Millennials

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New Mexico Rising

ALBUQUERQUE, NM – The Platinum is not your typical Albuquerque apartment complex. It is four stories, expected to be LEED-Platinum certified, with city and mountain views: in other words, a modern marvel that will draw some of the city’s highest rents. It’s surrounded by Nob Hill, Albuquerque’s most walkable urban neighborhood. The area is a […]

09 / 08 / 15

Move to the Music

Countless studies examine and relay Millennials’ consumer habits, expectations, needs, wants and way of thinking. But there’s one thing that’s obvious without needing any study to uncover it: Millennials live and breathe music. While iPhone docks, great  sound systems and entertainment lounges are all great amenities to offer, you can’t beat physical proximity to the […]

06 / 11 / 15

RentCafe TextPay

Yardi’s RENTCafé TextPayTM feature is the most recent addition to the software’s mobile payment functionalities, reducing delinquencies by giving users another convenient option to make rent payments on schedule. Residents opt into the service through the property’s resident portal, then set up the account from which payments will be deducted. Whenever they’d like to make […]

12 / 16 / 14

Ride to the Future

Amidst rising health care costs and the great urban rebound, the car is being replaced by alternative means of transport, such as biking. Millennials, one of the largest renter cohorts, are driving 23 percent less today than their peers did in 2001. According to U.S. Public Interest Research Group per capita driving rates have shrunken […]

12 / 01 / 14

Lifestyle Oriented

Resort-inspired waterparks. Cultural cafés. Vegetated roofs. Walking and biking trails inviting to active lifestyles. These features may not have had a place in urban residential developments in the past but they are now a gratifying reality. Today’s multi-family communities offer much more than just a place to live. They have evolved into inclusive live-work-play environments […]

10 / 21 / 14

Millennial Myths

The 77 million Americans that constitute the Millennial generation are attracting plenty of attention. A generation that already wields hundreds of billions of dollars’ worth of buying power, these young adults represent a huge rental and employment base, as well as a strong and growing contributor to the retail sector. Thus, developers, investors, advisers and […]

07 / 17 / 14

business woman standing with her staff at conference

Millennial Managers

As Baby Boomers by the thousands prepare to retire, training their successors is taking on fresh urgency. Anecdotal evidence suggests that a growing number of people are making real estate management a career of choice rather than chance. Nevertheless, some experts contend that the profession must further step up both recruitment and mentoring. All too […]

03 / 12 / 14

The Missing Millennials

Millennials who flocked to their parents’ nests during the recession are a huge source of untapped revenue for the apartment industry. The trick, however, is getting them to leave a place that is so cozy, convenient, and inexpensive. Millennials, or Generation Y, already make up a notable portion of renters. Yet there is another wave […]

02 / 07 / 14

Amenity Arms Race

Los Angeles—Gen Y likes rooftop pools, multimedia-equipped fitness suites, concierge package service and the ability to order housekeeping for their apartment. They have dogs, get lots of UPS deliveries but almost no mail, like walking places (but also need to charge their electric vehicles), and want the lobby of their apartment community it look like […]

11 / 21 / 13

for rent on rental

Satisfied Renters

In the aftermath of the Great Recession, the fluctuating economic climate along with a staggering housing market resulted in a shift in priorities for many Americans. Younger people don’t rush into home ownership as their parents used to, and continue to delay major life decisions like getting married and having kids. By the numbers, the […]

07 / 26 / 13

Shopping for Gen Y

As more of the 80 million-member Millennial generation enters the workforce, these so-called Gen Y-ers, age 18 to 35, are on everybody’s minds these days as one of the largest—and most fickle—groups to influence housing, shopping and the workplace. Financially strong and responsible, they nonetheless like to shop, prefer convenient housing over expansive, and while […]

06 / 05 / 13

Public transit in NYC

Walkable Urbanism

Do you remember the last time you walked by a multifamily community under construction? Think carefully about the walking part, because it’s important.  Chances are, you were strolling in a city, not a suburb. Does anybody walk in the suburbs, other than to take the dog around the block? The answer to that question might […]

02 / 05 / 13