{"id":334851,"date":"2021-07-13T10:10:46","date_gmt":"2021-07-13T17:10:46","guid":{"rendered":"https:\/\/www.yardi.com\/?post_type=yardi-testimonials&#038;p=334851"},"modified":"2021-07-13T10:23:49","modified_gmt":"2021-07-13T17:23:49","slug":"westcorp-on-rentcafe","status":"publish","type":"yardi-testimonials","link":"https:\/\/www.yardi.com\/en-gb\/about-us\/success-stories\/westcorp-on-rentcafe\/","title":{"rendered":"Westcorp on RentCafe"},"content":{"rendered":"<div class=\"uk-container-expand uk-cover-container uk-height-medium uk-background-secondary uk-light uk-margin uk-flex uk-flex-center uk-flex-middle\">\n    <div class=\"uk-position-cover uk-background-image uk-background-cover uk-flex uk-flex-center uk-flex-middle\" style=\"background-image:url(https:\/\/www.yardi.com\/wp-content\/plugins\/cmw-client-success\/public\/images\/generic\/4.jpg);\">\n    <div class=\"uk-width-4-5 uk-margin-auto uk-grid\">\n        <div class=\"uk-width-1-1 uk-width-auto@m uk-text-center uk-text-middle uk-overlay uk-overlay-primary uk-light uk-padding-small\" style=\"border:4px solid #fff;\">\n            <p class=\"uk-h2 uk-text-bold\">Client Success<\/p>\n        <\/div>\n        <div class=\"uk-width-expand uk-text-left uk-text-middle uk-overlay uk-overlay-primary uk-light uk-padding-small uk-visible@m\" style=\"border:4px solid #fff; border-left:0px; min-width: 200px;\">\n            <p class=\"uk-h2 uk-text-bold\">Westcorp on RentCafe<\/p>\n        <\/div>\n        <div class=\"uk-width-expand uk-text-left uk-text-middle uk-overlay uk-overlay-primary uk-light uk-padding-small uk-hidden@m\" style=\"border:4px solid #fff; border-top:0px; min-width: 200px;\">\n            <p class=\"uk-h3 uk-text-bold\">Westcorp on RentCafe<\/p>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/div>\n<div class=\"uk-container-large uk-margin-auto uk-padding-small uk-padding-remove@m\">\n<!-- breadcrumbs & download link -->\n        <div class=\"uk-align-left\">\n        <p class=\"uk-text-small\" id=\"breadcrumbs\"><span><a href=\"https:\/\/www.yardi.com\/\">Home<\/a> \u00bb <span>\n            <a href=\"https:\/\/www.yardi.com\/about-us\/success-stories\/\">Success Stories<\/a> \u00bb \n            <span class=\"breadcrumb_last\" aria-current=\"page\">Westcorp on RentCafe<\/span><\/span><\/span><\/p>\n        <\/div>\n        <div class=\"uk-text-right\">\n            <p class=\"uk-text-small\" ><a href=\"https:\/\/www.yardi.com\/en-gb\/about-us\/success-stories\/westcorp-on-rentcafe\/?format=pdf\" target=\"_blank\" class=\"uk-link-text\">view\/download the pdf<\/a><\/p>\n        <\/div>\n<\/div>\n<div class=\"uk-clearfix\"> <\/div>\n\n<div class=\"uk-container-expand\">\n    <div class=\"uk-grid uk-grid-collapse uk-overflow-hidden\" uk-grid uk-height-match>\n        <div class=\"cmw-hm uk-width-2-3@m\">\n            <div class=\"uk-padding-large uk-padding-remove-vertical\">\n                <div uk-slider=\"center: true\">\n                    <div class=\"uk-position-relative uk-visible-toggle\" tabindex=\"-1\">\n                        <ul class=\"uk-slider-items uk-padding-horizontal uk-child-width-2-3@s uk-grid\">\n                                                                                    <li>\n                                <div class=\"\">\n                                    <blockquote>\n                                        <p class=\"uk-margin-small-bottom\">Our RentCafe websites consistently drive the most leads to our leasing team, more than all our ILS listings combined.<\/p>\n                                        <footer class=\"uk-text-right\">Uryelle Dimailig, Marketing Manager <\/footer>\n                                    <\/blockquote>\n                                <\/div>\n                            <\/li>\n                                                        <li>\n                                <div class=\"\">\n                                    <blockquote>\n                                        <p class=\"uk-margin-small-bottom\">RentCafe allows us to be more agile and better serve our residents. We\u2019re less tied to where we\u2019re working and more focused on how we\u2019re working.<\/p>\n                                        <footer class=\"uk-text-right\">Uryelle Dimailig, Marketing Manager <\/footer>\n                                    <\/blockquote>\n                                <\/div>\n                            <\/li>\n                                                                                <\/ul>\n                        <a class=\"uk-position-center-left uk-position-small uk-hidden-hover\" href=\"#\" uk-slidenav-previous uk-slider-item=\"previous\"><\/a>\n                        <a class=\"uk-position-center-right uk-position-small uk-hidden-hover\" href=\"#\" uk-slidenav-next uk-slider-item=\"next\"><\/a>\n                    <\/div>\n                    <ul class=\"uk-slider-nav uk-dotnav uk-flex-center uk-margin\"><\/ul>\n                <\/div>\n            <\/div>\n            <div class=\"uk-padding-large uk-padding-remove-vertical\">\n                <div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Company<\/h3>\n<p class=\"uk-margin-remove\">Based in Canada and headquartered in Edmonton, Westcorp Property Management Inc. is an owner and manager of revenue-producing real estate. It creates, invests in and manages residential, commercial, hotel and mixed use properties. For more than 35 years, the company has focused on spaces and places that bring out the best in people. Westcorp operates in Edmonton, Calgary, Kelowna and Bonnyville, as well as in Michigan in the U.S.