Tag: Multifamily

Recession-Proof Properties

Get Strategies at Maximize

As we head into uncertain economic times, is your multifamily portfolio recession proof? Now more than ever, you need data you can trust and a smart revenue management strategy to set competitive rental prices, maximize occupancy and spend marketing dollars wisely. And, with the arrival of artificial intelligence and machine learning to inform business intelligence, […]

News

Is Bigger Better?

Larger Apartments Buildings Cause Debates

Units are getting smaller as apartment buildings grow larger for the first time in history. Interestingly, these large buildings are indicative of the nation’s troubled relationship with rental housing Characteristics of New Housing Report Bloomberg reports that developers completed 211,000 new housing units in about 2,000 buildings with 50 or more units. That’s the largest […]

Marketing

On Brand

Property branding tips & tricks

You’ve got the location, the amenities, the staff and the software you need to manage your properties. So what’s missing? Why are apartments sitting vacant and renewals at an all-time low? It might be time to reconsider your brand. In this age of customer experience, your brand is critically important. It sets customer expectations for […]

Marketing

Home Smart Home

Must-Have Amenities

Wondering how to make your property more desirable in a competitive market? Research shows that today’s renters (especially millennials) would rather have high tech amenities than a pool or gym. And, they’ll pay more for a smart apartment that offers technology services on demand. Why? Smart apartments make life easier by keeping you connected, automating […]

Energy, News

Sustainable Fun

Gamification of Energy

Want to cut costs across your portfolio while improving environmental conditions for future generations? Of course you do. You can achieve both when you turn sustainability initiatives into games that get residents and tenants involved. The basic tools below can help you get started today. Gamification: Undercover Education (and Self-Help) Meetings, lectures, and classes on […]

News

Trimming Turnover

5 Tips for Leasing Offices

The turnover struggle is real. Multifamily leasing offices face a turnover rate from a conservative 21 percent to a jaw-dropping 54 percent. Why might promising talent abandon ship? To decrease your turnover rate, you’ve got to identify what’s ailing your staff. End inadequate training Job training can be costly and time consuming. Filling a job […]

News

Intentional Retention

Personalizing Your Community

As a property management software provider with tons of solutions at hand, we’re proud to say that there are few property issues that technology can’t address. While tech is a terrific way to enhance the renter experience, zeros and ones have their limits. Some important components of community building require the human touch. Your ability […]

News

Hurricane Season

Resources for Property Managers

We are amid yet another hurricane season. (Along the east coast and the Gulf of Mexico, Hurricane season runs June through November). As recent history has taught us, locations that rarely experienced damages in the past are now at notable risk. The resources below can help owners of mixed portfolios take precautions to reduce risks […]

News

Drive Revenue

With pet friendly policies

Permitting pets on your premises comes with its fair share of challenges. But with the right tools, permitting pets can also help to drive revenue by attracting renters and promoting resident retention! The tips below can help you create a pet-friendly property that adds value to the renter experience. Start with the basics—welcome pets! According […]

Energy, News

Energy Automation

Pinnacle Uses Yardi Energy

Dallas-based multifamily community manager Pinnacle sought to reduce utility late fees and increase vacant utility cost recoveries at 170,000 residential units that it manages. “We needed to automate the entire process—payables, receivables, consumption data analysis and reporting that drilled down to a granular level of detail,” said Nicole Ellery, the company’s ancillary performance manager. Doing […]

Events, Marketing

Win at Branding

For Canadian Portfolios

Want to amplify your marketing returns and build a loyal customer base? Developing a strong brand identity can help you do both. Whether you’re an established midsized business or a burgeoning small company, it’s never too late to strengthen your brand identity. We attended the Canadian Federation of Apartment Associations conference with Sam Amin, marketing […]

Events, News

IoT in Multifamily

Takeaways from CFAA

During the Canadian Federation of Apartment Associations (CFAA) annual conference, attendees walked away with a powerful call to action: understand the role of the Internet of Things (IoT) in your business before implementing. Fulfilling this objective can lead to success for multifamily firms of all sizes. What is the Internet of Things? The IoT embodies […]

Marketing, People

Meet Melise Balastrieri

MG Properties Group

How do you get more renters to your websites? Just ask Melise Balastrieri, vice president of marketing for MG Properties Group. Using the RentCafe Suite, Melise and her team manage the marketing for more than 20,000 apartment homes across five states. First, Melise uses RentCafe to create engaging property marketing websites. Then she drives more […]

Technology

Rural Broadband

Tips for Multifamily Providers

Rural communities face a notable dilemma. Internet service providers (ISP) claim fast broadband coverage in remote areas but often fail to deliver. As a result, you struggle to offer efficiency to your staff, residents, and prospects. A few hacks can help you improve your broadband offerings until more permanent solutions arrive. Rural Broadband Setbacks Nearly […]

News

Pedestrian Power

New Yardi Matrix Study

“Big city” usually evokes buses, motorcycles, metro trains and cars. Beyond looking pretty and offering temporary respite from the bustle, does walkability—the ability to walk from home to shopping, dining, entertainment and employment spaces—add tangible value? Very much so, according to a new report that Yardi Matrix joined forces on with industry, academic and advocacy […]

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