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REACH by RentCafe
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RentCafe CRM IQ
Manage prospects, applicants & residents
CRM IQ supports the full leasing and resident lifecycle with a customer-centric CRM. One dashboard provides visibility into customer and property insights, making conversions and renewals easier than ever.
Features
Be customer-centric
Convert leads faster and drive renewals with a customer-centric CRM that supports every stage of the customer journey. Automate lead nurturing, follow-ups and reminders, while managing move-ins, maintenance and renewals for residents — all in one dashboard.
Centralize & streamline
Get full access to customer insights and availability across your portfolio. Drive conversions with cross-selling, simplify the renewal process and give staff more time to deliver exceptional customer service.
Support leasing staff
Keep your team on track with an intuitive dashboard that highlights the next actionable step for prospects, applicants and residents. View new leads, ongoing conversations and to-dos in one place. Automated alerts ensure appointments and follow-ups are never missed.
Catch every inquiry
Pair CRM IQ with Chat IQ to enhance conversions and satisfaction. Automate responses across all channels while gaining full visibility into customer interactions. Easily manage calls, chats, texts and emails from a central communication hub.
Optimize marketing
Track and analyze your marketing performance. Pinpoint top conversion sources, identify your highest-performing lease channels and evaluate vendor costs.
Testimonials
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Carrie Bakke
Lund Living
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Arlene Delgado
Highmark Residential
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Desiree Hiatt
Lund Living
Everything's in one place
Our teams like being able to see everything on one user-friendly dashboard. They have everything they need at their fingertips in one place.
Simplifies leasing tasks
CRM IQ really breaks down the tasks of a leasing specialist in a very simple form.
Incredibly user-friendly
CRM IQ has an incredibly user-friendly dashboard where our data can easily flow from one Yardi solution to another. My team sees everything they need without toggling between systems. It’s a game changer!
Resources
Leasing teams never miss a lead with RentCafe CRM IQ
FAQ
RentCafe CRM IQ’s centralized leasing approach improves property management by consolidating leads, follow ups, appointments and activities across multiple properties. This centralization allows property managers to more efficiently operate across multiple properties, monitor performance and ensure a smooth leasing process for prospects, residents and team members.
Property managers can benefit from RentCafe CRM IQ because it will automate their marketing source attribution, lead intake and create consistency in their customer journey. The software offers tools for prospect management, automated lead nurturing and resident service offerings. It helps reduce manual tasks and allows managers to focus on providing excellent in-person service to customers.
RentCafe CRM IQ offers advanced lead management functionality that helps apartment communities track and nurture leads efficiently. By automating follow-ups and providing detailed insights into prospect interactions, it ensures no lead is overlooked, ultimately boosting leasing success.
RentCafe CRM IQ is designed with a customer-centric approach, showing any/all prospect, applicant and resident relationships across an entire portfolio providing visibility into all interactions regardless of property. focusing on enhancing the customer experience throughout the entire leasing lifecycle. It centralizes all interactions, making it easier for property managers to provide personalized services and maintain strong relationships with customers.
RentCafe CRM IQ supports resident lifecycle management by offering features that cover every stage, from initial contact to lease renewal. It helps property managers track interactions, manage requests and ensure timely communication, enhancing the overall resident experience.
RentCafe CRM IQ is built natively with other Yardi solutions, providing a comprehensive property management ecosystem. This allows for a unified platform where property managers can access all necessary tools and data, ensuring smooth operations and better decision-making, without having to manage multiple point solutions and interfaces/integrations.
The benefits of using RentCafe CRM IQ for automated lead nurturing include increased efficiency, higher conversion rates and improved prospect engagement. The software automates communications, ensuring timely and consistent interactions with potential residents, which helps in converting leads into leases.