Erica Rascón

AUTHOR

Erica Rascón

Erica Rascón specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.

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Santa Paula Pets

Pets can change us for the better. Pets offer companionship, humor and unconditional love. (Except for some cats, or maybe most cats, who love you quite selectively. But if you’ve ever known and loved a cat, their personalities are part of the charm!) Santa Paula Animal Resource Center (SPARC) is a nonprofit shelter that provides […]

02 / 01 / 21

Dynamic Compassion

What do you do you’re the director of a school foundation and, suddenly, there is no school? You find yourself rapidly organizing to get meals and social services to kids in need. When schools open with remote learning, you pivot once again to get educational supplies and technology to families—even when there isn’t a one-to-one […]

01 / 29 / 21

Burnalong

Online fitness classes can be a lot of fun. As a yoga teacher, I can personally attest that online classes have helped people stay active through the ups and downs of recent months. One thing that students miss during online classes, though, is the ability to work out with friends. Burnalong solves this problem, and […]

01 / 28 / 21

Smart Guide to Proptech Software

So, you’ve decided to invest in innovative property management software to navigate the challenges of remote work and our changing economy. One look around the proptech marketplace reveals that there are dozens of options available. Many seem to offer similar services. With so many options on the market, how do you know what’s right for […]

01 / 27 / 21

Angela’s House

Even brief lives can leave a lasting impact. Baby Angela Policastro departed from this world shortly after her first birthday. Her life inspired the creation of a unique non-profit that supports medically frail children and their families. Yardi united efforts to support this groundbreaking organization. About Angela’s House Angela’s House is a not-for-profit agency that […]

01 / 20 / 21

Behind the Scenes

Take a look behind-the-scenes of the Yardi Corporate Training group to discover what drives their performance and how they help new employees develop the skills needed to be effective, thoughtful and proactive. Online training and onboarding Yardi Corporate Training group has offices in Raleigh, Santa Barbara, Cleveland, Toronto and Saskatoon. A team of 10 provides […]

01 / 18 / 21

Saving Retail

Do you remember when online shopping first began to disrupt brick and mortar stores? Shops struggled before the pandemic and now they face additional hurdles. Fortunately, small business owners are creative and resilient. We interviewed several small business owners and marketers to learn how they’re staying in business and keeping customers engaged during the pandemic. […]

01 / 15 / 21

Benefits of Pets

Did you know that pets offer several health benefits for seniors? Furry, feathered and scale- friends have long received respect as dear companions. Pet ownership also offers direct physical and mental health benefits that are essential during quarantine. Companionship comforts Quarantine exacerbates feelings of loneliness and isolation that seniors may already experience. Pets, with their […]

01 / 14 / 21

Future of Leads + Leasing

How has the pandemic permanently altered multifamily housing? This is one of the many questions explored during the 2020 National Apartment Association APTvirtual conference. The event hosted 63 breakout sessions and five TED-style Game Changer sessions that helped participants tackle tough questions. The Connect with Execs session offered a unique opportunity for guests to talk […]

01 / 05 / 21

concept of remote employee burnout

Remote Employee Burnout

Employee burnout is a pain point for many property managers. It’s a major contributor to high turnover, which is costly, time consuming and quickly depletes employee morale. In remote work environments, there are additional risks and considerations. Fortunately, you can fight back. A few industry experts offer tips, tools and insights to prevent and mitigate […]

01 / 03 / 21

Best Senior Housing Specialists

Yardi is proud to acknowledge seven clients that have received recognition among the Fortune 20 Best Large Places to Work for Aging Services. Each client met or exceeded global Great Place to Work Standards. Learn more about some of the best senior housing providers in the industry. (Cited data points were supplied to Fortune as […]

12 / 31 / 20

What Renters Want

Do you know what your prospects want in an apartment tour? Esther Bonardi, vice president of marketing at Yardi, hosted “OPTECH Express: The New Apartment Tour — Insights for Today’s Customer Preferences” as part of NMHC OPTECH 2020. The mini session gave insights into the latest renter preferences. Bonardi also offered actionable tasks to carry […]

12 / 22 / 20

Working from Home

In 2017, only 5.2% of Americans consistently worked from home. This summer, more than 51% of employed Americans transitioned to remote work environments.  This means more time, tasks and responsibilities at home– and necessary updates to their renters insurance policies. Not sure if you need to update your policy? Check out the scenarios below to […]

12 / 20 / 20

Sustaining Hope

Dreams connect us with endless possibilities. They encourage us to step out on faith and believe that we can receive good from the world. For children with life-threatening conditions, dreams sustain hope and the will to live life to its fullest. Andrea Siracusa is the director of community relations with Dreams Come True in Jacksonville. […]

12 / 16 / 20

Social Seniors

Have you ever heard the saying that attitude is everything? How we choose to respond to a situation impacts our outlook, our possibilities and the responses of those around us. During tough times, one young woman in Raleigh constantly recommits to her positive attitude. Her decision to do so has positively impacted the entire community. […]

12 / 15 / 20