renting

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Insurance Updates

Required renters insurance is widely considered a best practice for multifamily managers to reduce property risk and protect asset value. ResidentShield Protection Plan works seamlessly with Yardi Voyager, with easy online signup for residents and automated program monitoring for property managers. It also offers coverage options to residents for their personal possessions. Read on for […]

05 / 30 / 18

Leasing agent touring prospects.

Simplified Screening

Screening applicants manually and using paper reports that require further research slows your staff down — and can cost you your best prospects and valuable leases. Here’s some good news: replacing a paper-based process for qualifying applicants and converting them to residents is easier than you might think. Clients already know that approving quality residents […]

04 / 27 / 18

UK Perspective

The UK’s build-to-rent sector is booming. In less than a decade, the sector has grown by around 60% and is now worth some £1.5trn. This comes as no surprise. We all have, at some point in our lives, been looking for a place to live, whether it is a house or a flat, and build-to-rent […]

03 / 16 / 18

Best Practices

Many states do not require landlords to specify a reason for lease non-renewals. It is in your best interest, however, to have a well-documented reason for not renewing a resident’s lease. Here’s why. Keep Fair Housing Fair Fair Housing laws forbid non-renewals based upon discrimination or retaliation. You likely know this from your new-hire orientation, […]

02 / 07 / 18

Renters Speak Out

If you’re currently a renter or have ever been one, you’ve probably wondered whether or not your landlord considers your needs for a happier home. A recent survey of thousands of Canadian renters sent a clear message to property managers everywhere: from soundproof walls to high speed internet and online services, renters are expecting more […]

10 / 05 / 17

Resident Screening in Canada

Screening prospective residents is a crucial step in creating a safe and secure community and minimizing risk to your business. Background checks and credit reports help you reduce loss from collections, evictions and legal action. No matter which decision criteria you use to screen your residents, there’s a way you could save even more time […]

03 / 20 / 17

Targeted Marketing

If your digital marketing campaigns simply generate leads, they are underperforming. Create campaigns that attract the highest quality leads and provide insights into tenant habits with a single business intelligence tool. Yardi Orion® Business Intelligence  (BI) is a mobile-ready platform with more than 200 built-in key performance indicators. The software offers flexible reports and dashboards. The […]

02 / 02 / 17

Cable Car Blues

I just got back from last week’s National Apartment Association Education Conference in San Francisco. It was really well attended with almost 10,000 people at the exposition, trade show and classes. I was amazed at all of the exhibits and t-shirt wearing professionals professing their love for Apple products. At least until a really big […]

06 / 24 / 16

Neighborhood Match

With so many options to choose from, it can be hard for renters to know when they have found the perfect neighborhood to call home. A new portal makes relocation a bit easier by combining ILS, reviews, and neighborhood matching services. Place I Live Portal offers neighborhood matching for those seeking rentals or home ownership […]

05 / 27 / 16

Continuing the Story

In our previous post, 5 Steps to Discovering Your Story,  we introduced the importance of consumers’ emotions in the sales process. You also identified features that can help your property stand out from the competition. Today, we will show you how to weave those points into a marketing story. This story creates an important emotional […]

04 / 08 / 16

Discover Your Story

Do you offer spacious one, two, and three bedroom apartments in a desirable neighborhood? Maybe you offer spa-like amenities, too. Guess what? The same things could be said about dozens of other properties in your area. To set your property apart from the competition, you must first learn to develop the marketing story of your […]

04 / 07 / 16

April 5: #aptday

Do you have plans for NAA’s second annual National Apartment Housing Day (NAHD)? If not, you’re about to miss out on a fantastic opportunity to engage with residents, promote retention, and possibly generate new leads. NAA created the hashtag #aptday to unite owners, managers, agents, and residents for one day of social media sharing and […]

04 / 01 / 16

Spring Cleaning

This isn’t your typical spring cleaning list. Learn how to transform basic seasonal care into value-added improvements. Interior If utilities are included in your billing, early spring is the perfect time to assess your fuel costs. Buildings often consume the most fuel during the first two quarters of the year. At this point, you can […]

03 / 01 / 16

Winning Websites

Curb appeal. It’s a real estate term that almost everyone is familiar with. It refers to how attractive your property looks to potential renters or tenants. Is the landscaping lush? Are the windows clean? Does it look like a nice place to live or work? Good curb appeal encourages prospects who are driving by to […]

02 / 24 / 16

Renting to Millennials

You know all of those reports on Millennials and their love for tiny, urban spaces in walkable communities? They might be wrong. It turns out that Millennials value space and authenticity more than we previously believed—and the two rarely go hand-in-hand. A recent study suggests that while Millennials do enjoy their apartments in urban environments, […]

01 / 22 / 16