Ready to meet another Changemaker — a one-of-a-kind leader in senior living? Through the 2021 Changemakers series, a collaboration between Yardi and Senior Housing News (SHN), senior living leaders are recognized for their ability to invoke change and create success. With their insights captured through detailed interviews — released in batches — you gain a front row seat to hear their stories and advice. Introducing Jill Vitale-Aussem We’re excited to present another Changemaker, Jill Vitale-Aussem. In addition to being president and CEO of Christian Living Communities (CLC), Jill is the author of “Disrupting the Status Quo of Senior Living.” Talk about being an expert on driving change in the industry. From her previous work to now leading CLC, a Colorado-based organization serving over 3,000 seniors, Jill has learned to push through challenges, think outside the box and implement new strategies. In this excerpt from the SHN interview, Jill reveals the steps she’s taking to lead CLC toward a bright future. She also sheds light on her core philosophy — to recognize senior living residents as citizens who can, and should, actively contribute to creating vibrant communities.   Describe a change or changes that you’ve led throughout your career in senior living, that you’re most proud of. When I started with CLC back in 2009, it was in the early stages of a huge campus redevelopment project. The community had been there for more than 30 years, and it was time to breathe life into the birthplace of the organization. The goal of this redevelopment was to bring the community together and add life plan apartment homes to the campus. This project brought together people of different socioeconomic backgrounds to create a sense of oneness and community. We also developed a resident leadership group to...

On June 7 of this year, the U.S. Food & Drug Administration (FDA) approved the first novel therapy for Alzheimer’s disease in nearly two decades. With over 6 million Americans currently living with the disease, the approval certainly made history. Alzheimer’s today As a disease that decelerates memory and cognitive function over time, Alzheimer’s — a devastating form of dementia — has become the sixth leading cause of death in the United States. And with the disease primarily effecting older adults, including roughly 42% of assisted living residents in the U.S., the topic of treatment has long been relevant in the senior living industry. “The need for treatment is urgent,” said Patrizia Cavazzoni, M.D., director of the FDA Center for Drug Evaluation and Research. FDA approves novel therapy   What exactly is the latest treatment for Alzheimer’s, and what does the approval mean? As the decision generated significant attention, the FDA announcement aimed to answer such questions. Let’s take a look: The therapy, Aduhelm (aducanumab), has been authorized to treat patients with Alzheimer’s disease using the accelerated approval pathway. Under this, the FDA approves a drug for a serious or life-threatening illness — if it may provide meaningful therapeutic benefit over existing treatments. While the treatment doesn’t cure or reverse Alzheimer’s disease, the FDA announcement emphasized that “the approval is significant in many ways.” To name a few: Aduhelm is the first novel therapy approved for Alzheimer’s since 2003It’s the first treatment directed at the underlying pathophysiology of the disease, which is the presence of amyloid beta plaques in the brainThe clinical trials were the first to show that a reduction in plaques is expected to reduce the clinical decline of Alzheimer’s  For some, these findings were seen as a positive breakthrough. For others,...

How can states build an age-friendly environment for seniors? For California, the roadmap is outlined in a Master Plan for Aging — which received a significant revision this May in light of the pandemic.   California’s Master Plan for Aging Did you know that California’s over-60 population is projected to grow faster than any other age group in the next 9 years? Looking at the numbers, 10.8 million Californians will be older adults by 2030 — meaning seniors will make up one quarter of the state’s population. Crafted in response and released in January of this year, California’s Master Plan for Aging works to prioritize the health and well-being of older adults. The plan is a blueprint for the state’s communities to create environments where people of all ages and abilities are engaged, valued and afforded opportunities. With 5 bold goals and 23 intricate strategies, the plan aims to build a California for all ages by 2030.  The plan’s latest revision and pandemic response Given the devastating losses and serious risks faced by older adults during COVID-19, the Master Plan for Aging underwent an urgent revision in May 2021. The new-and-improved plan seeks to address pressing needs for pandemic recovery — all while investing in the resilience of California’s seniors. The revision includes $3.8 billion in new funding with goals centered around housing, health, isolation prevention, caregiving and affordable aging. Here’s a breakdown of what the budget increase covers: Workforce development investments to help support aging healthcareA comprehensive approach to Alzheimer’s disease, with funding dedicated to public awareness, care standards and geriatric workforce developmentFunding for the Department of Social Services to preserve and expand housing for low-income seniors, ensuring housing stability in the tail-end of the pandemic Looking to learn more? Explore the Master...