<br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Challenge<\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">Missed Opportunities<\/p>\n<p class=\"uk-margin-remove\">Westcorp had many successful rental properties that it advertised on internet listing sites (ILSs) and a company website, but the decentralized web presence and renter application process, resulted in missed leads and expensive, time-consuming conversions. The marketing and leasing teams were minimally using technology, making it hard to consistently track and engage with prospects and residents.<br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Solution<\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">RentCafe<\/p>\n<p class=\"uk-margin-remove\">RentCafe is a marketing, leasing and resident services platform designed to manage the entire renter journey. It includes high-performance property marketing websites and convenient prospect and resident portals. RentCafe makes renting easier with online leasing, rent payments and maintenance requests.<br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Story<\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">Centralized Leasing, More Leads<\/p>\n<p class=\"uk-margin-remove\">When Westcorp started using RentCafe, it initially served just as a portal where residents could check their ledgers and submit maintenance requests. \u201cWe weren\u2019t doing online leasing yet, and we weren\u2019t really doing resident engagement,\u201d said Uryelle Dimailig, marketing manager at Westcorp. As features evolved and became more robust, the team at Westcorp realized they could leverage RentCafe technology to do much more, including updating their property websites to virtually show vacant units along with the community brand.<br><br>\u201cA marketing website is an essential tool in today\u2019s rental marketplace,\u201d said Dimailig. \u201cSince switching over to a RentCafe website, we can instantly show availability and current rates. Prospects can apply online now, which they couldn\u2019t do before. In fact, our agents direct in-person guests to apply online rather than on paper. We\u2019re doing paperless applications, and all the information appears correctly in our backend.\u201d<br><br>Before its RentCafe websites, Westcorp relied heavily on ILS listings for leads. But converting ILS leads became more difficult and expensive as online marketplaces became increasingly crowded and competitive. Now, the Westcorp marketing team focuses on driving traffic to its website where it can more effectively track and capture leads.<br><br>\u201cWe\u2019ve built a digital presence \u2014 through SEO, social media and Google Ads \u2014 that drives renters to our site. Weekly reporting shows that 60-70% of our leads come from our top RentCafe websites. That\u2019s more return on our investment than all our ILS listings combined,\u201d shared Dimailig.<br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\"> <\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">Better User Experience<\/p>\n<p class=\"uk-margin-remove\">RentCafe integrates seamlessly with the other Yardi solutions that Westcorp uses, increasing transparency and efficiency for renters and staff. Per Dimailig, \u201cBecause our RentCafe websites automatically pull accurate rates and availability from our Yardi database, it saves our teams hours of manual data entry.\u201d<br><br>Website leads instantly appear in RentCafe CRM, enabling leasing agents to immediately follow-up, aligning perfectly with Westcorp\u2019s high customer service standards. Additionally, staff can communicate with current renters and share renewal offers through the resident portal in RentCafe, making it easy to stay connected in any situation.<br><br>\u201cWe really like learning and applying everything RentCafe can do. It allows us to be more responsive, provides an exceptional customer experience and engages our residents,\u201d concluded Dimailig. \u201cThis technology allows our team to confidently support one another.\u201d<br><\/p>\n<\/div>            <\/div>\n            <div><\/div>\n\n\n        <\/div>\n        <div class=\"cmw-hm-target uk-width-1-3@m uk-flex-first@m\" >\n\n                        <div class=\"uk-display-block uk-width-1-1 uk-padding-small uk-margin-remove\">\n                <div class=\"uk-width-2-3@l uk-align-right\">\n                    <img loading=\"lazy\" decoding=\"async\" class=\"\" width=\"266\" height=\"151\" src=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2021\/06\/Wescorp.jpg\" alt=\"Westcorp on RentCafe logo\" data-src=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2021\/06\/Wescorp.jpg\" srcset=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2021\/06\/Wescorp.jpg 225w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2021\/06\/Wescorp.jpg?resize=150,150 150w\" data-srcset=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2021\/06\/Wescorp.jpg 225w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2021\/06\/Wescorp.jpg?resize=150,150 150w\">\n                <\/div>\n                <div class=\"uk-clearfix\"> <\/div>\n\n            <\/div>\n            <div class=\"uk-clearfix\"> <\/div>\n            \n            <div class=\"uk-display-block uk-width-1-1 uk-padding-remove uk-height-1-1 uk-margin-remove uk-cover-container\">\n                <div class=\"uk-position-cover uk-background-image uk-background-repeat\" style=\"background-image:url(https:\/\/www.yardi.com\/wp-content\/plugins\/cmw-client-success\/public\/images\/plus_dark_tileable.png);\"><\/div>\n                <div class=\"uk-position-relative uk-margin-left\">\n                    <div class=\"sidebar-inner uk-width-2-3@l uk-float-right uk-margin-small-right\">\n                        <p class=\"uk-text-muted uk-margin\">Overview<\/p>\n\n                        <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-small\">Markets<\/p>\n                            <ul class=\"uk-list cmw-list-condensed uk-margin-remove \">\n                                                                                                    <li>Multifamily<\/li>\n                                                                    <li>Commercial<\/li>\n                                                            <\/ul>\n                        <\/div>\n                                                    <div class=\"uk-margin\">\n                                <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">Portfolio<\/p>\n                                <p class=\"uk-margin-remove\">3,100 multifamily units<br>819,338 commercial square feet<\/p>\n                            <\/div>\n                                                                            <div class=\"uk-margin\">\n                                <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">Client Since<\/p>\n                                <p class=\"uk-margin-remove\">1997<\/p>\n                            <\/div>\n                                                <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-small\">Product Highlighted<\/p>\n                            <ul class=\"uk-list cmw-list-condensed uk-margin-remove \">\n                                                            <li><a href=\"\/products\/rentcafe\/\" target=\"_blank\" >RentCafe<\/a><\/li>\n                                                        <\/ul>\n                        <\/div>\n                        <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-small\">Additional Products<\/p>\n                            <ul class=\"uk-list cmw-list-condensed uk-margin-remove \">\n                                                            <li>Voyager 7S<\/li>\n                                                            <li><a href=\"\/products\/rentcafe-crm\/\" target=\"_blank\" >RentCafe CRM Flex<\/a><\/li>\n                                                            <li><a href=\"\/products\/yardi-payment-processing\/\" target=\"_blank\" >Payment Processing<\/a><\/li>\n                                                            <li><a href=\"\/products\/yardi-checkscan\" target=\"_blank\" >CHECKscan<\/a><\/li>\n                                                            <li><a href=\"\/products\/yardi-bill-pay\/\" target=\"_blank\" >Bill Pay<\/a><\/li>\n                                                            <li><a href=\"\/products\/condocafe\" target=\"_blank\" >CondoCafe<\/a><\/li>\n                                                            <li><a href=\"\/products\/yardi-resident-screening-for-canada\/\" target=\"_blank\" >Resident Screening<\/a><\/li>\n                                                            <li><a href=\"\/products\/vendorcafe\" target=\"_blank\" >VendorCafe<\/a><\/li>\n                                                            <li><a href=\"\/products\/voyager-for-construction\/\" target=\"_blank\" >Job Cost<\/a><\/li>\n                                                            <li><a href=\"\/products\/yardi-inspections\" target=\"_blank\" >Inspection<\/a><\/li>\n                                                            <li><a href=\"\/products\/advanced-budgeting-and-forecasting\" target=\"_blank\" >Advanced Budgeting &#038; Forecasting<\/a><\/li>\n                                                        <\/ul>\n                        <\/div>\n                                                    <div class=\"uk-margin\">\n                                <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">The Benefits<\/p>\n                                <p class=\"uk-margin-remove\">Westcorp attracts more leads, engages prospects and better serves its residents with RentCafe websites and portal.<\/p>\n                            <\/div>\n                                                                        <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">About Westcorp on RentCafe<\/p>\n                            \n                                <p class=\"uk-margin-remove\"><a href=\"https:\/\/www.westcorp.net\/\">westcorp.net<\/a><\/p>\n\n                                                    <\/div>\n                                                <div class=\"uk-margin\">\n                            <a class=\"uk-button uk-button-default\" href=\"\/about-us\/request-information\">Request Info<\/a>\n                        <\/div>\n       \n             \n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":607,"template":"","yardi-market":[],"yardi-product":[1554],"class_list":["post-334851","yardi-testimonials","type-yardi-testimonials","status-publish","hentry","yardi-product-rentcafe"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Westcorp on RentCafe - Yardi<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Westcorp on RentCafe\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yardi.com\/apac\/about-us\/success-stories\/westcorp-on-rentcafe\/\" \/>\n<meta property=\"og:site_name\" content=\"Yardi\" \/>\n<meta property=\"article:modified_time\" 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