Jackson Area Association of REALTORS® Selects Point2 to Power Consumer Real Estate Portal


JacksonMIHomes.com uses MLS data to provide the most accurate property listings in the Jackson, Mich., area

SAN DIEGO (June 11, 2014) – The Jackson Area Association of REALTORS® (JAAR) recently launched JacksonMIHomes.com, a consumer real estate search portal powered by Point2. The new website uses data from the local multiple listing service (MLS) to provide consumers with current real estate listing information in the Jackson, Mich., area.

The site is a Point2 MLS & Association Consumer Portal that has been specifically developed for JAAR.

Website visitors can use the portal to search for Jackson properties for sale or rent. Homes can be filtered by neighborhood, price and other features, including property type, number of bedrooms, and more. Listing detail pages provide supplementary photos and descriptions, as well as neighborhood demographics and comprehensive maps.

The website is mobile-friendly to provide more convenient access to all users. On-the-go homebuyers can quickly utilize the open house search feature to find properties that are open for viewing.

“The Jackson Area Association of REALTORS® is excited to offer a powerful, consumer website that makes searching for your new home fun and enjoyable,” commented JAAR Executive Vice President Melissa Tee.

“Point2 made the experience seamless and simple. Their up-to-date technological features and support are phenomenal. They were very responsive to our needs as well.”

JacksonMIHomes.com also fosters the connection between agents and home buyers and sellers. The listing agent’s contact information is prominently featured next to each property on the site, and a “Find a REALTOR®” tool appears at the top of every page.


“Now is the time for real estate associations and MLSs to use their strengths to secure their position for the future. Consumer search portals for real estate are a step in the right direction as certain aspects of syndication lose their appeal,” said Saul Klein, industry principal at Point2 and longtime industry expert. “Congratulations to the leadership and members of the Jackson Area Association of REALTORS® for leading the way in a movement that will change the face of advertising real estate on the Internet.”

About the Jackson Area Association of REALTORS®
The Jackson Area Association of REALTORS® is the advocate of private property ownership in our community, promoting professionalism, ethics, education, diversity and cooperation among all of our members. The Jackson Multiple Listing Service exists to provide up-to-date, accurate real estate information to its users in the most cost-effective manner through technology and continues to encourage cooperation between its members and other MLSs. Visit JacksonMIHomes.com for more information.

About Point2

Founded in 1996, Point2 provides online marketing solutions for real estate agents worldwide and real estate organizations in North America. Point2 also owns and operates the consumer real estate search portal, Point2 Homes. Point2 is a member of the Yardi® family of companies. For more information, visit Point2.com.

Media Contact: Saul Klein (858) 737-2703, [email protected]