How can business intelligence (BI) tools unlock the power of senior living? In collaboration with Yardi, Senior Housing News (SHN) assembled a brand-new white paper to help senior living providers examine the power of BI — and how to utilize it. Here’s a look at what’s covered: Intelligent Business: How Business Intelligence Tools Unlock the Power of Senior Living There’s no questioning the value of good data. But when data is supplemented with digital tools to extract insights, that value grows exponentially. That’s where business intelligence comes in — an addition to your senior living software that helps your company go the extra mile. And with Yardi Senior IQ, our BI solution, senior living providers uncover the insights needed to act confidently, save time and drive growth across communities. At a glance, Senior IQ offers comprehensive analytics that import data from your communities, compiling it in easy-to-read graphs and tables. KPIs like occupancy rate and NOI are made readily available, along with additional metrics like resident count, marketing spend and conversion rate. This white paper dives deeper into how — and why — BI solutions are important for senior living providers, now more than ever. Key points include: The transition toward data-driven business practicesAn increasing need for accompanying technology & digital toolsThree types of data analytics & how they apply to senior housingHow Yardi Senior IQ yields better senior housing decisionsTestimonials from senior living leaders To access the insights, read the full SHN business intelligence white paper. Interested in Yardi Senior IQ? Get in...

How can senior living providers attract new residents, nurture leads and increase resident retention? Implementing a thoughtful CRM program like RENTCafé Senior CRM is key. To explore why CRM software is crucial in today’s landscape, and to guide providers through what can be a challenging process, Yardi is excited to share an upgraded resource. What are the benefits of CRM software? Which solutions make the difference? Our new and improved ebook — CRM for Senior Living — covers it all.   CRM defined What is CRM, and how does it apply to senior living? CRM, or customer relationship management, is technology used to oversee interactions with prospects with the goal of improving relationships through use of data. CRM software captures both quantitative and qualitative data across various channels, storing it all in one centralized location. This aggregated data set then paints a holistic view of prospects, surfacing insights to help staff make strategic decisions. With increased visibility, senior living providers can better organize leads, streamline marketing efforts and see what’s working — and what’s not. A new guide to CRM software Packed with informative tips and tools, Yardi’s enhanced ebook explores 7 ways CRM software helps senior living operators drive their communities forward. Learn how solutions like RENTCafé Senior CRM work to: Supercharge marketingShorten lead response timeCentralize dataOptimize contact strategyStrengthen client relationshipsAutomate communicationSimplify workflows RENTCafé Senior CRM RENTCafé Senior CRM provides mobile-friendly sales and marketing tools for the unique needs of senior living operators. Integrated in the Yardi Senior Living Suite, this single connected solution unlocks the ability to drive quality leads, increase resident retention, produce sales projections, boost staff performance and more. Access the insights by reading our upgraded CRM ebook. For more information about RENTCafé Senior CRM or other products within the...

What should leaders and investors consider when selecting a business intelligence (BI) solution for senior living? That’s the topic of an upcoming webinar sponsored by Yardi and hosted by McKnight’s Senior Living. The webinar, Differentiators in Business Intelligence Technology, will feature industry experts across senior living. This includes: Trey Allen, Yardi Support Specialist, Dominion Senior LivingMichael Bowles, Project Coordinator, Dial Senior Living Through an informative discussion, attendees will access the tools, tips and insights needed to choose an effective BI solution — and learn how to maximize their use of BI technology. More specifically, attendees will learn:     How business intelligence reduces workloads and helps visualize data Key factors to consider when selecting BI software for senior livingAn analysis of Yardi Senior IQ, a single connected BI solution, plus client testimonials The webinar will take place on June 16 at 1 p.m. EDT. Want to learn more about selecting the right BI solution for senior living? Register for the webinar. Looking for additional resources on business intelligence? Explore Yardi’s ebook, Differentiators in BI...

