Erica Rascón

AUTHOR

Erica Rascón

Erica Rascón specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.

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Clean is the New Green

Back in 1946, we were on to something. The American Standards Association, now the American National Standards Institute, issued guidelines for healthy buildings. Among the standards stood a novel concept: occupied rooms should have access to fresh air. It seems like common sense now, but it’s not common practice today. That standard was all but […]

05 / 17 / 21

Assisting Trafficking Survivors

The skills learned at Yardi can better prepare team members for challenging roles outside of the office. Jacqueline McGuan has used her leadership skills to help transform the lives of women and children impacted by human trafficking. She is part of an ongoing effort to eradicate human trafficking in Santa Barbara county through awareness, education […]

05 / 13 / 21

Google Ad Updates

Surprise! Google is changing its match types again. This is the fifth time that Google has changed match types. And as we all know, algorithms are constantly evolving as well. We’re here to help you out with a quick overview of what’s changed, how it might help, and who benefits most. So long and goodbye […]

05 / 11 / 21

Future of Procurement in Canada

In the last year, we’ve witnessed accelerated implementation of web-based property management software, automated services and paperless transactions. We now know technology is here to stay and more businesses will continue to leverage technology to help improve efficiency and continuity throughout the organization. In the Canadian real estate industry, this uptake in tech is particularly […]

05 / 05 / 21

Tech Harmony

We’ve learned that most every company is a tech company: in the past year, companies that prioritized adaptability and tech innovation managed to thrive in the most unprecedented circumstances. At PM Springfest, two real estate industry experts shared their best practices for tech selection, implementation and creating efficient processes that scale. Their analysis offers insights […]

05 / 05 / 21

Access + Support

Did you know that more than 51 million Americans experience mental illness? May is Mental Health Awareness Month. Participants are encouraged to end the stigma around mental illness and promote conversations about mental health. Yardi offers an array of resources to support mental health awareness and services. Mental health by the numbers Per the National […]

05 / 04 / 21

Opportunity Equity

Investing in the wellbeing of girls and women is among the best choices that a country can make. According to the United States Agency for International Development, when 10 percent more girls go to school, a country’s GDP increases on average by 3 percent. Additionally, countries where women hold at least 30 percent of political […]

05 / 03 / 21

Retain Top Talent

A resourceful administrative assistant is worth their weight in gold (or palladium for that matter). Admins are the backbone of the company: from facilitating events to communicating between departments and clients, they keep day-to-day affairs running smoothly. April 21 is Administrative Professionals Day, but the celebration doesn’t have to end today. In fact, it’s important […]

04 / 21 / 21

Success Starts at Home

The framework for learning starts before a student ever sits down at a desk. Stability in the family, a safe home and nutritious meals are the building blocks for learning. In Irving, Texas children battle the odds and graduate without all of the blocks. Irving Schools Foundation is helping them to succeed. Speaking for children […]

04 / 19 / 21

Safe Spring Fun

Spring has sprung! Your residents are itching to enjoy the warmer, longer days together. They will likely begin to invite more family and friends. The tips below can help you create warm weather fun that prioritizes total wellbeing. Check local health mandates before creating your event. Each state has different rules regarding group gatherings, social […]

04 / 14 / 21

NAA Digital Studio

Do you want to emerge from 2021 with a more efficient, agile and profitable organization? Discover insights to help you reach your goals during the National Apartment Association (NAA) Digital Studio Series! Stronger NOI in 2021 The April NAA Digital Studio, presented by Yardi, is a half-day event including deep dive and interactive sessions, industry […]

04 / 12 / 21

Renters’ Changing Preferences

More than a year has passed since we first issued a survey to understand renters’ responses to the pandemic. A new survey reveals surprising ways that renters’ preferences have changed, and which preferences remain the same. What renters wanted The March 2020 renter survey issued by RentCafe.com gave analysts an understanding of renters’ expectations and […]

04 / 08 / 21

More than Fashion

Do you have an article of clothing that helps you feel good? Maybe it’s a pair of power pumps that sound just right on a marble floor. Maybe it’s the hoodie from your dad’s alma mater that feels like a warm hug when you wear. Clothing has transformative power. For better or for worse, clothing […]

04 / 06 / 21

Commercial Space Management

The first annual CoreNet Corporate Real Estate Week was a success! The virtual international conference aims to “commemorate, educate, inform, and connect the world to all that our often under-recognized profession does to advance the economy.” More than 40 sessions offered insights and networking to commercial professionals globally. Three sessions educated attendees on the benefits […]

03 / 31 / 21

Reasons to Celebrate

It’s been one year since most Yardi employees transitioned to remote work environments. One year since we anxiously attended virtual town hall meetings to learn the next steps. One year of navigating the blurred lines of our professional and personal lives before settling into a new normal. A lot has changed since then. Haphazard workspaces […]

03 / 29 / 21