{"id":8868,"date":"2013-11-14T05:00:54","date_gmt":"2013-11-14T13:00:54","guid":{"rendered":"http:\/\/www.yardi.com\/blog\/?p=8868"},"modified":"2020-12-23T23:49:37","modified_gmt":"2020-12-24T07:49:37","slug":"gordon-morrell","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/gordon-morrell\/","title":{"rendered":"Gordon Morrell"},"content":{"rendered":"<p><em>Editor&#8217;s note: This guest post comes to us thanks to Patricia Marroquin, a Senior Writer for the <a title=\"UCSB Graduate Division\" href=\"http:\/\/www.graddiv.ucsb.edu\" target=\"_blank\" rel=\"noopener\">UCSB Graduate Division<\/a>.<\/em> <em>This post originally appeared on GradPost, the division&#8217;s online news magazine, which often features stories about exemplary alumni. Yardi COO Gordon Morrell certainly falls into that category, as do many of our Yardi team members. Read on for the profile and find the <a title=\"GradPost Gordon Article\" href=\"http:\/\/gradpost.ucsb.edu\/headlines\/2013\/10\/24\/ucsb-grad-alum-in-the-spotlight-gordon-morrell-yardi-systems.html\" target=\"_blank\" rel=\"noopener\">full interview on gradpost.ucsb.edu<\/a>.<\/em><\/p>\n<figure id=\"attachment_8869\" aria-describedby=\"caption-attachment-8869\" style=\"width: 300px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-8869\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2013\/11\/geoff_green_nancy_alexander_gordon_morrell-300x161.jpg\" alt=\"Gordon Morrell, right, served as the auctioneer for The Fund for Santa Barbara's Bread and Roses fundraiser on Oct. 12 at QAD in Summerland. With him are Geoff Green, executive director of The Fund for Santa Barbara, and Fund founder Nancy Alexander. Credit: Rochelle Rose, Noozhawk\" width=\"300\" height=\"161\" \/><figcaption id=\"caption-attachment-8869\" class=\"wp-caption-text\">Gordon Morrell, right, served as the auctioneer for The Fund for Santa Barbara&#8217;s Bread and Roses fundraiser on Oct. 12 at QAD in Summerland. With him are Geoff Green, executive director of The Fund for Santa Barbara, and Fund founder Nancy Alexander. Credit: Rochelle Rose, Noozhawk<\/figcaption><\/figure>\n<p>Gordon Morrell has been juggling roles for decades, going back to his days as an Education Ph.D. student at UCSB in the 1970s. At that time, in the halls outside their tiny graduate student offices in what is now the <a href=\"http:\/\/education.ucsb.edu\/hosford\/\" target=\"_blank\" rel=\"noopener\">Hosford Clinic<\/a>, he and several of his cohorts would take breaks from their studies and do a little three-ball juggling.<\/p>\n<p>&#8220;We actually got to the point where we could pass to each other,\u201d Morrell recalled with a laugh, adding: &#8220;It was a stress breaker; it was like a little relief.&#8221; In explaining why this routine was helpful for the grad students, he said, &#8220;You have to really focus when you\u2019re juggling. You can\u2019t be thinking about other things. So maybe it\u2019s just a good way to get your mind off what you\u2019re doing.&#8221;<\/p>\n<p>That focus and work-life balance has served Morrell well. Born in Brooklyn, N.Y., and raised along with his older brother in Goshen, a small farming town north of New York City, he earned his Education Ph.D. (Counseling Psychology emphasis) in three years at UCSB. &#8220;I went straight through from kindergarten to Ph.D.,&#8221; he said. &#8220;There were no breaks.&#8221; He put himself through college by singing and playing guitar in such local venues as The Feed Store restaurant and bar in Santa Barbara (no longer in existence); SOhO; and Cold Spring Tavern.<\/p>\n<p>Morrell\u2019s career path would end up taking a few twists and turns. As a teenager in his hometown, he sold milk at a dairy farm and was a stable boy at the local horse racing track. After college, he was a university professor in Maine; a county director of childcare services in Santa Barbara; and the founder of a Santa Barbara educational software development company. In 1990, he joined asset and property management software solutions provider <a title=\"Yardi\" href=\"http:\/\/www.yardi.com\" target=\"_blank\" rel=\"noopener\">Yardi Systems<\/a> in Goleta, where he has worked since, currently as its Executive Vice President and Chief Operating Officer.<\/p>\n<p>Morrell is on the management team of a company with 3,300 employees and more than 30 offices in North America, Europe, Asia, and Australia. The company website says Morrell \u201cis responsible for protecting Yardi Systems&#8217; corporate and fiscal interests and maintaining operations.\u201d But he will tell you that \u201cmaintaining operations\u201d sometimes means getting down on hands and knees to tighten a loose foot screw or seeing that a coffee spill is cleaned up. \u201cIt\u2019s sort of a humbling experience,\u201d Morrell said. \u201cBut I don\u2019t mind it. It\u2019s just fine.\u201d<\/p>\n<p>Morrell emphasizes that as a 23-year employee of Yardi, \u201cthis is a fulfilling job for me.\u201d He also finds his nonprofit work, both through the company and outside of it, rewarding. Yardi is actively involved in supporting nonprofit community organizations with projects related to such areas as the arts (including <a href=\"https:\/\/artsandlectures.sa.ucsb.edu\/Lectures.aspx\" target=\"_blank\" rel=\"noopener\">UCSB\u2019s Arts &amp; Lectures<\/a>); sustainability; education for disadvantaged youths; and social services. Morrell reads proposals and works with others in the company to decide which projects to fund. \u201cWe\u2019re very proud of the amount of nonprofit work that we do through the company,\u201d he said. Outside of Yardi, he is proud to <a href=\"http:\/\/www.kclu.org\/about\/advisory-board\/\" target=\"_blank\" rel=\"noopener\">chair the advisory board of public radio station KCLU<\/a> and work on activities for the nonprofit community foundation <a href=\"http:\/\/www.fundforsantabarbara.org\/\" target=\"_blank\" rel=\"noopener\">The Fund for Santa Barbara<\/a>.<\/p>\n<p><a title=\"GradPost Interview Gordon\" href=\"http:\/\/archive.gradpost.ucsb.edu\/headlines\/2013\/10\/24\/ucsb-grad-alum-in-the-spotlight-gordon-morrell-yardi-systems.html\" target=\"_blank\" rel=\"noopener\">Find Gordon&#8217;s interview with GradPost here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Editor&#8217;s note: This guest post comes to us thanks to Patricia Marroquin, a Senior Writer for the UCSB Graduate Division. This post originally appeared on GradPost, the division&#8217;s online news magazine, which often features stories about exemplary alumni. Yardi COO Gordon Morrell certainly falls into that category, as do many of our Yardi team members. [&hellip;]<\/p>\n","protected":false},"author":448,"featured_media":8928,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1717,5,3354],"tags":[15],"class_list":["post-8868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-giving","category-people","category-team-yardi","tag-yardi-employee-profile"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"Editor&#039;s note: This guest post comes to us thanks to Patricia Marroquin, a Senior Writer for the UCSB Graduate Division. 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