How can senior living leaders drive change, all while prioritizing resident care in their communities? Ask Michael Joseph, founder and president of Clover Group and member of the 2021 Changemakers class. From building a company model to serve middle-income seniors in independent living — to operating 40 communities with expansions on the way — Michael has become quite the industry trailblazer. In this year’s Changemakers series, a collaboration between Yardi and Senior Housing News (SHN), interviews are conducted with pioneers across the industry. For Michael Joseph, his unique pathway to serving the middle market has earned him the Changemaker honor. Check out this excerpt from the SHN interview where Michael highlights his approach in navigating change, along with his strategies for shaping the middle-income segment in senior living. Can you highlight a few changes that you have driven that you are most proud of, or that you believe have been most significant to Clover or the industry? I think the greatest achievement we’ve done at Clover started with the very first deal. I think the greatest achievement is that we focused on a segment of the society that no one else focused on, which was the middle-income, independent living person. The focus at the time and frankly until very recently was the wealthy — with either what was then called assisted living, or upscale senior communities like Del Webb-type places — and then the poor, where you had low- to moderate-income tax credit deals to provide senior housing, and subsidized nursing homes. What we didn’t have was anybody focusing on the healthy, middle-income person, who had very terrible options at the time. Their options were to move in with one of their kids, stay in a house that they could no longer really live...

How does Yardi Senior IQ help senior living leaders streamline operations, save time and ensure data integrity? Here to share first-hand experience is Cascadia Senior Living & Development, a Yardi client operating 13 senior living communities — with new developments and expansions on the way. Founded in 2013 and based in the Pacific Northwest, Cascadia manages senior housing properties with a focus on independent living, assisted living, memory care and respite care. With communities in Washington and Oregon, Cascadia provides excellent care in settings intentionally designed for interaction and engagement.  To learn more about their journey with Senior IQ, we interviewed Chief Financial Officer Michael Schefter. He broke down Cascadia’s challenges prior to using Senior IQ — and how the solution led the company to success.    The Challenge: Jeopardized Data Cascadia was manually pulling data from disparate sources. With rapidly expanding communities and a larger pool of metrics, data integrity became a primary concern. The demand for accurate, high-level insights meant Cascadia needed a single connected solution to minimize risks, streamline operations and save time.   The Solution: Yardi Senior IQ Yardi Senior IQ is a business intelligence solution that surfaces real-time data in attractive, sharable dashboards. Drawing portfolio-wide data from Yardi Voyager, the solution provides pre-configured Key Performance Indicators (KPIs) that help visualize important metrics and industry benchmarks. Senior IQ provides the insights needed to act confidently and make smarter, faster decisions. The Story: Real-Time Data, Precise Insights & Streamlined Operations With Senior IQ as their BI solution, Cascadia’s data-pulling processes became automatic. No more devoting hours extracting raw data each month — manually searching for specific metrics, making calculations and transposing data into graphs and slide decks. And by working with the Yardi team to build custom dashboards, Cascadia began targeting...

With challenges on every horizon, the senior living industry needs leaders who aren’t afraid to channel new ideas — and invoke change. For Les Strech, a recognized Changemaker, being a catalyst for change is second nature. Through the Yardi-sponsored interview series with Senior Housing News (SHN), leaders are honored for their insightful contributions in senior living. Namely, their ability to pair difficult conditions with forward-thinking strategies and transformative actions. Deemed the second member of the 2021 Changemakers class, Les Strech embodies this fully — having led Thrive Senior Living through various challenges in the last decade. Journey to Changemaker Les Strech is president of Thrive Senior Living and a longstanding Yardi client. With extensive experience in senior housing, he’s continued to stand out as a visionary leader who redefines standards and challenges long-held design beliefs. In streamlining operations over the years, Thrive has implemented senior living suite products including RENTCafé Senior Living, RENTCafé Senior CRM and Job Cost. In this excerpt from the SHN interview, Les talks about the various facets of change within senior living today — sharing the steps he’s taken to stay ahead of the curve. Can you talk about the early days of the company and the growth plans at that point from the perspective of change? I came into the industry as chief operating officer of a smaller-sized freestanding memory care portfolio. That was my viewpoint, and the heart for me was making a difference for folks with changing cognitive ability. It really became a thirst and a hunger to understand what dementia is and how it impacts people, families and the world. One of the things that I consistently talk about on leadership is that the biggest difference between you today and you five years from now is...

