Changing Lifestyles Aug05

Changing Lifestyles

People have become increasingly preoccupied with well-being and seek healthier alternatives to everyday activities. Collaborative consumption, sustainable transportation choices, social connectivity and affordability have become guiding principles for a large part of the American population. The benefits of adopting such principles are indeed great and may include lowering carbon footprint by sharing transportation – whether bike or car sharing, or turning to mass transit for daily commutes, saving costs and resources by choosing collaborative workspaces, cutting down expenses by borrowing and recycling things, and increasing social gratification by engaging in such programs as crowdfunding and product service systems (PPS). This massive shift in consumer mindset has touched everything, from product preferences to lifestyle habits and housing choices. There is a growing demand for mixed-use communities and walkable environments in urban cores, particularly because working professionals and even empty nesters recognize de benefits of living more sustainably. Proximity to jobs, retail and entertainment options, access to public transportation and shared infrastructure systems, eco-friendly amenities and green spaces have become powerful incentives for attracting and retaining residents. As sustainability has become a word that sells and transportation is a major concern for most renters, multifamily operators are providing alternative options for getting around while allowing residents to be good stewards of the environment. Bike sharing has now evolved into a well-developed, high-tech amenity that provides real value to tenants engaged in daily commutes. Zagster, a company that provides turnkey bike sharing programs, is developing a national footprint of bike sharing programs in partnership with multi-family companies, businesses, hotel chains and universities, all of whom are looking to provide value added services and benefits to residents, guests or employees. More recently, the company teamed with Novare Group, a leading developer of cutting-edge, mixed-use high-rise communities in southeastern...