{"id":29030,"date":"2021-05-13T05:53:00","date_gmt":"2021-05-13T12:53:00","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=29030"},"modified":"2021-05-14T08:28:24","modified_gmt":"2021-05-14T15:28:24","slug":"assisting-trafficking-survivors","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/assisting-trafficking-survivors\/","title":{"rendered":"Assisting Trafficking Survivors"},"content":{"rendered":"\n

The skills learned at Yardi can better prepare team members for challenging roles outside of the office. Jacqueline McGuan has used her leadership skills to help transform the lives of women and children impacted by human trafficking. She is part of an ongoing effort to eradicate human trafficking in Santa Barbara county through awareness, education and advocacy. <\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

Working with Yardi<\/strong><\/p>\n\n\n\n

On weekdays, McGuan is a marketing specialist on the RentCafe Reach<\/a> team. \u201cWe work with RENTCaf\u00e9 <\/em>clients to provide them with SEO (search engine optimization), PPC (pay per click advertising), social media or reputation management services,\u201d she explains.<\/p>\n\n\n\n

It\u2019s a role that hones her leadership skills and her ability to quickly adapt to change. \u201cKeeping up with all of the changes at Google is one of our biggest challenges,\u201d says McGuan. \u201cGoogle updates their algorithm almost daily, so staying on top of best practices is basically a job in itself.\u201d<\/p>\n\n\n\n

But the hard work pays off when McGuan and her team forge strong relationships with clients and help them execute successful digital marketing campaigns. \u201cIt\u2019s the best feeling to see clients succeed,\u201d she says. \u201cYardi is such a friendly and collaborative workplace with team members who are dedicated to client success.\u201d<\/p>\n\n\n\n

That dedicated spirit is part of why McGuan enjoys being a leader at Yardi. \u201cI was looking for an opportunity to work on a team with hardworking, motivated individuals. I found that on the Reach team. We all have our separate clients but as a team we work together in such a cohesive way. We\u2019re all constantly learning from each other and really growing as digital marketing professionals.\u201d<\/p>\n\n\n\n

\"\"
Jacqueline McGuan<\/figcaption><\/figure><\/div>\n\n\n\n

Junior League of Santa Barbara: Awareness, education and advocacy<\/strong><\/p>\n\n\n\n

Outside of her work, McGuan values dedication and collaboration as well. Nearly six years ago, she discovered Junior League of Santa Barbara (JLSB). The women\u2019s organization improves the lives of at-risk women by educating and empowering them to reach their full potential. McGuan appreciated how the organization unites diverse volunteers who want to dedicate themselves to serving vulnerable populations.<\/p>\n\n\n\n

\u201cIn the same way I found a dedicated, collaborative team at Yardi, I\u2019ve found that community within the JLSB that hits those same notes. I\u2019m truly grateful for the JLSB for connecting me with a community of like-minded women, all who value voluntarism and work to improve their Santa Barbara community,\u201d says McGuan.<\/p>\n\n\n\n

\u201cThrough Junior League, I\u2019ve learned important lessons about balancing my time, but also stepping out of my comfort zone to take on more responsibilities at work and in the JLSB,\u201d reflects McGuan. \u201cFrom a technical standpoint, I\u2019ve been able to step into leadership roles with the JLSB that have helped me develop communication and organizational skills that enable me to work successfully with Yardi clients.\u201d<\/p>\n\n\n\n

As a leader, McGuan has flourished. She served as chair on the recruitment and communications committees and recently as a member of the Board of Directors.<\/p>\n\n\n\n

During that time, McGuan spearheaded the opening of S.A.F.E. House Santa Barbara<\/a>, the county\u2019s first therapeutic rehabilitative shelter for children who are survivors of commercial sexual exploitation.<\/p>\n\n\n\n

She also assisted preventative programs such as TraffickSTOP<\/a>, a community awareness campaign designed to help people recognize the signs of trafficking and how to properly support victims. Additionally, there are the annual Community Assistance Funds<\/a> for local non-profits that improve the lives of at-risk children, youth and families in Santa Barbara.<\/p>\n\n\n\n

\u201cAs a League, we fundraise every year to make projects like these possible. Our major fundraising campaigns are our annual Rummage Sale and Spring Gala. Our new Raffle is coming up in May and it is a huge success with wine lovers<\/a>,\u201d says McGuan.<\/p>\n\n\n\n

The funds raised assist survivors of trafficking once they integrate back into their communities. McGuan recalls creating Fresh Start Bags for the Human Trafficking Task Force at the Santa Barbara District Attorneys\u2019 office. The bags were filled with donated clothes, toiletries, snacks and other essentials. The Task Force then distributes the bags to survivors to use in their fresh start.<\/p>\n\n\n\n

\u201cIt was humbling to realize that children in these situations often left with nothing but what they were wearing. And this is just a small token that can hopefully ease their transition into a more stable situation,\u201d she says.<\/p>\n\n\n\n

Leaders shaping leaders<\/strong><\/p>\n\n\n\n

\u201cThe leadership skills that I\u2019ve developed at Yardi have shaped me into the leader that I am today with Junior League,\u201d reflects McGuan. \u201cI\u2019m hopeful that some of the survivors that we assist through Junior League will also become leaders in their own way. It\u2019s a cycle that improves communities one person at a time.\u201d<\/p>\n\n\n\n

To learn more about Yardi team members who are making a difference in their communities, visit the Yardi Giving page<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The skills learned at Yardi can better prepare team members for challenging roles outside of the office. Jacqueline McGuan has used her leadership skills to help transform the lives of women and children impacted by human trafficking. She is part of an ongoing effort to eradicate human trafficking in Santa Barbara county through awareness, education […]<\/p>\n","protected":false},"author":440,"featured_media":29033,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1717,3354],"tags":[15],"class_list":["post-29030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-giving","category-team-yardi","tag-yardi-employee-profile"],"acf":[],"yoast_head":"\nYardi Blog<\/title>\n<meta name=\"description\" content=\"The skills learned at Yardi can better prepare team members for challenging roles outside of the office. 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