{"id":57662,"date":"2026-06-12T06:00:00","date_gmt":"2026-06-12T13:00:00","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=57662"},"modified":"2026-06-11T07:45:46","modified_gmt":"2026-06-11T14:45:46","slug":"naa-apartmentalize","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/naa-apartmentalize\/","title":{"rendered":"NAA Apartmentalize: Everything you need to know"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=1920\" alt=\"NAA Apartmentalize: Everything you need to know\" class=\"wp-image-57663\" srcset=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png 1920w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?resize=768,432 768w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?resize=1536,864 1536w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=400 400w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=500 500w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=600 600w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=720 720w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=800 800w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=1000 1000w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=1200 1200w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2026\/06\/NAA-blog-NEED-TO-KNOW.png?w=1440 1440w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>Will we see you at <a href=\"https:\/\/naahq.org\/events\/apartmentalize\">NAA Apartmentalize<\/a>? Hosted by the National Apartment Association (NAA), Apartmentalize is an empowering event for multifamily professionals. It\u2019s your chance to network with peers, explore industry trends and preview technology innovations.<\/p>\n\n\n\n<p>This year\u2019s event is set for June 17-19 in New Orleans, Louisiana, and we can\u2019t wait to show you what\u2019s in store. Keep reading for an introduction to Apartmentalize, plus a walkthrough of what to expect from Yardi.&nbsp;<\/p>\n\n\n\n<p>Quick preview: <strong>We\u2019re showcasing agentic AI with <\/strong><a href=\"https:\/\/info.yardi.com\/naa-apartmentalize-2026\"><strong>Virtuoso Enterprise<\/strong><\/a><strong>, offering an immersive lounge experience and leading two can\u2019t-miss sessions<\/strong>. If you\u2019re looking for new ways to elevate the entire renter journey, you\u2019ll want to find us.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-your-intro-to-naa-apartmentalize\">Your intro to NAA Apartmentalize<\/h2>\n\n\n\n<p>What sets NAA Apartmentalize apart from other events? For starters, it brings together thousands of industry professionals. The massive gathering is the ultimate meeting space for anyone involved in multifamily housing.<\/p>\n\n\n\n<p><strong>The agenda includes hands-on sessions and keynote presentations covering topics like leasing, operations, the resident experience and technology<\/strong>. The tradeshow floor is where you\u2019ll see that technology in action, thanks to booths stationed with experts.<\/p>\n\n\n\n<p>Apartmentalize offers some fun, too. Attendees can enjoy exclusive networking events and special opportunities (like our RentCafe Lounge at this year\u2019s event).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-visit-our-booth-nbsp\">Visit our booth&nbsp;<\/h2>\n\n\n\n<p>You\u2019ll find us at booth 1301 this year, and it might be our best booth yet. <strong>Stop by to see Virtuoso Enterprise, your complete AI platform for multifamily with AI agents that support leasing, marketing, operations and resident engagement<\/strong>.<\/p>\n\n\n\n<p>Here\u2019s an overview:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>There&#8217;s an agent behind every lease<\/strong>.<strong> <\/strong>From the moment a listing goes live to the second a prospect signs, agents are working. Orchestrating, responding, scheduling\u00a0and following up across every channel, without missing a beat.<\/li>\n\n\n\n<li><strong>Agents show up long after the lease is signed<\/strong>. There&#8217;s an agent for every moment of the resident journey. From guided move-ins to renewal season, your residents stay supported and your team stays focused on what matters most.<\/li>\n\n\n\n<li><strong>You get the operational lift without the manual labor<\/strong>.<strong> <\/strong>When agents handle the operational load, your team stops managing tasks and starts managing outcomes. Whether it\u2019s work orders or month-end close, everything moves faster.<\/li>\n<\/ul>\n\n\n\n<p>In short, from nurturing prospects to answering resident questions around the clock, categorizing work orders and approving invoices,there\u2019s an agent for that. <strong>We\u2019ll be there to show you firsthand during dedicated, one-on-one meetings<\/strong>.