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Yardi Introduces MyCafé, a White Label Resident App by RentCafe

Branding
the renter experience? Now there’s an app for that

SANTA
BARBARA, Calif., July 2, 2019 – Yardi has added white label resident apps to
its property marketing software lineup. With MyCafé by RentCafe, property
management companies can create resident experience apps that reflect their
unique branding. MyCafé apps increase
brand awareness and resident convenience without adding new technology
challenges for team members.

Property marketers can brand MyCafé apps to their management company or
properties by selecting app names and icons, as well as the colors and images
used within. Branded apps will be more easily found and trusted by residents
because they reflect the company’s branding, rather than RentCafe’s.

MyCafé apps include the same functionality that’s built
into the RentCafe Resident app. Both
MyCafé and RentCafe Resident provide instant access to resident on the go. Renters
can easily, securely and instantly update their profiles, view balances, make
online payments, submit maintenance requests and engage with their communities.

For properties that already use RentCafe for online
resident services, there is nothing new for site staff or renters to learn.
Users can use the same login to access their account – including saved payment
information – and see a familiar set of services.

 “Our
clients work hard to brand the prospect and resident experience at their
properties. Why should that experience suddenly stop when a renter logs in to
make a payment or reserve an amenity?” said Esther Bonardi, vice president of
marketing at Yardi. “With MyCafé,
property management companies can add their own branding to convenient resident
services that leave a lasting positive impression.”

Yardi is committed to continually updating MyCafé apps and RentCafe Resident to provide the best user experience. A recent update
added Apple Pay and Masterpass payment methods, as well push notification
capabilities.

About Yardi
Yardi®
develops and supports industry-leading investment and property management
software for all types and sizes of real estate companies. Established in 1984,
Yardi is based in Santa Barbara, Calif., and serves clients worldwide. For more
information on how Yardi is Energized for Tomorrow, visit yardi.com.