{"id":24107,"date":"2020-05-28T05:30:16","date_gmt":"2020-05-28T12:30:16","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=24107"},"modified":"2026-02-22T15:33:38","modified_gmt":"2026-02-22T23:33:38","slug":"accelerated-sales","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/accelerated-sales\/","title":{"rendered":"Senior CRM in Use"},"content":{"rendered":"

Occupancy in senior living may be trending low, but some providers are up to the challenge.<\/p>\n

Case in point, Stage Management<\/a>. With a little help from Yardi Senior CRM<\/a>, this senior housing owner and operator has fast-tracked its sales cycle and boosted its occupancy rate.<\/p>\n

\u201cWith Yardi Senior CRM, we can see where we are in our sales cycle and what activities we need to complete to help move more people in the door,\u201d said Troy McClymonds, partner at Stage Management. \u201cOur numbers prove that over and over again.\u201d\"\"<\/p>\n

Meet Stage Management<\/strong><\/p>\n

Based out of Centennial, Colorado, Stage Management is committed to care. \u201cOur mission for staff is care comes first. We\u2019re not a real estate business \u2014 we\u2019re a care company,\u201d said McClymonds.<\/p>\n

This focus on quality care is clear at Stage Management\u2019s full-service retirement community, Golden Pond, which offers 115 units of independent living, assisted living and memory care in Golden, Colorado. The staff encourage residents to follow their interests while providing comforts to make everyone feel at home.<\/p>\n

Paperwork presents challenges<\/strong><\/p>\n

When new prospects used to walk in the door at Golden Pond, front-desk staff would capture their information on paper cards, making handwritten notes on the back. The hand-off to sales took extra time as a result. When prospects did decide to move in, they were asked to share similar information repeatedly. \u201cThere was a lot of duplicate work,\u201d said McClymonds.<\/p>\n

So Stage Management turned to Senior CRM. The senior living sales and marketing solution ties the resident record together from lead to lease, so staff at Golden Pond no longer need to re-enter details or search through paper files.<\/p>\n

Measurable, profitable results <\/strong><\/p>\n

Thanks to Senior CRM, the paper trail is now just a memory for Stage Management. The mobile, browser-based platform has streamlined sales workflows, increased their staff efficiency and ultimately helped grow their community.<\/p>\n

Stage Management\u2019s success by the numbers:<\/p>\n