Erica Rascón

AUTHOR

Erica Rascón

Erica Rascón specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.

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Android Wear

Google Glass definitely had its appeal. Wearers looked as though they came to us from the future, equipped with endless knowledge and insight thanks to a little lens hovering near their eyeball. That little lens caused some discomfort that has prevented the technology from reaching a broader fan base: is the wearer looking at me? […]

04 / 10 / 14

YASC Spring 2014

The biannual Yardi Advanced Solutions Conference (YASC) offers attendees fantastic tutorials, exciting technology developments and insightful Q&A sessions. Learn how your organization can optimize the value of your Yardi products and services. The East Coast conference will return to the Washington Hilton in Washington, D.C on May 28-30, 2014. This year’s event will feature more […]

04 / 07 / 14

Top Metros

Are we on the path back to the good old days of booming prosperity in real estate? Any step forward is a step in the right direction. Explore the top ten hottest metropolitan areas that are leading the surge in multifamily unit construction. Washington, D.C. The population rose by about 10 percent from 2000-2012. While […]

04 / 03 / 14

NAA Student Housing

As a college student,  my family and I would always invite a few international students to our home during the holidays so that they wouldn’t be stranded on campus alone. It was one of the many times that I realized how tough it was to be a student abroad. The 2014 National Apartment Association (NAA) […]

04 / 02 / 14

Tawny Crazy Ants

Just as the bed bugs craziness fades from the media, a new pest is working its way through the nation. Tawny crazy ants have caused more than $146.5 million in property damage in the state of Texas alone. And they’re spreading. Nylanderia fulva, simply called the crazy ant, is a tawny-colored, hairy critter that’s about […]

03 / 31 / 14

Storyteller

Storyteller Children’s Center provides preschool education and support services for at-risk children and their families. The organization began in 1988 as a half-day preschool out of Transition House, with a parking lot for a playground. Over 25 years later it is a thriving organization with two locations, a dedicated staff, and a constant waitlist for […]

03 / 25 / 14

Jacob Fisher

The talents of Jacob Fisher of Pennrose Properties are getting noticed. Fisher recently received Philadelphia Business Journal’s “40 Under 40” distinction. The honor recognizes his business success, community involvement, leadership ability, and influence. “It’s not surprising that Jacob was selected for this terrific award,” says Mark H. Dambly, president of Pennrose Properties, a Yardi client. […]

03 / 24 / 14

Walk for Hope

On a cool October morning, Raleigh community members congregated outside of Angus Barn Restaurant. They weren’t there for the restaurant’s award-winning steak or stellar service. More than 3,800 people gathered to participate in the Thad and Alice Eure Walk for Hope. As Foundation of Hope’s premiere fundraiser, the organization has raised more than $3.8 million […]

03 / 14 / 14

BRG Apartments

Yardi client BRG Apartments is the largest owner and operator of rental communities in the region with more than 6,800 apartment homes in 40 communities throughout Cincinnati, Columbus, Dayton, and Northern Kentucky. The company takes pride in its Midwestern heritage. From the corporate office down to its smallest property, BRG instills the values of hospitality […]

03 / 11 / 14

Time for a Change?

When CNN listed time zone reduction on its 10 Ideas, readers like me smiled politely and continued to the next article. Big changes don’t happen often in our society and they certainly don’t happen quickly. Changing American time zones seems incredibly unlikely unless we’re convinced that it would make our lives exponentially better and, of […]

03 / 06 / 14

Affordability Crisis

Every morning at 8am, the construction crews begin working on the neighborhood behind my home in an Atlanta suburb. The sounds of hammers, trucks, and lively music are a sign that the housing market is recovering. While these lots will make lovely homes for some, their $250,000+ price tags exclude buyers most in need of […]

02 / 27 / 14

The Kill Switch

Today’s smartphones hold more private data than a credit card. A credit card comes with a “kill switch” but your smartphone does not. If your credit card is stolen, you can have it disabled. Any access to your account using the old card number will be forbidden. Yet if your smartphone is stolen, you and […]

02 / 26 / 14

Learning from Selfies

A “selfie” is a photo that you’ve taken of yourself.  Most of us admit that we’ve taken one or two in our lifetime. We also admit that we secretly loathe our buddies who post #POTH. (If you don’t know what that means, you’ve been spared.) Selfies can teach businesses a few fun yet practical do’s […]

02 / 21 / 14

Beacons

If your property was developed before 2000, it wasn’t built with cellphone and Wi-Fi reception in mind. The location, building materials, and sometimes the building’s design can hinder signals. Today’s renters won’t tolerate glacial-speed connectivity and inconsistent service. Beacons could help improve resident satisfaction, retention, and give you new ways to communicate with tenants. Beacons […]

02 / 17 / 14

Cost of Living Calculator

Relocating can be tough for tenants, particularly when they are moving to a new city or state. To ease the transition, The Department of Transportation and U.S. Department of Housing and Urban Development have created the Location Affordability Portal (LAP), a website equipped with tools that give a realistic idea of the costs associated with […]

02 / 12 / 14