Virginia-based apartment management firm anticipates improved operational efficiency and marketing results from the end-to-end Yardi Multifamily Suite
SANTA BARBARA, CALIF., May 29, 2013— Yardi announced today that multifamily real estate owner and manager Weinstein Properties selected Yardi Voyager™ as its core property management and accounting platform. Seeking additional operational efficiencies in lead tracking and management, online resident payments, resident screening, materials procurement and business intelligence, Weinstein Properties will leverage several products from the Yardi Multifamily Suite™ with Yardi Voyager. The additional products include Yardi PopCard™, Yardi Leasing Pad™, Yardi Payment Processing™, Yardi Procure to Pay™, Yardi Orion for Business Intelligence™, Yardi Resident Screening™ and RentCafe™.
“While many of the systems that we previously used for materials procurement, online payments and other operations were excellent, they were disjointed and lacked the integration and functionality that Voyager and the Multifamily Suite provide,” said John T. Lancaster, Weinstein Properties’ co-president and chief financial officer. “PopCard, for example, will integrate our ILS and telephone call leads and automatically create guest cards in Voyager, which we anticipate will save time spent on manual data entry and increase our lead conversion rate.”
Lancaster continued, “Designing our own property websites consumed too many internal resources. RentCafe will give us attractive, professional-looking property sites with full-featured prospect and resident portals, integrating all of our marketing activities into Voyager. In addition, Leasing Pad will give our leasing agents access to key information such as pricing and floor plans on their mobile devices as they’re walking properties with prospects. They don’t have to carry papers around and can complete lease agreements on the spot, without having to return to the office.”
Yardi’s business intelligence platform will combine Weinstein Properties’ operational and financial data in Yardi Voyager with the ancillary data from the Yardi Multifamily Suite dto deliver actionable intelligence. This information can provide the basis for unique insights and quick action, such as the adoption of more cost-effective marketing approaches. Yardi Orion for Business Intelligence can also combine applicant screening results with resident history data to illustrate skip, eviction and delinquency trends, allowing Weinstein Properties to adjust screening criteria accordingly to select higher quality residents.
“With our operational, financial, and ancillary data centralized in Voyager, our business analysts can spend their time analyzing data instead of looking for it across separate systems,” Lancaster said.
“Yardi looks forward to helping Weinstein Properties achieve the degree of full-business integration, marketing results and resident service, including mobility, that’s only possible with the Yardi Multifamily Suite,” said Terri Dowen, senior vice president of sales for Yardi.
About Weinstein Properties
Weinstein Properties of Glen Allen, Va., was founded in 1962 by Marcus M. Weinstein. Prior to founding Weinstein Properties, Mr. Weinstein developed thousands of single family homes in the central Virginia area. Weinstein Properties owns and manages more than 14,000 apartment homes and is still locally owned and operated by the Weinstein family, which affords quick decision-making and enables them to provide a personal touch when interacting with customers. To stay focused on providing superior service to residents, Weinstein Properties has continued to invest in the latest technology and has an extensive training program for its employees. For more information, visit http://www.weinsteinproperties.com.
Yardi has been committed to the design, development and support of real estate investment management and property management software for three decades. With the Yardi Multifamily Suite™, Yardi Commercial Suite™, and Yardi Investment Suite™, Yardi Voyager™ is a full business real estate management platform that includes marketing, leasing, CRM, operations, accounting, ancillary services and investment management with portfolio-wide business intelligence and platform-wide mobility. Yardi serves clients around the world from offices in North America, Asia, Australia, Europe and the Middle East. More information about Yardi products and services is available at www.yardi.com.
Trade Media Contact: Joel Nelson 805.699-2040, ext. 1255