{"id":276507,"date":"2019-05-22T19:58:25","date_gmt":"2019-05-23T02:58:25","guid":{"rendered":"https:\/\/www2.yardi.com\/?post_type=yardi-testimonials&#038;p=276507"},"modified":"2022-10-25T02:04:11","modified_gmt":"2022-10-25T09:04:11","slug":"avesta","status":"publish","type":"yardi-testimonials","link":"https:\/\/www.yardi.com\/en-gb\/about-us\/success-stories\/avesta\/","title":{"rendered":"Avesta"},"content":{"rendered":"<div class=\"uk-container-expand uk-cover-container uk-height-medium uk-background-secondary uk-light uk-margin uk-flex uk-flex-center uk-flex-middle\">\n    <div class=\"uk-position-cover uk-background-image uk-background-cover uk-flex uk-flex-center uk-flex-middle\" style=\"background-image:url(https:\/\/www.yardi.com\/wp-content\/plugins\/cmw-client-success\/public\/images\/generic\/4.jpg);\">\n    <div class=\"uk-width-4-5 uk-margin-auto uk-grid\">\n        <div class=\"uk-width-1-1 uk-width-auto@m uk-text-center uk-text-middle uk-overlay uk-overlay-primary uk-light uk-padding-small\" style=\"border:4px solid #fff;\">\n            <p class=\"uk-h2 uk-text-bold\">Client Success<\/p>\n        <\/div>\n        <div class=\"uk-width-expand uk-text-left uk-text-middle uk-overlay uk-overlay-primary uk-light uk-padding-small uk-visible@m\" style=\"border:4px solid #fff; border-left:0px; min-width: 200px;\">\n            <p class=\"uk-h2 uk-text-bold\">Avesta<\/p>\n        <\/div>\n        <div class=\"uk-width-expand uk-text-left uk-text-middle uk-overlay uk-overlay-primary uk-light uk-padding-small uk-hidden@m\" style=\"border:4px solid #fff; border-top:0px; min-width: 200px;\">\n            <p class=\"uk-h3 uk-text-bold\">Avesta<\/p>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/div>\n<div class=\"uk-container-large uk-margin-auto uk-padding-small uk-padding-remove@m\">\n<!-- breadcrumbs & download link -->\n        <div class=\"uk-align-left\">\n        <p class=\"uk-text-small\" id=\"breadcrumbs\"><span><a href=\"https:\/\/www.yardi.com\/\">Home<\/a> \u00bb <span>\n            <a href=\"https:\/\/www.yardi.com\/about-us\/success-stories\/\">Success Stories<\/a> \u00bb \n            <span class=\"breadcrumb_last\" aria-current=\"page\">Avesta<\/span><\/span><\/span><\/p>\n        <\/div>\n        <div class=\"uk-text-right\">\n            <p class=\"uk-text-small\" ><a href=\"https:\/\/www.yardi.com\/en-gb\/about-us\/success-stories\/avesta\/?format=pdf\" target=\"_blank\" class=\"uk-link-text\">view\/download the pdf<\/a><\/p>\n        <\/div>\n<\/div>\n<div class=\"uk-clearfix\"> <\/div>\n\n<div class=\"uk-container-expand\">\n    <div class=\"uk-grid uk-grid-collapse uk-overflow-hidden\" uk-grid uk-height-match>\n        <div class=\"cmw-hm uk-width-2-3@m\">\n            <div class=\"uk-padding-large uk-padding-remove-vertical\">\n                <div uk-slider=\"center: true\">\n                    <div class=\"uk-position-relative uk-visible-toggle\" tabindex=\"-1\">\n                        <ul class=\"uk-slider-items uk-padding-horizontal uk-child-width-2-3@s uk-grid\">\n                                                                                    <li>\n                                <div class=\"\">\n                                    <blockquote>\n                                        <p class=\"uk-margin-small-bottom\">RENTmaximizer lets us offer various lease terms and move-in dates, so our residents can choose what works for them. And thanks to revenue and leasing metrics, we don\u2019t leave money on the table.<\/p>\n                                        <footer class=\"uk-text-right\">Will Newton, Director of Support Systems<\/footer>\n                                    <\/blockquote>\n                                <\/div>\n                            <\/li>\n                                                                                <\/ul>\n                        <a class=\"uk-position-center-left uk-position-small uk-hidden-hover\" href=\"#\" uk-slidenav-previous uk-slider-item=\"previous\"><\/a>\n                        <a class=\"uk-position-center-right uk-position-small uk-hidden-hover\" href=\"#\" uk-slidenav-next uk-slider-item=\"next\"><\/a>\n                    <\/div>\n                    <ul class=\"uk-slider-nav uk-dotnav uk-flex-center uk-margin\"><\/ul>\n                <\/div>\n            <\/div>\n            <div class=\"uk-padding-large uk-padding-remove-vertical\">\n                <div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Company<\/h3>\n<p class=\"uk-margin-remove\">Tampa, Florida-based Avesta is a rapidly growing apartment investment and management firm with a large portfolio of apartments located throughout the Southeast. Avesta\u2019s business model is to apply industry best practices to middle-income communities that were historically underserved.<br><br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Challenge<\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">Manual Lease Pricing<\/p>\n<p class=\"uk-margin-remove\">Avesta realized that without a dynamic revenue management system, it could not provide flexible lease terms and move-in dates. And most importantly, it was leaving money on the table by pricing units manually. To keep pace with (and outperform) its competition, Avesta sought a revenue management system to optimize rental pricing.<br><br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Solution<\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">Yardi RENTmaximizer<\/p>\n<p class=\"uk-margin-remove\">To automate and optimize rental pricing, Avesta chose RENTmaximizer \u2014 a dynamic revenue management system designed to maximize rental revenue by targeting the specific goals for each asset, and to optimize performance using real-time traffic, inventory, and market conditions.<br><br><\/p>\n<\/div>\n\n<div class=\"uk-margin\">\n<h3 class=\"uk-margin-small\">The Story<\/h3>\n<p class=\"uk-text-bold uk-margin-remove\">Automated Pricing Increases Revenue<\/p>\n<p class=\"uk-margin-remove\">After implementing RENTmaximizer, Avesta saw a significant gain after only six months. For every dollar they invested in the system, they achieved a return of nearly $30. Will Newton, director of support systems, explained that as a resident-focused company, Avesta is delighted that RENTmaximizer makes it easy to offer customers a variety of lease terms and movein dates, so each resident can choose what works best for them and their budget.