Editor’s note: This article from Yardi vice president of senior living, Ray Elliott, originally ran in McKnight’s Senior Living. About 90% of seniors intend to remain in their current homes for the next five to 10 years, according to Aging in Place, a seniors and family members resources hub. At the same time, only 43% of seniors over 70 consider it “very easy” to live independently. One of every 5 Americans will be 65 and older by 2030, the U.S Census Bureau reports. These trends suggest that demand for services associated with aging in place will accelerate steadily in the years ahead. Technology as a home care tool Residents and family members opting for home care expect many of the same services and resources that are available from a community. And providers’ home care tasks mirror those executed at a senior living community, such as generating care plans to ensure appropriate treatment, avoiding scheduling conflicts, overseeing remote care delivery with real-time reports, enabling mobile tools for point-of-care charting, and minimizing risk with regulatory compliance. Fortunately, senior living management technology has advanced over the last several years to meet many home care challenges. As provider Comfort Seekers notes, “Technology is an amazing game-changer for helping seniors remain independent, safe and happy in their homes.” Toward that end, Yardi dedicates significant research and development to advancing technology that benefits providers, residents and family members. Listening to our clients and monitoring industry trends gives our senior living team an appreciation of what it takes to transfer a senior living community’s resources to the home environment. That input led to the development of Yardi At Home Care, a software solution that makes it easy to schedule, manage and bill for non-medical home care services. Its features include convenient...

While the pandemic has shaped senior living as we know it, there’s no shortage of industry experts to provide guidance, tips and insights as we move forward. Sponsored by Yardi and presented by the National Investment Care for Seniors Housing & Care (NIC), an upcoming webinar will huddle experts and leaders alike to share their best practices for 2021 — giving senior housing operators the tools to navigate the pandemic’s aftermath. About the webinar In this live leadership huddle, experts will discuss key trends that have shaped senior living in the last year. Through their insights, attendees will learn what trends to watch for — both in the short and long term — and best practices to stay ahead of the curve. We’re pleased to highlight the primary speaker, Fee Stubblefield, a Yardi client and the founder and CEO of The Springs Living. Fee has firsthand experience navigating the ever-changing landscape in senior living. Co-facilitators include: Joe Kiernan, Chief Strategy Officer/SVP, Network Development, Ocean HealthcareMaria Nadelstumph, SVP-Center of Excellence, Brandywine Living About NIC NIC is a nonprofit organization who supports access and choice for America’s seniors by providing data, analytics and connections that bring together investors and providers. Launched as the first of its kind in collaboration with Yardi, the NIC Actual Rates Initiative compiles actual rates and leasing activity submitted by senior living operators. Yardi clients can easily participate by using Voyager Senior Housing to map and extract rent roll data, which can then be exported to NIC and Excel. For more information or to participate, explore the NIC Actual Rates Initiative and complete the online form. To register for the upcoming webinar — Trends That Will Shape Senior Living Post-Pandemic — visit the NIC leadership huddles. The live discussion is set for Wednesday, May 26...

It’s time to recognize a new wave of senior living leaders! Published by Senior Housing News (SHN) and sponsored by Yardi, the Changemakers series is back for 2021 — highlighting exceptional leadership in the senior living industry. With insights captured through in-depth interviews, this year’s Changemakers are recognized for their unique strategies in navigating industry challenges. And there’s no questioning the obstacles the industry has faced — especially during the pandemic. But these visionaries have pushed forward. They’re utilizing their knowledge and skills to pave a bright future in senior living, and they’re here to share their expertise. Released in batches over the next several months, the first interview is ready for you to explore: Meet Terri Cunliffe Changemaker Terri Cunliffe is President and CEO of Covenant Living Communities & Services, a non-profit operator of senior living communities. Since joining the organization in 1988, Terri has devoted her career to improving the lives of seniors — quickly evolving into the leader she is today. Appointed as COO in 2010 and later CEO in 2015, she’s expanded the efforts of Covenant Living and its many communities, introducing proactive measures every step of the way. And with over three decades of experience, Terri is no stranger to change. In the following excerpt from the SHN interview, see how Terri’s knowledge — and dedication — have proven successful in maneuvering through an ever-changing industry, all while leading Covenant Living’s journey to growth. To be a changemaker, you’ve got to be willing to take risks. Do you agree with that? How would you describe your own risk tolerance? When I think of risk, I think the longer I’m in the role, the more risk I’m willing to take, because I understand the implications of that risk. If we...