<\/p>\n\n\n\n<p><a href=\"https:\/\/info.yardi.com\/naa-apartmentalize-2026\">Learn more and book your Virtuoso meeting<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Booth 1301 is also a place to preview marketing for the AI era, including <a href=\"https:\/\/www.reachbyrentcafe.com\/reach-360\">REACH 360<\/a>, <a href=\"https:\/\/www.lcpmedia.com\/tourbuilderone\">TourBuilder One<\/a> and <a href=\"https:\/\/www.rentcafe.com\/\">RentCafe.com<\/a>. <a href=\"https:\/\/info.yardi.com\/naa-rentcafe?\">Get the details and book your marketing meeting<\/a>.<\/p>\n\n\n\n<p><strong>Attending a meeting comes with a special shopping experience at the RentCafe Lounge<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-experience-the-rentcafe-lounge\">Experience the RentCafe Lounge<\/h2>\n\n\n\n<p>The RentCafe Lounge is all about stepping into the renter experience. <strong>It\u2019s a fun, interactive environment where you\u2019ll see how easy it is to find a home, apply, move in and earn rewards<\/strong>.<\/p>\n\n\n\n<p>We\u2019ll have refreshments and snacks for you, including an all-day coffee bar. Think of it as a curated space to explore all that RentCafe has to offer. As mentioned, booking and attending a meeting with us grants you something special: Exclusive tickets to shop for a premium gift. \u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-join-expert-led-sessions\">Join expert-led sessions<\/h2>\n\n\n\n<p>Curious about the <a href=\"https:\/\/naahq.org\/events\/apartmentalize\/education\">educational sessions at Apartmentalize<\/a>? We\u2019re leading two this year, both focused on how AI is reshaping the industry and ways to stay ahead.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-agents-of-change-how-ai-is-redefining-rental-housing-performance\">Agents of change: How AI is redefining rental housing performance<\/h3>\n\n\n\n<p><strong>June 17, 2:05-2:55 p.m.<\/strong><\/p>\n\n\n\n<p>The rental housing industry is entering a new era shaped by agentic AI, intelligent systems that are proactive, not just responsive. These technologies are transforming how property teams operate, make decisions and deliver value. We\u2019ll go beyond the buzz to explore what agentic AI means, including how to evaluate, experiment with and responsibly scale AI to enhance (not replace) human capability.<\/p>\n\n\n\n<p>Meet the speakers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Joe Consolo, Industry Principal, Yardi<\/li>\n\n\n\n<li>Cindy Fisher, President, KETTLER<\/li>\n\n\n\n<li>Shivani Kumar, Industry Principal, Yardi<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/apt26.mapyourshow.com\/8_0\/sessions\/session-details.cfm?scheduleid=14\">Add this to your Apartmentalize session planner<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-lights-camera-media-data-backed-ways-to-win-renters\">Lights, camera, media: Data-backed ways to win renters<\/h3>\n\n\n\n<p><strong>June 17, 3:10-4 p.m.<\/strong><\/p>\n\n\n\n<p>Does media matter throughout the renter journey? You bet it does. Find out how media engages renters searching for their next home, and why search and AI engines love it. See the power of media \u2014 like virtual tours \u2014 beyond the search stage, from leasing all the way to move-out. Discover the proven impact of media (based on real data) and learn how to level up your marketing and maximize ROI.<\/p>\n\n\n\n<p>Meet the speakers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Esther Bonardi, Vice President, RentCafe<\/li>\n\n\n\n<li>Kyle Jones, Manager, REACH by RentCafe<\/li>\n\n\n\n<li>Tiffany Walsh, Director of Marketing, Nolan Living<\/li>\n\n\n\n<li>Justin Godwin, Director of Marketing Strategy &amp; Innovation, Cushman &amp; Wakefield<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/apt26.mapyourshow.com\/8_0\/sessions\/session-details.cfm?scheduleid=146\">Add this to your Apartmentalize session planner<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-see-you-at-apartmentalize\">See you at Apartmentalize?<\/h2>\n\n\n\n<p>We hope to catch you at this year\u2019s event. <strong>If you\u2019re interested in the future of AI and modernizing the renter experience, we have something for you<\/strong>.<\/p>\n\n\n\n<p>Yardi is proud to sponsor NAA Apartmentalize. Whether you\u2019re attending or not, be sure to follow along on social! We\u2019ll be posting event content on <a href=\"https:\/\/www.linkedin.com\/showcase\/yardimultifamily\/\">our LinkedIn page<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>See what\u2019s in store at this year\u2019s event. We\u2019re showcasing agentic AI, offering an immersive lounge experience and leading two can\u2019t-miss sessions.<\/p>\n","protected":false},"author":782,"featured_media":57663,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3355,2618,3213,3260],"tags":[],"class_list":["post-57662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","category-events","category-multifamily","category-virtuoso"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"Learn about NAA Apartmentalize. 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