Erica Rascón

AUTHOR

Erica Rascón

Erica Rascón specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.

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Sales Tax Online

It’s no secret that internet shopping has given brick and mortar stores a run for their money. Convenience and limited taxes has worked in favor of virtual retailers for years. A new internet tax law, however, tosses the ball back into the court of in-state stores. Sales Tax Law Revised The U.S. Supreme Court has […]

07 / 17 / 18

Electronic Payments

It’s 2020 and there are still plenty of multifamily properties that are missing out on the benefits of electronic payments. If you’re still not sure if electronic payment processing is worth it, below are five great reasons to make the switch. Show prospects that you are not a dinosaur. Today’s renters expect electronic payments. A […]

07 / 13 / 18

Social Senior Smarts

Social programming has long been a component of many senior living establishments. The quality and quantity of activities, however, vary greatly and may be affecting your residents’ health. The social programming at your site can contribute to the wellbeing and satisfaction of your residents, providing you with a competitive upper hand. Socialization Boosts Wellness Psychology […]

07 / 12 / 18

Hurricane Readiness

Hurricane season is here! Even if you have a previously existing plan, it’s worth updating it with new resources for staff and residents. Check out these suggestions for thorough hurricane preparedness for senior living communities. Post evacuation plans in large print Ensure that building evacuation plans are clearly posted, in large print and with large […]

07 / 10 / 18

Get More Leads

Many content creators are only getting one use out of blog posts. You are missing out on countless opportunities to get noticed by potential renters! Get more from your blog with repurposed content. What Is Repurposed Content? When you repurpose content, you’re finding different ways to tell the same story. Each new way that you […]

07 / 05 / 18

Fit4Life

Let’s face it: it’s hard to stay active in a corporate setting. Encouraging employees to live a healthy lifestyle while also expecting eight hours of productivity—often in front of a computer—can be a challenging directive. But what if an event was fun, healthful, and allowed employees to bond by overcoming adversity and encouraging one another? […]

07 / 03 / 18

Cody Costello

Every year, Yardi honors outstanding members of the customer service department during the CSD Week Awards ceremony. Cody Costello, consultant, consulting practices, received the VP Award at our most recent event. Tamara J. Berndt, vice president, residential, consulting practices at Yardi, works closely with Costello. She has seen him assist many of the company’s complex […]

06 / 27 / 18

is affordable housing crisis a myth

Myth or Reality?

Conflicting research has many housing professionals—and house hunters—wondering if the nation has reached an affordability crisis or not. There are a few factors that influence why reputable sources are coming up with such different perspectives. Is there an affordability crisis? First American Financial Corp says no. A recent research summary posits that while home prices […]

06 / 27 / 18

End Hunger Games

The End Hunger Games have been a Foodbank of Santa Barbara County tradition for five years. This winter holiday campaign adds a dose of friendly competition to local corporate philanthropy. Each year, 10-15 corporate teams compete to be crowned as the biggest givers. Yardi has participated in the End Hunger Games since its inception. “We […]

06 / 26 / 18

Handling Hoarders

Spring is a time for cleaning house and fresh beginnings! Unfortunately, spring cleaning isn’t intuitive or easy for some residents. Your intervention may be needed to keep residents and your property safe. Hoarding disorder is the excessive collection of possessions. It is closely linked with obsessive compulsive disorder, a mental illness that affects nearly 3 […]

06 / 19 / 18

Yardi Boston

Yardi Boston recently participated in a Garden Party project at Somerville Village that will bring therapeutic and educational resources to young women in transitional housing. The project reflects how humble beginnings can be transformed into spectacular endings. About Somerville Village Somerville Village is a collaboration between Focus and The Home for Little Wanderers. The former […]

06 / 15 / 18

3 HOA Trends

Homeowner associations are experiencing a period of rapid change. These changes influence everything from how parties communicate to the appearance of the community. Explore three HOA trends for 2018-2019. Revisiting Short-Term Rental Rules Short-term rentals are an increasingly hot topic, particularly in popular tourist destinations and bustling metros. Many HOAs are tightening up short-term rental […]

06 / 14 / 18

Easy Virtual Leasing

There are several reasons why a client may not be able to tour the property in person. Our increasingly mobile and digital industry makes remote tours an excellent alternative, yet it also requires that agents are ready to sell to a client, sight unseen. The six tips below can make selling to remote clients easier […]

06 / 13 / 18

Bright Minds

California faces a dramatic shortfall of college-educated workers. According to the Public Policy Institute of California, by 2030, the state will be more than a million bachelor’s degrees short of what its innovation economy requires to thrive. In other words, if every college and every university in the state of California continues to graduate students at […]

06 / 12 / 18

AI + Robotics

During the recent Argentum Senior Living Executive Conference in San Diego, sociobiologist  Rebecca Costa shared scientific breakthroughs that are prolonging the lives—and quality of life– for seniors. Preventing Falls In seniors, falls are directly linked to shorter lifespans. The Center for Disease Control (CDC) reports that the death rate from falls among adults ages 65 […]