Diversified Washington, D.C.-area real estate company gains online capabilities for apartment unit marketing, prospect screening and resident services with its new real estate software platform
SANTA BARBARA, CALIF., May 9, 2013– Yardi announced that real estate investment and management firm Gates Hudson selected Yardi Voyager™ as its new property management and accounting platform. Gates Hudson anticipates executing online marketing, online resident services and leasing more efficiently and effectively at its residential properties with two additional Yardi products, RentCafe™ and Yardi Resident Screening™.
As Gates Hudson’s portfolio grew and diversified over the past several years, the company recognized the need for a new software platform that could help it streamline leasing workflows and improve reporting. “We wanted the superior reporting capabilities for our clients that Voyager, as a fully integrated platform, could provide,” said Patricia Blackburn, Gates Hudson’s president. “Also, with so many renters electing to do much of their personal business online, we saw RentCafe as a way to market our properties more effectively and provide our residents with the convenience of online rent payments, maintenance requests and other services.”
Blackburn added, “By letting us set our own eligibility rules, Yardi Resident Screening will help us enforce uniform screening policies across our portfolio. At the same time, we can customize our criteria for various properties when we need to. Voyager, RentCafe and Resident Screening will help us better serve our investor clients, our existing residents, and prospective residents seeking information about our properties.”
“We are pleased to provide Gates Hudson with a platform whose built-in front office and back office solutions are designed to deliver results that can be measured in additional lease opportunities, higher-quality residents and increased resident satisfaction,” said Terri Dowen, senior vice president of sales for Yardi.
About Gates Hudson
Gates Hudson of Fairfax, Va., is a private real estate investment, leasing and management company founded in 1980 specializing in the leasing and management of office space, industrial buildings, shopping centers and multifamily apartment properties in the Washington metropolitan area. As veterans of this market, they tailor the professional experience of their proficient, hands-on management staff to clients’ needs by continually strategizing asset positioning in the marketplace, collaborating with clients to create realistic goals and consistently achieving a positive return.For more information, visit www.gateshudson.com.
Yardi has been committed to the design, development and support of real estate investment managementand property management softwarefor three decades. With the Yardi Multifamily Suite™, Yardi Commercial Suite™ and Yardi Investment Suite™, Yardi Voyager™ is a full business real estate management platform that includes marketing, leasing, CRM, operations, accounting, ancillary services and investment management with portfolio-wide business intelligence and platform-wide mobility. Yardi serves clients around the world from offices in North America, Asia, Australia, Europe and the Middle East. More information about Yardi products and services is available at www.yardi.com.
Trade Media Contact: Joel Nelson 805.699-2040, ext. 1255