Beacons

If your property was developed before 2000, it wasn’t built with cellphone and Wi-Fi reception in mind. The location, building materials, and sometimes the building’s design can hinder signals. Today’s renters won’t tolerate glacial-speed connectivity and inconsistent service. Beacons could help improve resident satisfaction, retention, and give you new ways to communicate with tenants. Beacons are the latest technology for any property that wants to improve cellphone reception and Wi-Fi availability. The small devices can be plugged into a wall or set on any surface. Their low-energy usage and low-cost makes them easy to add to any unit. Beacons use Bluetooth connection to send signals to devices such as smartphones and tablets, so there are no wires or tedious setup required. Basically, beacons can be used to amplify your wireless services.  Offering them with your units could be a huge selling point for renters, particularly Millennial. There is a growing trend of Americans and Canadians who are ditching cable in exchange for Netflix, Hulu, and other streaming video services; some switch to save hundreds of dollars on their bills each year. Residents won’t be pleased if they feel coerced into a cable contract because they can’t stream shows at home. Tenants of all ages will appreciate faster speeds and more consistent service. It’s vital to their life’s work, in many cases. An increasing number of professionals work from home at least one day a week or more. Even those who aren’t remote employees are expected to have always-on connectivity, staying on top of their game by working evenings and weekends. If the internet is down or slow, their work will suffer and they’re likely to look elsewhere when it’s time to renew the lease. Owners may also toy with the idea of using beacons...