<br><br>Newton elaborated further, saying that the revenue and leasing metrics Avesta gets from RENTmaximizer \u2014 along with the support of a dedicated RENTmaximizer revenue expert \u2014 ensure they consistently make profitable pricing decisions for every property.<br><br><\/p>\n<\/div>            <\/div>\n            <div><\/div>\n\n\n        <\/div>\n        <div class=\"cmw-hm-target uk-width-1-3@m uk-flex-first@m\" >\n\n                        <div class=\"uk-display-block uk-width-1-1 uk-padding-small uk-margin-remove\">\n                <div class=\"uk-width-2-3@l uk-align-right\">\n                    <img loading=\"lazy\" decoding=\"async\" class=\"\" width=\"266\" height=\"151\" src=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg\" alt=\"Avesta logo\" data-src=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg\" srcset=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg 1080w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?resize=300,87 300w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?resize=768,223 768w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?resize=1024,298 1024w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=400 400w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=500 500w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=600 600w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=720 720w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=800 800w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=1000 1000w\" data-srcset=\"https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg 1080w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?resize=300,87 300w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?resize=768,223 768w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?resize=1024,298 1024w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=400 400w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=500 500w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=600 600w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=720 720w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=800 800w, https:\/\/www.yardi.com\/wp-content\/uploads\/sites\/93\/2019\/05\/avestalogo.jpg?w=1000 1000w\">\n                <\/div>\n                <div class=\"uk-clearfix\"> <\/div>\n\n            <\/div>\n            <div class=\"uk-clearfix\"> <\/div>\n            \n            <div class=\"uk-display-block uk-width-1-1 uk-padding-remove uk-height-1-1 uk-margin-remove uk-cover-container\">\n                <div class=\"uk-position-cover uk-background-image uk-background-repeat\" style=\"background-image:url(https:\/\/www.yardi.com\/wp-content\/plugins\/cmw-client-success\/public\/images\/plus_dark_tileable.png);\"><\/div>\n                <div class=\"uk-position-relative uk-margin-left\">\n                    <div class=\"sidebar-inner uk-width-2-3@l uk-float-right uk-margin-small-right\">\n                        <p class=\"uk-text-muted uk-margin\">Overview<\/p>\n\n                        <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-small\">Markets<\/p>\n                            <ul class=\"uk-list cmw-list-condensed uk-margin-remove \">\n                                                                    <li>Multifamily<\/li>\n                                                                                            <\/ul>\n                        <\/div>\n                                                    <div class=\"uk-margin\">\n                                <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">Portfolio<\/p>\n                                <p class=\"uk-margin-remove\">9,200+ apartment units <\/p>\n                            <\/div>\n                                                                            <div class=\"uk-margin\">\n                                <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">Client Since<\/p>\n                                <p class=\"uk-margin-remove\">2012<\/p>\n                            <\/div>\n                                                <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-small\">Product Highlighted<\/p>\n                            <ul class=\"uk-list cmw-list-condensed uk-margin-remove \">\n                                                            <li><a href=\"\/products\/yardi-revenue-iq\/\" target=\"_blank\" >Revenue IQ<\/a><\/li>\n                                                        <\/ul>\n                        <\/div>\n                        <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-small\">Additional Products<\/p>\n                            <ul class=\"uk-list cmw-list-condensed uk-margin-remove \">\n                                                            <li><a href=\"\/products\/rentcafe\/\" target=\"_blank\" >RentCafe<\/a><\/li>\n                                                            <li><a href=\"\/products\/resident-screening\/\" target=\"_blank\" >ScreeningWorks Pro<\/a><\/li>\n                                                        <\/ul>\n                        <\/div>\n                                                    <div class=\"uk-margin\">\n                                <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">The Benefits<\/p>\n                                <p class=\"uk-margin-remove\">Flexible terms and dynamic rental pricing ensure Avesta signs more leases \u2014 and increases NRI.<br><\/p>\n                            <\/div>\n                                                                        <div class=\"uk-margin\">\n                            <p class=\"uk-text-emphasis uk-text-bold uk-margin-remove\">About Avesta<\/p>\n                            \n                                <p class=\"uk-margin-remove\">www.avesta.com<\/p>\n\n                                                    <\/div>\n                                                <div class=\"uk-margin\">\n                            <a class=\"uk-button uk-button-default\" href=\"\/about-us\/request-information\">Request Info<\/a>\n                        <\/div>\n       \n             \n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"template":"","yardi-market":[1710],"yardi-product":[6012],"class_list":["post-276507","yardi-testimonials","type-yardi-testimonials","status-publish","hentry","yardi-market-multifamily","yardi-product-revenue-iq"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Avesta - Yardi<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" 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