Posts by: Erica Rascón

Senior Housing

Avoiding the Luxury Bubble

Real estate professionals ranging from multifamily developers to REITs are launching themselves into the senior housing market, hoping to cash in on the next frontier for Baby Boomers. While most analysts agree that the industry isn’t in immediate risk of inflating another bubble, the looming threat lies in the lack of housing diversity. Reports from […]

Marketing

Instagram Hyperlapse

Easy Mobile Video

If you haven’t looked into Instgram now is the perfect time to reconsider. Instagram has launched its standalone companion, Hyperlapse, to appeal to the Vine crowd without…well, the Vine crowd. Hyperlapse offers mobile video production that’s quick, simple, and eye catching. In other words, it’s just what you need to take your content marketing to […]

Giving, People

AHA! Santa Barbara

Restoring Peace to Schools

According to the most recent report released by the Center for Disease Control, 22 percent of girls and 18 percent of boys in grades 9-12 reported being bullied at school. The National Association of School Psychologists estimates that is about 3.2 million children who face verbal and physical abuse at the hands of their peers. […]

News

Halloween Safety

For All Treats, Fewer Tricks

During this time of year, your office is likely gearing up for ghoul-themed, candy-laden parties for your residents. A few simple tricks can help minimize risks to guests and keep your Halloween party fun and fright free. On the day of the event, you’ll likely be busy running through the office, putting up last minute […]

People

WinnResidential

Award-winning Management

Unstable growth and slashed funding in affordable housing would suggest that the sector is no longer a lucrative investment. But demand soars higher and countless companies are showcasing just how rewarding affordable housing can be. Yardi client WinnResidential, the property management arm of WinnCompanies, reigns as the nation’s largest affordable multifamily property management company as […]

People

The Graham Companies

Versatility + Growth

The story of Yardi client, The Graham Companies, is a lesson in adaptability. When life handed him lemons, founder Ernest Graham made more than lemonade. He transformed a failed sugar cane plantation into a profitable town with commercial and residential properties as well as farms for dairy, pecans, and beef. Nearly a century later, The […]

Giving, People

Senior Star

Raising the Bar

Yardi client Senior Star offers independent living, assisted living, memory support, and nursing care for seniors at 13 communities throughout the heartlands of the United States. Senior Star has increased its portfolio by a third and its staff base by 43 percent in just a few years. The growth signals the company’s successful staff training […]

Marketing

Buckingham Companies

Marketing in motion

Buckingham Companies may have forged its identity as a leader in commercial real estate but its multifamily properties have established their own reputation. In 2013 alone, the company received 19 awards for its singular properties. Spreading the word about Buckingham Companies’ award winning properties is an equally distinguished marketing department. The staff was honored with […]

People

Maintenance Mobile

Time management solution

When J Turner Research released its list of top ten apartment resident complaints, three of the top five complaints reflected renters’ dissatisfaction with onsite staff’s responsiveness; poor grounds upkeep, disorganized staff and lingering maintenance requests lessen the chances of lease renewals and referrals. One community has discovered how Yardi Maintenance Mobile keeps staff on top […]

News

Hurricane Season

Property Protection

With hurricane season in full swing on both coasts, we can all benefit from a refresher on hurricane preparedness for properties and residents. According to the National Weather Service, last year was relatively calm for hurricanes and tropical storms with property damages totaling just over $10 million. That’s a significant amount yet pales in comparison […]

People

Against the Wall

Limited Affordable Options

Michael J. Novogradac, a managing partner at Novogradac & Co., estimates that available affordable housing lags behind demand by as many as 20 million units. The funding simply isn’t there. Without it, low-income families and affordable housing providers are running low on options. Aubrey Fakalata, Resident Manager of Yardi client Burbank Housing has experienced the […]

Giving, People

Minnie’s Food Pantry

Feeding Neighbors in Need

The solution was obvious. If you can’t feed 100 people, then feed just one. It was a simple solution to a problem that didn’t exist. At least, that’s what Cheryl Jackson was told. As she educated on food insecurity in the area, many fellow residents pulled her aside to inform her that there were no […]

News

7 Security Tips

Sept. is Safety Month

September is REALTOR Safety Month, an excellent opportunity to spread awareness about security and safety issues facing our industry. The list below highlights seven safety tips that can keep you safe while working and networking online. Review your company’s internet policy and stick with it. We understand that policies are absolutely positively boring but they […]

News

LOBOS

Providing Utility Solutions

In efforts to reduce energy consumption and CO2 emissions, commercial real estate leaders are turning to sustainable building and management techniques. While there are countless products and services on the market to improve efficiency in these areas, few offer an unobtrusive option that is designed to interface seamlessly with existing HVAC control systems in most […]

News

Purpose Cities

Urban Planning 2.0

What sets the blossoming Adelaide, Australia apart from the confines of Palmanova, Italy? It’s a question that many city designers face with a mix of fear and excitement. And with more purpose cities on the horizon, it’s a question better answered sooner than later. City planners may find the answers by taking a look into […]

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