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Pet friendly apartments can score big points with renters

Lifestyle Living

Things are changing fast in the apartment rental world. Generation Y is pouring almost 80 million potential renters into the market, and these new tenants are a hard-to-please, tech-savvy demographic. Many multifamily properties have upgraded to keep up with the demands of these new renters, resulting in new amenities which not long ago were considered […]

02 / 21 / 13

Denver Skyline

RedPeak is Red Hot

Millennial renters want to live in urban neighborhoods with personality, ideally ones that are walkable, bikeable, and have shopping, service and entertainment amenities within a few blocks. Their desire for apartments in hip and up-and-coming city sectors is influencing multifamily development trends around the nation. An intensely local focus can be part of a great […]

02 / 19 / 13

Apartments’ Impact

The results of a study published Tuesday, jointly funded by the National Apartment Association and National Multi-Housing Council, offer one of the most comprehensive looks to date at the size and scope of the nation’s multifamily industry, and the economic impact of its 35 million residents. The survey was conducted by Stephen S. Fuller, Ph.D., […]

02 / 13 / 13

Manager on the go

Natl Apt Careers Month

February may be best known for its short duration and lineup of “fun” holidays – the Super Bowl, Valentine’s Day and Presidents’ Day always make the second month of the year quite delightful. It’s also a month to celebrate career opportunity in multifamily, with the National Apartment Association’s National Apartment Careers Month. “We find that […]

02 / 13 / 13

Flip the Switch ceremony

Harnessing the Sun

Investing in earth-friendly sustainability, the Housing Authority of the County of Santa Barbara (HACSB) took green to the next level with the recent installation of solar photovoltaic (PV) systems on 90% of its housing units. It’s a precedent setting project, and one of the largest solar projects by any housing authority in the country, to […]

02 / 12 / 13

Public transit in NYC

Walkable Urbanism

Do you remember the last time you walked by a multifamily community under construction? Think carefully about the walking part, because it’s important.  Chances are, you were strolling in a city, not a suburb. Does anybody walk in the suburbs, other than to take the dog around the block? The answer to that question might […]

02 / 05 / 13

Use social to connect

Property Marketing

Each year Google pushes out over 500 updates to its search algorithm, and 2012 was no different.  In its effort to improve the quality of search results, the latest updates may have helped to level the playing field for property managers and increased the opportunity to drive leads to your doorstep.  Now is the time […]

01 / 25 / 13

Encina Meadows

They call the coastal California city of Goleta “the Goodland.” The opportunity to reside in apartments like The Towbes Group’s Encina Meadows are one reason why. With views of the beautiful Santa Ynez Mountains, Encina Meadows is a peaceful place to live. Residents told us that they love the nicely landscaped property, which includes mature […]

01 / 16 / 13

Technician servicing an hot-water heater

Maintenance Training

Maintenance technician positions have some of the highest turnover rates in the apartment industry. Augmenting the demand, there’s no established pipeline of trained, qualified candidates to step into apartment maintenance careers. These realities are motivators behind an exciting new grant-funded effort from the National Apartment Association’s Education Institute (NAAEI), which has established a pilot program […]

12 / 11 / 12

Real estate vector banners

Multifamily Demand Forecast

The pace of continued economic recovery will determine whether the number of U.S. renter households will grow by 1 million or closer to 1.7 million between now and 2015. That’s the consensus of a recently released report from Freddie Mac’s Multifamily Research department, which also notes that there has been major growth in the single […]

11 / 30 / 12

Lofts at Perimeter Center

The evening of the photo shoot could not have been more perfect if it were Photoshopped: bright blue skies, golden sun, and a crisp breeze signaled the official arrival of autumn in southeast. The photography team easily made our way to The Lofts at Perimeter Center, a Worthing Company property conveniently located at the junction […]

11 / 09 / 12

John Pucher, Rutgers University

City Cycling

When given the choice to drive, walk, take the bus or ride a bicycle, which do you choose? Urban transit expert John Pucher is trying to push more people out the door on their own two feet – and pedals. Given that 41 percent of trips taken in the U.S. amount to less than 2 […]

11 / 02 / 12

Kate Good

Good Insight

Kate Good’s energy and enthusiasm are infectious. Whether she’s talking about apartment branding, leasing strategy, or cute shoes, the veteran multifamily motivator captures her audience with humor, charm and solid market-tested knowledge. As an independent consultant and a member of the Apartment All Stars, a team of multifamily experts that delivers industry insight and inspiration […]

10 / 23 / 12

A Trendy Infographic

If you keep an eye on the latest news from the multifamily industry, then you probably already know that apartment renting is the current hot housing option of choice for Americans from all walks of life. The recent recession helped fuel renters’ desires to downsize, cut down on commute times and steer clear of massive […]

10 / 09 / 12

Construction starts for multifamily

NAHB Multifamily Survey

There’s more good news for the multifamily construction sector from the National Association of Home Builders rental market survey results, released this week. Paul Emrath, VP of Survey and Housing Policy Research for NAHB, recently released a video summarizing the results of the national Multifamily Market Survey. You can watch the video here: To summarize, […]

09 / 28 / 12