{"id":28436,"date":"2021-03-10T05:04:30","date_gmt":"2021-03-10T13:04:30","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=28436"},"modified":"2026-02-22T15:27:49","modified_gmt":"2026-02-22T23:27:49","slug":"project-destined","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/project-destined\/","title":{"rendered":"Project Destined"},"content":{"rendered":"<p><a href=\"https:\/\/projectdestined.com\/\">Project Destined<\/a> is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are targeted towards high school and college students, with the goal of introducing real estate ownership to people who may not have previously studied or worked in the commercial real estate industry.<\/p>\n<p><a href=\"https:\/\/www.yardimatrix.com\/\">Yardi Matrix<\/a> has provided 10 complimentary education licenses to Project Destined for use in their curriculum and internship programs. Students will have full access to Yardi Matrix\u2019 industry-leading data and analysis to use when researching, underwriting and presenting potential deals to their teachers, industry mentors and competition judges.<img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-28437\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=300\" alt=\"\" width=\"400\" height=\"267\" srcset=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg 3000w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?resize=768,512 768w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?resize=1536,1024 1536w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?resize=2048,1365 2048w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=400 400w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=500 500w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=600 600w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=720 720w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=800 800w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=1000 1000w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=1200 1200w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg?w=1440 1440w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>Chris Nebenzahl, editorial director for Yardi Matrix, has been actively involved with Project Destined. \u201cI have been volunteering to teach the market research segment of the curriculum and offer guidance for how students can use Yardi Matrix with the projects they are working on,\u201d said Nebenzahl.<\/p>\n<p>\u201cI focus on our data at the property, submarket and market level. The students are tasked with creating an investor presentation and pitching their deal to a panel of industry judges. Through the process, they need to provide valuation models, market research, forecasts, and cash flow models, all of which can be developed and leveraged by using Yardi Matrix data.\u201d<\/p>\n<p>Nebenzahl began working with Project Destined in early 2020 and has lectured virtually at each session held by the organization since then.<\/p>\n<p>Project Destined was started by entrepreneur Cedric Bobo to expand opportunities for minority students within the commercial real estate field and to encourage his students to become owners and community stakeholders in the cities where they live. Project Destined started 5 years ago and has grown significantly to include students in many major markets around the country.<\/p>\n<p>Bobo, who grew up in Memphis, was fascinated by business as a child. He earned a degree in engineering, then attended Harvard Business School, and became an executive at Carlyle Group. He spent two decades in the industry and became inspired to improve access for all.<\/p>\n<p>\u201cMost kids think real estate is not for them. They think real estate, then they think gentrification,\u201d Bobo <a href=\"https:\/\/www.propmodo.com\/real-estates-fight-against-the-ills-of-gentrification-starts-with-recruiting\/\">told Propmodo<\/a>. \u201cI stop them from using that term. Kids see progress that is happening that they are not exposed to. You see your neighborhood changing and you\u2019re not a participant. So how do you become a participant? It\u2019s about access.\u201d<\/p>\n<p>\u201cI think it\u2019s an exceptional program that Cedric has created and developed,\u201d said Nebenzahl. \u201cThe growth is tremendous, even in the year that I\u2019ve been involved. I\u2019ve seen a ton of students come back as team leaders and mentors, and the interest level in the program is remarkable. Project Destined is making incredible strides by elevating exposure and educating minorities about commercial real estate.\u201d<\/p>\n<p>Learn more about <a href=\"https:\/\/projectdestined.com\/\">Project Destined<\/a> and find coverage of all the latest Matrix reports on the <a href=\"https:\/\/www.yardimatrix.com\/blog\/\">Yardi Matrix blog<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are targeted towards high school and college students, with the goal of introducing real estate ownership to people who may not have previously studied or worked in the commercial real estate industry. Yardi Matrix [&hellip;]<\/p>\n","protected":false},"author":413,"featured_media":28437,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2791],"tags":[2953,1169],"class_list":["post-28436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-matrix","tag-project-destined","tag-yardi-matrix"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yardi.com\/blog\/project-destined\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Project Destined\" \/>\n<meta property=\"og:description\" content=\"Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yardi.com\/blog\/project-destined\/\" \/>\n<meta property=\"og:site_name\" content=\"Yardi Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-10T13:04:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-22T23:27:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3000\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Leah Etling\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Leah Etling\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.yardi.com\/blog\/project-destined\/\",\"url\":\"https:\/\/www.yardi.com\/blog\/project-destined\/\",\"name\":\"Project