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Corporate Content

A corporate blog, when done right, is an inbound marketing machine. In fact, one study by HubSpot discovered that businesses with blogs received 55% more visitors than businesses without blogs. A blog can help both search engines and potential clients get to know, like and trust you. Blog posts that are published get indexed. Indexed […]

09 / 17 / 13

Marketing

Preparing for Postal Reform

The House of Representatives will soon vote on a bill that may centralize mail deliveries at apartment buildings and alter delivery schedules. We’ve all seen the change taking place. The postal service became known as “snail mail” the moment that email reached most American households. Online bill pay let us settle balances with the click […]

09 / 16 / 13

Improving Reception

Technology has known massive development in the last few decades. The newer technologies surpass the older ones when they’re created as their upgrades. The surround sound replaced stereo, the word processor superseded the typewriter, and high-definition television replaced standard-definition TV. But there is one technology that ejected another although it’s far worse than it: cellphone […]

09 / 13 / 13

Technology

Utility Legislation

SACRAMENTO, Calif. – Consideration of a water conservation bill, which would mandate water metering (either by a water provider owned meter or a landlord owned submeter) in each unit at newly constructed multifamily properties statewide, has been postponed until the 2014 legislative session. On August 13, 2013, SB 750 failed to secure enough votes in […]

09 / 13 / 13

Google Invests

Franklin Street Family Apartments, a new affordable community in Mountain View, Calif., has a tech-savvy benefactor. The $23.4 million multifamily community, which was developed by ROEM Corp., received $6.5 million in equity from Google. The tech giant also provided a grant to provide computers and free Internet access to residents. “Our investment in Franklin Street […]

09 / 12 / 13

Affordable housing

Rx for MOBs

As the population continues to age and more medical office buildings come online in response, demand for management services is expanding. But this is not your typical commercial property management. Owners, operators and managers must be able to adapt to a rapidly changing environment. “The healthcare landscape is changing all the time, technology is changing […]

09 / 11 / 13

Matthew Scott

A North Carolina native who puts faith and family first, Matthew Scott’s colleagues on the Raleigh Payment Processing Implementation Team say his energy and enthusiasm is tremendous. Though he has been with Yardi less than a year, Matthew has already developed a real passion for the company, its products, and the customers he interacts with […]

09 / 10 / 13

Team Yardi

John Crossman

John Crossman has taken a career in commercial real estate to exceptionally contributive heights. Not content to focus solely on the success of the company he helms, the 42-year-old Floridian takes the time to speak to college students, volunteer and fundraise for non-profit and social justice causes, and all the while maintaining a focus on […]

09 / 09 / 13

Unity Shoppe

It’s a time of transition for the Unity Shoppe, the food and clothing clearinghouse for people in need in greater Santa Barbara. In the process of moving to a new building on Sola Street, the loss of their longtime facility on Victoria (adjacent to the Victoria Hall) has been a setback. But with a clearly […]

09 / 06 / 13

Giving

Healthy Luxury Living

For those familiar with the industry, Yardi client Related calls to mind images of grandeur: a wildly successful company that constructs towers that tickle the clouds of America’s most desirable cities. Related has come to embody the upper echelon of commercial and residential development. Without missing a beat, the company is also promoting health as […]

09 / 05 / 13

Project: Diversity

At a time when commercial real estate faces fierce competition for the best and brightest, forward-thinking companies understand that diversity is vital to their success. “They need smart, talented people, because this industry isn’t getting younger; it’s getting older,” argues Gregg McCort, executive director of Project REAP, a real estate training program for minority professionals. […]

09 / 04 / 13

LCOR

Though Philadelphia is a major city, on the whole, many apartment developers haven’t sought out to construct new buildings in the area. However, Yardi client LCOR, a real estate development, management and investment company, is looking to expand their pipeline in the area, which they consider to have unique attributes. “I think this is an […]

09 / 03 / 13

Team Yardi

Ubuntu Phone OS

Canonical’s Ubuntu Edge won’t happen after the company’s effort to raise $32 million via crowdsourced funding fell short with nearly $13 million raised in 31 days. However, the experiment proved that mass market phone companies can’t rest too easy – there are still ways to tackle the status quo, and room for innovation that many […]

08 / 30 / 13

Technology

Designing Unique Apartments

Just because the community isn’t student housing doesn’t mean you can’t have a little fun when you’re designing or staging the units. The Residences at W Hollywood, the residential branch of the W Hollywood Hotel, recently hired Christopher Grubb, president of Arch-Interiors Design Group, to design one of their penthouse units. Flat-screen televisions, a putting […]

08 / 29 / 13