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It’s crucial to keep the pulse on your competitors in the senior living space. You need to understand why one community may be attracting new prospects more successfully — or even enticing your current residents to make a switch. Unfortunately, assessing the competition is challenging when your data isn’t organized, easy to retrieve and error-free.
That’s where our competitive analysis feature comes in. You simply input the data you’ve collected on your competitors — things like community amenities, care-level incentives and reputation — then RentCafe Senior CRM takes care of the rest. The dynamic solution presents competitor data in an attractive, easy-to-analyze format and thanks to seamless integration with Yardi Voyager Senior Housing, your own community’s data is populated automatically — making it easy to draw comparisons.
Our new competitive analysis infographic shows more of how it works:
What is competitive analysis?
As defined in Business News Daily, competitive analysis — also known as competitor analysis — is the evaluation of your organization’s products or services (and how well they’re performing) compared to other organizations in your market.
How does it work?
Our competitive analysis functionality helps you centralize competitor data, streamline reporting and compare communities quickly and efficiently. You enter competitor information directly into RentCafe Senior CRM then unlock organized, intuitively presented insights that live in one secure place.
Why do you need it?
With organized competitor details and data-driven insights at your fingertips, you’re equipped to make faster, informed decisions for your community’s benefit — decisions to help your community stand out from the crowd.
In fact, according to LinkedIn research, data-driven companies outperform their competitors by up to 20%.
Explore self-competitor functionality
Curious to see how your own communities stack up against each other? RentCafe Senior CRM offers self-competitor functionality! With real-time data flowing in from Voyager Senior Housing, you can conveniently compare your communities with precision. No more pulling information from multiple sources — wasting time and risking errors.
Learn more and see competitive analysis in action
RentCafe Senior CRM is a mobile-friendly sales and marketing solution designed for senior living operators. Ready to learn more and see competitive analysis in action? Reach out for a personalized demo.
