Tag: marketing genius

YMF Baltimore

3 Marketing Themes for 2018

A savvy group of marketers joined us for learning, networking and fun at the bi-annual Yardi Marketing Forum (YMF) in Baltimore last week. During the event, attendees explored the latest trends in digital marketing, tips and tricks to optimize outcomes, and real estate technology. As noted by Esther Bonardi, Yardi vice president of marketing, the […]

Marketing

YMF Austin

5 Marketing Takeaways

Are you familiar with the Yardi Marketing Forum? This biannual event brings multifamily marketers from across the country together for three days of fun, education and inspiration. We just wrapped up our first forum of the year in beautiful Austin, Texas. If you couldn’t attend, here are the top five marketing takeaways that were shared […]

Marketing, People

Kelley Shannon

Meet the New Marketing Genius

Meet Kelley Shannon, Vice President of Consumer Marketing at The Bozzuto Group and marketing genius who started her professional career in accounting before changing courses to focus on brand management. “Coming from accounting where you’re looking at numbers all day, I was missing the creative piece. While I enjoyed the problem solving, I missed the […]

Marketing

Marketing Q&A

Meet 3 YMF Speakers

Our second Yardi Marketing Forum of 2016 is coming up next week, and we couldn’t be much more excited! Multifamily marketers from across North America will meet us in Seattle to talk tech, trends, and best practices during this multi-day conference. Talented guest speakers – from within and without the real estate industry – are […]

People

Karen Kossow

Genius at Work

Community Realty Company is a leader in property management, leasing, and asset management for income producing properties in the Washington D.C. area and beyond, enhancing values for owner-investors and known for providing an exceptional tenant experience. We recently enjoyed an interview with Karen Kossow, Community Realty Company’s Vice President of Marketing. She talked about industry […]