Erica Rascón

Top 5 Resident Complaints

J Turner Research analyzed 10,000 customer satisfaction surveys from multi-family communities throughout the nation to determine the top resident complaints. The results reveal that renter satisfaction does not depend on a slew of custom features and amenities. Rather, four out of five complaints depend solely on how onsite staff manages priorities: 1. Rental rates 2. […]

09 / 02 / 14

UK Think Tanks

Yardi will host a series of think-tanks that unite industry professionals in discussion on the hottest issues facing real estate in the UK. This week: what are the prospects for property as an asset class? A new plan may draw investors from the capital to previously overlooked northern towns. During the global recession, emerging markets remained steady […]

08 / 29 / 14

Luke Theatre

It has been over 10 years since The Marjorie Luke Theatre reopened its doors to the public. The performance venue, established in 1933, had passed through the hands of several owners before falling into a state of disrepair. It’s beautiful architecture, history, and Santa Barbarans’ notorious local pride triggered the restoration of the property. Now, […]

08 / 22 / 14

Reach Out and Read

Reach Out and Read is an evidence-based nonprofit organization of medical providers who promote early literacy and reading aloud. The organization operates in all 50 states, serving 4 million kids each year. Medical providers distribute 6.5 million books to children and supply parents with literacy advice to help families obtain the longer term benefits of […]

08 / 20 / 14

The Best Bike Policy

As an outdoor enthusiast, I love the warm weather months. It’s great to hop on my mountain bike and head to the local trails or just watch the kids cruise around the neighborhood while I grill. But I hate the heart-stopping moments when kids on bikes get too close to moving cars or when I […]

08 / 19 / 14

Special Olympics SB

Competition can be empowering. It doesn’t matter whether the competition takes place on a field, court or office. Knowing that you will go head-to-head with a worthy competitor encourages you to set goals, hone your skills, and believe that you are capable of emerging from the competition as a victor. You alone can forge the […]

08 / 13 / 14

Insights on Instagram

Buckingham Companies began this year with a slew of accolades, among them a Prodigy Award for Best Overall Marketing Program, another for Best Color Advertisement, and the Bronze Adrian Award for Complete Campaign and Posting. At the foundation of those achievements stands an innovative marketing department that enhances traditional marketing approaches with a tool that […]

08 / 04 / 14

Marketing

The Main Place

The needs of our neighbors aren’t always evident. When Sharon Johnston served as the president of Irving Women’s Network (IWN) from 2004-2006, the organization was shocked to discover that there were over 1,000 homeless teenagers in their town. Johnston immediately called the school district’s homeless liaison to figure out how such a need could be […]

07 / 31 / 14

Candlelight Ranch

Candlelight Ranch provides nature-based camps for children with special needs. By customizing experiences to accommodate each group, children receive the care that they deserve as well as the challenges and opportunities that they crave. Public Relations and Marketing Chair, Adrienne Hagler, has served Candlelight Ranch for four years. The joy of working with a nonprofit […]

07 / 24 / 14

Green Affordable Housing

The widespread presence of sustainability features in affordable housing is finally underway thanks to changes in government regulations and financing incentives. Key green features are in high demand, forming a new standard in affordable housing. Affordable housing communities are becoming greener from the ground up, beginning with optimal placement: the north-south and east-west orientation of […]

07 / 22 / 14

Trade Street Residential

2014 has experienced notable growth in mid-sized markets with an expected rent growth of 3-5 percent by year’s end. Yardi client, Trade Street Residential, has capitalized on this market, flourishing in developing markets throughout the southern United States. To achieve its success, the company became proactive about its new wave of renters and their metropolitan […]

07 / 21 / 14

Team Yardi

Cross Training at Work

Cross training has been with us for ages, though perhaps not under its formal name. In short, cross training is when an employee who was hired for one position is taught the skills needed to perform additional jobs. It occurs within the workplace naturally, especially in small businesses, yet during the recession larger companies relied […]

07 / 15 / 14

Learning

Learning, Naturally

Yardi’s former Vice President of Client Services, Michelle Howard, now serves as Development Director at Wilderness Youth Project (WYP). Her passion for the environment prompted the career change. Yet after nine years of service, she has realized that the nonprofit’s scope extends beyond Mother Nature: WYP prepares children for a future in environmental stewardship while simultaneously […]

07 / 10 / 14

Learning

Cradles to Crayons

The list of what children need for school seems to be growing. What’s more challenging is that the materials aren’t affordable for everyone. The National Retail Federation reported that on average, parents will spend $688.62 on preparing a single child for school. For most of us, we simply cough up the extra cash so that […]

06 / 27 / 14