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JLL
Ethisphere Institute named Yardi client Jones Lang LaSalle Incorporated (JLL) one of the 2016 World’s Most Ethical Companies for the ninth consecutive year. The Ethisphere Institute sets international benchmarks for ethical business practices. To determine the ethical integrity of businesses throughout the world, Ethisphere assesses prospects based upon the Ethics Quotient™ (EQ) framework. Ethisphere developed […]
04 / 08 / 16
Continuing the Story
In our previous post, 5 Steps to Discovering Your Story, we introduced the importance of consumers’ emotions in the sales process. You also identified features that can help your property stand out from the competition. Today, we will show you how to weave those points into a marketing story. This story creates an important emotional […]
04 / 08 / 16
Discover Your Story
Do you offer spacious one, two, and three bedroom apartments in a desirable neighborhood? Maybe you offer spa-like amenities, too. Guess what? The same things could be said about dozens of other properties in your area. To set your property apart from the competition, you must first learn to develop the marketing story of your […]
04 / 07 / 16
Finally, Good News
After several years of reporting housing shortages and funding restrictions, there is a break in the clouds for affordable and Low-Income Housing Tax Credit (LIHTC) housing. The respite could not have come at a better time, other than sooner. The National Low-Income Housing Coalition recently released its 2016 report. The nation faces a shortage of […]
04 / 06 / 16
IV Youth Projects
When it comes to education, establishing a strong foundation is integral for success. Since 1971, the Isla Vista Youth Projects (IVYP) Children’s Center has provided affordable childcare and enrichment to children between the ages of three months and six years of age. By forming a strong foundation in social skills and how to learn, children […]
April 5: #aptday
Do you have plans for NAA’s second annual National Apartment Housing Day (NAHD)? If not, you’re about to miss out on a fantastic opportunity to engage with residents, promote retention, and possibly generate new leads. NAA created the hashtag #aptday to unite owners, managers, agents, and residents for one day of social media sharing and […]
04 / 01 / 16
iPhone SE
Aside from the ongoing battle with the Department of Justice and its commitment to customer data privacy, Apple found one hour in March to introduce a few springy updates—a new iPhone, new iPad, news on the Apple Watch, Apple TV and CarPlay, and a new iOS version. The world today has smartphones that come in […]
03 / 31 / 16
Electronic Only
With the click of a mouse, doctors in New York State will soon be able to abandon their sometimes illegible medication notes for electronic prescriptions. As of March 27, New York is the first state in the nation to require all physicians to use electronic prescriptions, a law backed up by fines and criminal penalties. […]
03 / 30 / 16
EPMS Scores
Established in 1984, Ellis, Partners in Management Solutions, (EPMS) is one of the multifamily industry’s most respected providers of management and marketing consulting services. EPMS’ management mystery shopping reports have made it an industry standard in the performance evaluation of leasing professionals. EPMS scores are a very effective way to tell if your leasing staff […]
03 / 29 / 16
Smart Home
Imagine crossing the threshold after a long day at work to a perfectly lit, temperature-controlled living space. As you walk down the hallway, lights flicker for your approach while a disembodied voice welcomes you with a rundown of messages and alerts as your crockpot bubbles aromatically in the kitchen. It sounds like the stuff of […]
03 / 28 / 16
A Sixth Sense
Did you know that Cat® sells phones and smartphones? A new version of smartphone was introduced at the Mobile World Congress in Barcelona last month. The Cat S60 is the company’s new flagship product, the world’s first smartphone with integrated thermal camera, once a very expensive tool used only by law enforcement and the military. […]
03 / 25 / 16
Art from Scrap
Though we are few compared to some populations on Earth, humans can have an incredible impact on the health and wellbeing of the plant. Our actions can facilitate Earth’s natural cycle of decomposition and growth. Unfortunately, that’s not what we’re doing. Rather than supporting the planet’s natural methods for breaking down materials and reusing their […]
SURE HOUSE
The SURE HOUSE strikes a balance between mitigating and protecting against the vagaries of climate change and extreme weather all under one charming, beach cottage roof. The winner of the US Department of Energy’s Solar Decathlon for 2015, the SURE HOUSE is an entirely solar-powered structure designed to make the most of the weather, including […]
03 / 23 / 16
ENERGIZED FOR TOMORROW
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