{"id":25497,"date":"2020-09-01T05:42:06","date_gmt":"2020-09-01T12:42:06","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=25497"},"modified":"2022-07-01T12:07:19","modified_gmt":"2022-07-01T19:07:19","slug":"yardi-aim","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/yardi-aim\/","title":{"rendered":"Yardi + AIM"},"content":{"rendered":"\n<p>Are you missing live events? While we can\u2019t bring back the hum of the tradeshow floor just yet, we\u2019re excited to team up with AIM to host a live webinar event that we hope will rival some of your favorite speaking sessions from conferences past. Keep reading to see how we\u2019re bringing industry leaders from Bozzuto, KETTLER and The Management Group together on one virtual stage \u2026 and why you want to reserve your seat asap.<\/p>\n\n\n\n<p><strong>The New Apartment Marketing Playbook: Consumer Behavior Has Shifted, Have You?<\/strong><\/p>\n\n\n\n<p><strong>Thursday, Sept. 17, 11 a.m. PDT<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=300\" alt=\"\" class=\"wp-image-25512\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg 1080w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?resize=768,768 768w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=400 400w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=500 500w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=600 600w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=720 720w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=800 800w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/09\/Blog-AIM-v2.jpg?w=1000 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n<p>Even as the COVID-19 pandemic continues, renters are still on the move. With social distancing measures in place, renters expect to interact with properties in new ways. This increasing demand for virtual and contactless engagement is nothing new. But now that we\u2019ve adapted to a new norm and the virtual conveniences that come with it, there\u2019s no going back.<\/p>\n\n\n\n<p>Considering this shift in consumer behavior, here are some questions your property management teams may be facing: Is it possible to create an online experience as powerful as a visit to your properties? How can you offer game-changing online and self-service tools that don\u2019t compromise your security standards? What should your leasing agents be doing to pivot and provide real value in an increasingly virtual world?<\/p>\n\n\n\n<p>\u201cDon\u2019t lose customers to your competitors while you\u2019re waiting for things to \u2018get back to normal.\u2019 Normal as we knew it is changing. Taking this opportunity to make smart updates to your leasing process will have a lasting positive impact on your business in the months and years ahead,\u201d said Esther Bonardi, session moderator and vice president of marketing at Yardi.<\/p>\n\n\n\n<p>During this live online event, you will learn how to:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Convert more renters by creating authentic experiences online<\/li><li>Lease more units by offering a range of tour types to fit every need<\/li><li>Improve the prospect experience while prioritizing the safety of your team and properties<\/li><li>Evolve leasing positions to meet the demands of the new customer experience<\/li><\/ul>\n\n\n\n<p>Speakers include:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Jamin Harkness, Executive Vice President, The Management Group<\/li><li>Kelley Shannon, Senior Vice President, Marketing &amp; Customer Engagement, Bozzuto<\/li><li>Daryl Smith, Senior Vice President &amp; Chief Marketing Officer, KETTLER<\/li><\/ul>\n\n\n\n<p><strong>Free ebook<\/strong><\/p>\n\n\n\n<p>Webinar registrants will receive a free copy of <em>The New Apartment Tour<\/em> with their confirmation email. This exclusive ebook details three ways you can modernize different tour types at your properties to convert more renters, both online and in person. <a href=\"https:\/\/us02web.zoom.us\/webinar\/register\/7915980217568\/WN_NOxoxN6NQK6MMLHn0MLJEg\">Save your seat today<\/a> to get your copy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you missing live events? While we can\u2019t bring back the hum of the tradeshow floor just yet, we\u2019re excited to team up with AIM to host a live webinar event that we hope will rival some of your favorite speaking sessions from conferences past. Keep reading to see how we\u2019re bringing industry leaders from [&hellip;]<\/p>\n","protected":false},"author":644,"featured_media":25512,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2618,1440],"tags":[491,1106,2885,62,29,2886,1520],"class_list":["post-25497","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-marketing","tag-aim","tag-apartment-marketing","tag-live-event","tag-marketing","tag-multifamily","tag-multifamily-marketing-software","tag-webinar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"Are you missing live events? 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