Trade Street Residential Selects Yardi RENTmaximizer for Optimized Revenue Management and Reporting


Growing apartment community owner and manager enhances reporting and NRI with a transparent revenue management system built into Yardi Voyager

SANTA BARBARA, CALIF., May 05, 2015 — Yardi announced today that Aventura, Florida-based Trade Street Residential has chosen Yardi RENTmaximizer™, a dynamic revenue management system built into Yardi’s full business real estate platform featuring the Yardi Voyager® property management and accounting solution at its core. Trade Street Residential will be managing 4,888 units with their Yardi solutions by the end of March 2015.

Trade Street Residential is committed to producing strong results for their investors with a focus on growing rents and improving portfolio-wide efficiencies. According to Heather Straub, director of property operations for Trade Street Residential, “After evaluating our business goals and operational needs — especially with regard to accurate reporting — we chose Yardi RENTmaximizer for its suite of easy-access reports available at the touch of a button. We now know exactly how our portfolio and individual properties are performing in key areas at any given time. And because Yardi RENTmaximizer is built into our Yardi Voyager mobile platform, we have one login and a single source of information that benefits all our onsite teams.”

In addition to Yardi RENTmaximizer and Yardi Voyager, Trade Street Residential uses Yardi Orion™ Business Intelligence, Yardi Fixed Assets™, RentCafe™ portals, Yardi Procure to Pay™, and Yardi Resident Screening™.

Straub continued, “We love being able to customize our pricing for both new leases and renewals. And our pricing feeds directly into our Yardi Orion Business Intelligence dashboard so our regional teams can easily monitor pricing for their properties.” She added in conclusion, “We really value how all our Yardi solutions work seamlessly together on the Yardi Voyager platform to provide us with a full business solution.”

“It thrills us that Trade Street Residential has joined other valued Yardi clients to optimize their revenue management and reporting by adopting Yardi RENTmaximizer as part of their Yardi single-stack real estate management strategy,” said Terri Dowen, senior vice president of sales for Yardi.

About Trade Street Residential

Trade Street Residential is a publicly traded REIT based in Aventura, Florida. They are a full service, vertically integrated, self-administered and self-managed Maryland corporation with a focus on acquiring, operating, and managing garden-style and mid-rise apartment communities in suburban submarkets of larger cities primarily in the southeastern United States, including Texas. Trade Street Residential currently owns and operates apartment communities in Alabama, Florida, Georgia, North Carolina, South Carolina, Tennessee and Texas. For more information, visit

About Yardi

Now in its fourth decade, Yardi® is committed to the design, development and support of software for real estate investment management and property management. With the Yardi Multifamily Suite™, Yardi Marketing Suite™, Yardi Commercial Suite™, Yardi Investment Suite™ and Yardi Orion™ Business Intelligence, the Yardi Voyager® platform is a complete real estate management solution. It includes operations, accounting and ancillary processes and services with portfolio-wide business intelligence and platform-wide mobility. Yardi is based in Santa Barbara, Calif., and serves clients worldwide from offices in North America, Asia, Australia, Europe and the Middle East. For more information, visit