{"id":38261,"date":"2024-08-01T02:26:00","date_gmt":"2024-08-01T09:26:00","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=38261"},"modified":"2026-02-27T02:37:22","modified_gmt":"2026-02-27T10:37:22","slug":"changemaker-brandon-ribar","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/changemaker-brandon-ribar\/","title":{"rendered":"Spotlighting Brandon Ribar"},"content":{"rendered":"<p><em>\u201cI love change, but I don\u2019t like change for change\u2019s sake. I like thinking about the why around what it is that we\u2019re trying to achieve.\u201d<\/em><\/p>\n<p>That quote comes from Brandon Ribar \u2014 CEO of <a href=\"https:\/\/www.sonidaseniorliving.com\/\">Sonida Senior Living<\/a>, one of our <a href=\"https:\/\/www.yardi.com\/products\/senior-living-software-suite\/\">amazing clients<\/a> \u2014 in an interview with <a href=\"https:\/\/seniorhousingnews.com\/\">Senior Housing News<\/a> (SHN). Ribar is an honoree in <a href=\"https:\/\/seniorhousingnews.com\/changemakers\/\">this year\u2019s Changemakers series<\/a>, which spotlights innovative, dynamic leadership in the industry.<\/p>\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p>We\u2019re proud to join SHN in presenting the 2024 class of visionaries, sharing the insights gathered during their in-depth interviews.<\/p>\n<p>In leading one of the nation\u2019s largest senior living organizations, Ribar has extensive knowledge to share \u2014 including his growth strategies, focus on employee feedback and more. Get a snapshot of his interview below. \u00a0<\/p>\n<p><strong>Meet Changemaker Brandon Ribar<\/strong><\/p>\n<p><strong><em>SHN:<\/em><\/strong> <strong>In what ways do you think that you\u2019re a changemaker?<\/strong><\/p>\n<p><strong><em>Ribar:<\/em><\/strong> I put culture first and believe that Sonida is going to be successful only based on whether or not we have the best people working with us at Sonida. I continuously push not only the industry, but our company to bring people into the industry and to elevate people from within who really want to push hard to deliver that change.<\/p>\n<p>Where I\u2019ve really pushed hard for change is in the types of people that we surround ourselves with, but also how hard we push to be something that\u2019s special and differentiated in senior living. That\u2019s what I love to bring to the discussions that we have and to not accept that what we do today is anywhere near good enough. We have to be better and better every day.<\/p>\n<p><strong><em>SHN:<\/em><\/strong> <strong>Can you talk about a time when you try to execute a change and things didn\u2019t go according to plan? How did you pivot and what did you learn as a leader?<\/strong><\/p>\n<p><strong><em>Ribar:<\/em><\/strong> I\u2019ll go back to making decisions that I fundamentally believe were good ones but skipping the step of ensuring that the people that were really responsible for the day-to-day execution were involved in that development. I pivoted by immediately ensuring that it had nothing to do with me being the generator of the idea.<\/p>\n<p>It was really their idea. I was simply a conduit that brought to them options to think about. When people really feel like it\u2019s their idea and their model that\u2019s changing, then they will go full speed ahead. They\u2019ll be excited about it.<\/p>\n<p><strong><em>SHN:<\/em><\/strong> <strong>Choose one artist, scientist, thinker, entrepreneur, or other person living or dead to help change the senior living industry for the better. In only a few words, who are you choosing and why?<\/strong><\/p>\n<p><strong><em>Ribar:<\/em><\/strong> Steve Jobs is somebody who saw beyond what people thought that they needed, and he created products and services that people gravitated to because they were something they hadn\u2019t thought about. That level of innovator who just has an ability to understand the customer and to develop things beyond what the customer thinks they need, that is senior living.<\/p>\n<p>Another person is Taylor Swift. If Taylor Swift did her concerts and her songs from senior living communities and told people about how cool of an experience it was with residents and sang all day about senior living, we\u2019d get pretty good exposure and build our reputation that way. Jobs innovates, and then Swift\u2019s going to sell it for us.<\/p>\n<p><strong>Learn more from Changemaker Brandon Ribar<\/strong><\/p>\n<p>Don\u2019t forget there are more insights from Brandon Ribar \u2014 <a href=\"https:\/\/seniorhousingnews.com\/2024\/07\/15\/changemakers-brandon-ribar-ceo-sonida-senior-living\/\">read his interview with SHN<\/a>.<\/p>\n<p>If you\u2019d like to explore the Changemaker interviews we\u2019ve highlighted recently, visit our <a href=\"https:\/\/www.yardi.com\/blog\/\">blog home page<\/a> and <a href=\"https:\/\/www.linkedin.com\/showcase\/yardi-senior-living\/\">social media<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cI love change, but I don\u2019t like change for change\u2019s sake. I like thinking about the why around what it is that we\u2019re trying to achieve.\u201d That quote comes from Brandon Ribar \u2014 CEO of Sonida Senior Living, one of our amazing clients \u2014 in an interview with Senior Housing News (SHN). Ribar is an [&hellip;]<\/p>\n","protected":false},"author":782,"featured_media":38262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2952],"tags":[2438],"class_list":["post-38261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-senior-living","tag-yardi-senior-living-suite"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"Learn how Changemaker Brandon Ribar drives positive change in senior living in this 2024 series by Yardi and Senior Housing News.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yardi.com\/blog\/changemaker-brandon-ribar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spotlighting Brandon Ribar\" \/>\n<meta property=\"og:description\" content=\"Learn how Changemaker Brandon Ribar drives positive change in senior living in this 2024 series by Yardi and Senior Housing News.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yardi.com\/blog\/changemaker-brandon-ribar\/\" \/>\n<meta property=\"og:site_name\" content=\"Yardi Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-01T09:26:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-27T10:37:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2024\/07\/24121-SL-2024-Changemakers-Brandon-Ribar-Sonida-Senior-Livingblog-1920x1080-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Natalie Mahn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natalie Mahn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.yardi.com\/blog\/changemaker-brandon-ribar\/\",\"url\":\"https:\/\/www.yardi.com\/blog\/changemaker-brandon-ribar\/\",\"name\":\"Meet Changemaker Brandon Ribar - 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