Erica Rascón

AUTHOR

Erica Rascón

Erica Rascón specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.

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Green Roof on Cornell's Mann Library

Biophilic Design

Will homes of the future have super powers sourced from nature? The concept of biophilia has intrigued architects since the 1970. Simply put, biophilic design is a building methodology that integrates natural elements into the building process, including construction materials, ventilation methods, lighting techniques, and more. The current popularity of green building practices has pulled […]

08 / 06 / 12

Handling Hoarding

Hoarding has affected multifamily housing firms long before any reality show.  Also known as compulsive hoarding and cluttering, hoarding is the excessive collection of possession or animals. According to the International Obsessive Compulsive Disorder, it is closely linked with obsessive compulsive disorder, a mental illness that affects nearly 3 million people throughout the nation. As […]

07 / 16 / 12

Big Data

Companies strive to better understand their customers and stay a step ahead of their competitors. Various methods of accomplishing these goals have come and gone over the years but none has stirred as much buzz as Big Data. Through such analytics, companies now have the power to explore human-generated data in addition to transactions, market […]

07 / 09 / 12

Fourth of July Door Decor

Tenant Events

Summer is here! Rental communities across the nation have speckled their event calendars with group fitness classes, barbecues, and game nights to entertain youth and adult residents alike. While such events may seem to serve only one purpose—fun!—they can be an important tool towards improving tenant retention. By hosting resident appreciation events on the property, […]

06 / 29 / 12

Young people texting

Wild About Wireless

As the multifamily housing industry booms amidst the slow recovery of the housing market, investors and developers are seeking prime real estate to seize the opportunities presented. To ensure the success of your upcoming project in a market flooded with competition, it is vital to consider even the smallest factors in tenant satisfaction. Today’s renter […]

06 / 25 / 12

student housing construction

Student Housing

Student housing has grown out of its niche sector. More universities are turning to third party firms to meet the needs of increasing enrollment, and multifamily firms have been responsive.The demand for student housing is high – a recent National Multi Housing Council white paper revealed that a 38.7 percent increase in university enrollment over […]

06 / 18 / 12

The App Economy

Ever wondered how apps – those fun little programs on your iPhone, iPad or Android that do cool things like provide your bank balance, tell you when your mortgage is due or give you the latest local weather forecast – have influenced our tech economy? Studies show that application development is quantifiable as its own […]

06 / 08 / 12

No smoking

Shutting Out Smokers

As the multifamily industry moves forward, many firms are choosing to create sustainable housing that also fosters a healthy lifestyle for its residents. Firms select sites with easy access to public transit and bike lanes. Communities receive fitness centers, walking trails, and programming like exercise and yoga classes. Many of these health-related amenities welcome residents […]

06 / 04 / 12

Concierge service extends to technology

Tech Concierge Services

Mints on the pillow are no longer sufficient when the home automation is waiting to be configured. In a market that is burgeoning with new and innovative rentals, setting your property apart from the crowd requires insight into tenants’ most basic needs as well as their superfluous desires. Multifamily firms are devising creative ways to […]

05 / 29 / 12

Cost of Conservation

Energy conservation, resource preservation, personal health and the environment have taken priority in recent revisions of building codes. Few would claim that such issues are negligible. Problems arise, however, when architects, builders and owners are faced with a myriad of costly code standards that may not be able to yield desirable returns. Adapting the 2009 […]

05 / 07 / 12

Bed Bugs Bite

Bed bugs have re-emerged in the multifamily housing industry after a nearly 50 year sabbatical. Not since World War II has the US experienced such an infestation. According to reports released by the National Apartment Association, bed bug-related reports have increase by more than 60 percent since 2004. In the past, property owners turned to […]

04 / 30 / 12

Laptop, tablet or ultrabook?

The campaign towards the perfect device is well underway. Businesses are beginning to accept that they are, perhaps, well beyond the age of the PC. The question now is whether dusk has set on the age of laptops as well. Is the reign of tablets upon us? When it comes to business travel, tablets are […]

04 / 07 / 12

Do-It-Yourself Computing

Do-it-yourself computing has gained momentum in recent years as individuals and businesses seek out ways to eliminate avoidable expenses. Such new technologies may minimize personnel requirements and middle man costs while optimize workplace efficiency. Meet Z1, the future of DIY computing The new HP Z1 workstation aims to reduce user dependency on third party technicians. […]

03 / 23 / 12

New iPad arrives – What can it do for you?

Property management firms are increasingly likely to turn to mobile devices like iPads to aid in the on-site residential lease-up process. IT managers for major multi-family and commercial management firms say that they’re using the devices to keep their employees better connected, impress potential residents, and steam line business processes. This week, Apple gave the […]

03 / 09 / 12