for running its real estate property and investment management business. For example, automating resident insurance enrollment at its rental properties produced 100% insurance compliance.  Another solution for tracking and managing leads gave rise to […]

Giving, People

Emergency Backpacks

Ready to Roll When Needed

Two weeks ago, staff members from the Yardi corporate marketing and human resources departments in Santa Barbara, Calif. spent a few hours helping local non-profit organization Direct Relief assemble Emergency Medical Backpacks for first responders in disaster zones. For the marketing department the project was a peer energy team effort. Marketing colleagues assemble in small […]

Giving

Marguerite’s Place

Strengthening Families

Marguerite’s Place takes a holistic approach to ending homelessness. The organization offers transitional housing, onsite childcare, as well as supportive services to break the cycle of homelessness and dependence for women and children. The nonprofit is nondenominational and service focused, with an emphasis on helping women and children who are facing housing insecurity. Over the […]

News

Moving Mainstream

Coworking Picks Up Steam

No longer the sole domain of freelancers, micro busineses and start-ups, coworking is taking the Asia Pacific by storm as large companies jump on board the trend, says Yardi’s Neal Gemassmer. According to research by Cushman & Wakefield, coworking has accelerated rapidly throughout the Asia Pacific region, with roughly 750,000 sqm of space leased over […]

People

Life Assurance

Ireland's Friends First

After 184 years in business, Irish life assurance company Friends First knows how to provide high-quality service and meet emerging business challenges. Established in 1834 to provide life assurance to the Society of Friends (Quakers), Friends First now offers a wide range of life protection, investment and pension products to more than 281,000 customers. It […]

News

Hitting the Mark

Yardi Breeze

From online applications to maintenance and business operations, property managers work hard to juggle competing priorities while still sustaining the profitability and integrity of their buildings. Whether it’s single-family homes, multifamily apartments or commercial properties, the challenges can be complicated. Thankfully, the solution doesn’t have to be. Meet Yardi Breeze, a refreshingly simple software platform […]

Giving, People

Doves for Youth

Yardi Supports Casa Pacifica

Yardi Oxnard teamed up with Casa Pacifica Centers for Children and Families to bring hope to local, at-risk youth. About the Non-Profit Casa Pacifica helps children overcome a broad spectrum of difficult circumstances, from abuse and neglect to complex emotional, behavioral, and family issues. Services are offered to more than 4,000 children from Ventura County, Santa […]

News

ICON

Tiny Homes with Heart

Tiny house manufacturers have long posited themselves as serious competition for the multifamily housing industry. Yet for years, there have not been any real contenders. ICON is positioned to change the real estate landscape. 3D Printing Reimagined ICON revealed a 3D-printed tiny home that is functional, beautiful, and affordable. The floor plans range from 650-800 […]

Marketing

10 Ways to Win

Resident Appreciation Week

Your residents are the lifelines of your community. Where would you be without them? It’s essential to build resident loyalty by showing that their presence is valuable. Organizing a Resident Appreciation Week is an excellent place to start! Below are 10 ideas to help you win Resident Appreciation Week: Pet Photo Contest Cutest pet photo […]
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