Apartmentalize powered by NAA is the apartment industry’s biggest annual event. If you’re going, you won’t want to miss out on hearing great speakers and getting energized by discovering what’s possible for your business. Apartmentalize will take place from June 13-16 in San Diego, and is the premier source for educating professionals of all job functions within the rental housing industry. The event is designed to help attendees take their careers, companies and residents’ experience to the next level. Be Sure to Attend Visit Yardi at booth #1019 in Hall E to get energized and discover what a single connected property management solution can do for your business. And while you’re there, enter for a chance to win a pair of Maui Jim sunglasses! When it comes to making informed decisions for your business, you’ve likely heard about advances in artificial or machine intelligence. To “get smart” as BI evolves through artificial intelligence, don’t miss “The Age of AI: Business Intelligence Today and Tomorrow.” The panel will discuss BI for multifamily with great insights from analytics experts from Yardi, Bozzuto, Bridge Property Management and Berkshire Communities. The session will take place on June 14 at 10 a.m. Aspiring marketing geniuses should be sure to attend the Learning Zone session “Reach Your Audience and Elevate Marketing Results with Prescriptive Analytics” presented by Yardi’s Dhar Sawh and Nima Farkhak on June 14 at 2:45 p.m. To share ways to better connect with your customers and truly understand how prospects find you, Yardi’s Esther Bonardi will moderate “How Did You Find Us? Tracking Today’s Multi-Touch Renter Journey” on June 15 at 9 a.m. Bonardi will be joined onstage by marketing experts from Greystar, EC Smith and Monarch Investment and Management Group. And finally, get enlightened about the...

Greystar paved the way for an impressive finish to 2013 with multiple national awards. When National Multi Housing Councill unveiled its annual list of 50 Largest U.S. Apartment Managers, Yardi client Greystar emerged on top yet again. It received the same honor from Multifamily Housing Executive magazine. The company holds several years in the first place with both entities. Recent growth facilitates a promising 2014 as well. Greystar emerged as an unexpected victor in an arduous and complex acquisition. Greystar, along with partner Goldman Sachs, received a portion of a 27-property portfolio that includes over 2,000 units. It was part of a $1.5 billion dollar disposition; Equity Residential sold a total of $9 billion in assets to fund the purchase of Archstone. “Given the breadth of our organization and our presence in each of their markets, we were able to underwrite a significant number of assets and had the ability to perform due diligence quickly,” reports Greystar CEO Bob Faith. The additional properties will help Greystar stay among the nation’s largest managers. The company also has gained approval for a $50 million plan to revitalize the Linwood neighborhood in Fort Worth (rendering, above right). After purchasing 24 vacant duplexes, Greystar will raze the site and construct 22, three-story row houses, and four apartment buildings with a combined 352 units. If the deal closes in August as planned, the project will be ready for the public in January 2015. Though the company continues to grow, its members are dedicated to maintaining a community culture that is supportive and personable. This goal is accomplished in part by an engaged and compassionate staff of employees. Greystar received the 2012 National Resident Satisfaction Award issued by SatisFacts. The award is decided based upon customer satisfaction scores, lease renewal...