Destined - Yardi Corporate Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/project-destined\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/project-destined\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg\",\"datePublished\":\"2021-03-10T13:04:30+00:00\",\"dateModified\":\"2026-02-22T23:27:49+00:00\",\"author\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/81b16a7aea318dbdaaa0a17b776a0c52\"},\"description\":\"Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are\",\"breadcrumb\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/project-destined\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.yardi.com\/blog\/project-destined\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.yardi.com\/blog\/project-destined\/#primaryimage\",\"url\":\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg\",\"contentUrl\":\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg\",\"width\":3000,\"height\":2000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.yardi.com\/blog\/project-destined\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.yardi.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Project Destined\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.yardi.com\/blog\/#website\",\"url\":\"https:\/\/www.yardi.com\/blog\/\",\"name\":\"Yardi Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.yardi.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/81b16a7aea318dbdaaa0a17b776a0c52\",\"name\":\"Leah Etling\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9fa1e69f4f920593cfa724d25dc7da5cb96fac8a5a1a39b01b0d456d468ed3af?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9fa1e69f4f920593cfa724d25dc7da5cb96fac8a5a1a39b01b0d456d468ed3af?s=96&d=mm&r=g\",\"caption\":\"Leah Etling\"},\"description\":\"Leah Etling is the founding editor of the Balance Sheet and a 12-year Yardi employee who also oversees press releases and social media. An award winning journalist, she holds a master's degree from UC Berkeley and is a native of Santa Barbara County, Yardi's home.\",\"url\":\"https:\/\/www.yardi.com\/blog\/author\/leah-etling\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Yardi Blog","description":"Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.yardi.com\/blog\/project-destined\/","og_locale":"en_US","og_type":"article","og_title":"Project Destined","og_description":"Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are","og_url":"https:\/\/www.yardi.com\/blog\/project-destined\/","og_site_name":"Yardi Blog","article_published_time":"2021-03-10T13:04:30+00:00","article_modified_time":"2026-02-22T23:27:49+00:00","og_image":[{"width":3000,"height":2000,"url":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg","type":"image\/jpeg"}],"author":"Leah Etling","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Leah Etling","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.yardi.com\/blog\/project-destined\/","url":"https:\/\/www.yardi.com\/blog\/project-destined\/","name":"Project Destined - Yardi Corporate Blog","isPartOf":{"@id":"https:\/\/www.yardi.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.yardi.com\/blog\/project-destined\/#primaryimage"},"image":{"@id":"https:\/\/www.yardi.com\/blog\/project-destined\/#primaryimage"},"thumbnailUrl":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg","datePublished":"2021-03-10T13:04:30+00:00","dateModified":"2026-02-22T23:27:49+00:00","author":{"@id":"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/81b16a7aea318dbdaaa0a17b776a0c52"},"description":"Project Destined is an organization focused on providing education and access to the commercial real estate industry for minority students. Programs are","breadcrumb":{"@id":"https:\/\/www.yardi.com\/blog\/project-destined\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.yardi.com\/blog\/project-destined\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.yardi.com\/blog\/project-destined\/#primaryimage","url":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg","contentUrl":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg","width":3000,"height":2000},{"@type":"BreadcrumbList","@id":"https:\/\/www.yardi.com\/blog\/project-destined\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.yardi.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Project Destined"}]},{"@type":"WebSite","@id":"https:\/\/www.yardi.com\/blog\/#website","url":"https:\/\/www.yardi.com\/blog\/","name":"Yardi Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.yardi.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/81b16a7aea318dbdaaa0a17b776a0c52","name":"Leah Etling","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9fa1e69f4f920593cfa724d25dc7da5cb96fac8a5a1a39b01b0d456d468ed3af?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9fa1e69f4f920593cfa724d25dc7da5cb96fac8a5a1a39b01b0d456d468ed3af?s=96&d=mm&r=g","caption":"Leah Etling"},"description":"Leah Etling is the founding editor of the Balance Sheet and a 12-year Yardi employee who also oversees press releases and social media. An award winning journalist, she holds a master's degree from UC Berkeley and is a native of Santa Barbara County, Yardi's home.","url":"https:\/\/www.yardi.com\/blog\/author\/leah-etling\/"}]}},"jetpack_featured_media_url":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2021\/03\/PD-image.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts\/28436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/users\/413"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/comments?post=28436"}],"version-history":[{"count":1,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts\/28436\/revisions"}],"predecessor-version":[{"id":28438,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts\/28436\/revisions\/28438"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/media\/28437"}],"wp:attachment":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/media?parent=28436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/categories?post=28436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/tags?post=28436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}