Elite Status

Last year, Yardi joined a select club of businesses to whom the Better Business Bureau grants membership. The BBB accepted Yardi after completing an accreditation process that certified the company’s rigorous ethical practices in business operations, dispute resolution and data protection.

Written by Joel Nelson

02 / 18 / 25

2 min read

Last year, Yardi joined a select club of businesses to whom the Better Business Bureau grants membership.

The BBB accepted Yardi after completing an accreditation process that certified the company’s rigorous ethical practices in business operations, dispute resolution and data protection.

The BBB, founded in 1912 and based in Arlington, Virginia, is a nonprofit organization that partners with leading companies to promote best practices in business ethics, marketplace excellence and effective industry self-regulation. More than 90 BBB chapters are active in the U.S., Canada and Mexico.

Benefits of BBB membership include positive visibility and credibility among consumers and other businesses. Accredited businesses can leverage online BBB advertising, marketing and media resources, along with a plaque, certificate and window decals. The membership also offers consumers a platform for resolving disputes and posting reviews.

“These tools will help you to enhance your reputation and build a better business,” says Rick Copelan, president and CEO of the BBB chapter that encompasses the tri-county area around Yardi’s headquarters in Santa Barbara, California. This chapter approves only 6% of applications for certification.

“Earning BBB membership helps us show our clients and the real estate markets we serve that we’re committed to delivering high-quality products and services while upholding the highest standard of ethical conduct,” says Arnold Brier, senior vice president and general counsel for Yardi.

AUTHOR

Joel Nelson, senior marketing writer, joined Yardi in 2007. His byline has appeared in New York Real Estate Journal, Canadian Property Management and Los Angeles Lawyer, among others. He has won multiple awards from major professional organizations including the International Association of Business Communicators and Public Communicators of Los Angeles. Joel earned a bachelor’s degree from Pomona College.

Elite Status

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