Tech Leadership

A survey of property owners, operators, real estate investment trust and developers conducted by KPMG LLP confirms Yardi’s leadership as a real estate technology provider.

KPMG, a global professional services firm, reported that:

  • Forty-four percent of survey respondents claim Yardi as their property accounting general ledger system provider. The next most popular provider is cited by 11%. “Respondents said they based their choice … on user friendliness, reporting capability, and cost effectiveness. Similar results were found for fund accounting general ledger systems,” KPMG notes.
  • Thirty-two percent employ Yardi for asset and transaction management.
  • Thirty-three percent use Yardi for leasing software.

Asked about their approach to investing in property management technology, 79% of respondents said they prefer partnering with a technology vendor. Many organizations noted that “improved decision-making is most valued, followed by the ability to lower operating costs, and improve customer engagement.”

The cloud is the preferred system for hosting property accounting general ledger systems for 52% of respondents, with 21% favoring internally hosted onsite systems, 16% outsourcing the function and 11% selecting “other.”

Real estate companies’ technology investment priorities over the next 18 months are, in descending order, investor reporting, cybersecurity, asset management, leasing, tax reporting and fund accounting GL systems.

KPMG’s analysis of the survey results also offers clues to opportunities for real estate solution providers. “Unlike other industry-leading organizations, many real estate companies are behind the curve when it comes to taking full advantage of new technologies, like data and analytics and artificial intelligence,” KPMG says, adding that continuing to rely on spreadsheet applications for critical financial tasks “can open them up to significant risks.”

Learn about industry-leading Yardi solutions for property management, asset management and investment management.

View the complete KPMG survey results.

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AUTHOR

Joel Nelson, senior marketing writer, joined Yardi in 2007. His byline has appeared in New York Real Estate Journal, Canadian Property Management and Los Angeles Lawyer, among others. He has won multiple awards from major professional organizations including the International Association of Business Communicators and Public Communicators of Los Angeles. Joel earned a bachelor’s degree from Pomona College.

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