As optimism in outlasting the COVID-19 crisis continues to grow, senior living providers face a new challenge — navigating the business world in the pandemic’s aftermath. Recognizing the need for expert insight, McKnight’s Senior Living is featuring three industry executives in a digital power panel on May 5, 2021. The session will break down strategies in maneuvering through the coming months and beyond. And set to speak is Yardi’s own Fil Southerland, a seasoned expert in the LTPAC industry. Topics at a glance Sponsored by Yardi, the McKnight’s power panel — Preparing for business after the main COVID-19 storm — will explore a range of topics. With an expert viewpoint and strategies to share, Fil Southerland will cover the following subjects, plus more:   How to improve operations, both post-pandemic and in generalWhy digital workflows are a mustThe industry’s shift toward interoperabilityStrengthening resident and family engagement, digitally and in person   About Fil Southerland Fil Southerland has been involved with the LTPAC industry for over 15 years, and currently serves as Director of Healthcare Solutions at Yardi, where he leads initiatives in electronic healthcare records and interoperability. Prior to his time at Yardi, Fil served as Founder and CTO of ALMSA, Inc., a nationally recognized cloud-based electronic health provider in the Assisted Living industry. With expertise in Health Information Technology, digital privacy and LTPAC policy and interoperability initiatives, Fil is passionate about using technology to improve outcomes for residents and care providers. Don’t miss Fil’s insightful contribution, along with two other expert speakers, on May 5 at 1 p.m. EDT.   Save the date and register...

It’s an honor to celebrate years of service in senior living, especially for a trusted industry leader like the American Seniors Housing Association (ASHA). As of April 2021, ASHA celebrated 30 years of positively impacting the senior living sector — commemorating various achievements from their three-decade journey.   Formed in 1991, the association has provided exceptional support for senior living providers. ASHA continues to engage in the finance, development and operation of the full spectrum of housing and services for seniors. Representing the interests of over 500 companies today, this spectrum includes independent living, assisted living, memory care and continuing care. The early days In honor of the 30-year anniversary, ASHA president David Schless took the time to reflect on the association’s early accomplishments. “ASHA was initially focused on providing a voice for senior living owners and operators on Capitol Hill,” wrote Schless in a company letter. “We were laser-focused on issues that impacted senior living communities, which at that time included a lot of fair housing and tax issues.” Schless also acknowledged how ASHA paved the way for senior living data. “Because there was virtually no senior living data in the early 1990s, ASHA filled this void to demonstrate that, among other things, senior living was an investment that could in fact be profitable.” ASHA today With 30 years of experience and achievements, ASHA remains at the forefront of senior living advocacy. Through the work of diligent leaders and teams, the association continues to provide legislative support, research and educational opportunities for providers today. Learn more about ASHA and their efforts in senior...

How can senior living operators stay competitive in the market? Accessing data on housing rates, pricing and leasing activity is critical. Fortunately, Yardi’s partnership with non-profit National Investment Center for Seniors Housing & Care (NIC) allows operators to share data seamlessly — increasing the amount of information available in the senior living sector. NIC Actual Rates Initiative Launched as the first of its kind in collaboration with Yardi, the NIC Actual Rates Initiative compiles actual rates and leasing activity submitted by senior living operators. Driven by the need to increase transparency in the seniors housing sector, Actual Rates data includes in-place, move-in and asking rates, as well as leasing activity. Yardi clients can easily participate by using Voyager Senior Housing to map and extract rent roll data, which can then be exported to NIC and Excel. Many senior living companies have already committed to providing monthly data feeds for the Actual Rates Initiative — covering more than 250,000 senior housing units nationwide. For more information or to participate, explore the NIC Actual Rates Initiative and complete the online form. NIC MAP Data Service In addition to the Actual Rates Initiative, Yardi collaborates with NIC to provide another avenue for accessing data, benchmarks and insights in senior living. The NIC MAP Data Service offers unbiased market-level data on the entire sector’s property types and care segments — supplying data from more than 15,000 properties within 140 U.S. metro markets. Here’s how it works. To further combat the lack of transparency in senior living pricing, participation in NIC MAP allows data to flow into Senior IQ, our business intelligence solution. Yardi clients who have an active NIC MAP account can benchmark against competitors on occupancy, rent and rent growth. For those that do not yet subscribe to NIC MAP, internal benchmarks are...