Multi-Touch Lead Attribution
for Property Marketers & Managers

  • Explore the modern lead journey in 5 easy steps
  • Discover 5 lead attribution models you should know how to use
  • Learn how to use lead data to determine marketing ROI

Multi-Touch Lead Attribution eBook Cover

Did you know?

  • 50% of renters visit 5 or more websites before they set foot in your leasing office
  • Using first-touch lead attribution can cause you to overspend on top-of-funnel marketing
  • Tracking the complete renter’s journey is now possible with modern CRM tools
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