{"id":23556,"date":"2020-01-15T05:10:37","date_gmt":"2020-01-15T13:10:37","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=23556"},"modified":"2021-11-16T02:12:33","modified_gmt":"2021-11-16T10:12:33","slug":"neuroscience-in-the-park","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/","title":{"rendered":"Neuroscience in the Park"},"content":{"rendered":"<p>The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged neuroscientists to formally explore the importance of play in childhood development. Their efforts have paved the way for programs like Start2Finish that improve childhood academic performance through physical activity.<\/p>\n<p><strong>Acknowledging multi-dimensional complexity<\/strong><\/p>\n<p>When it comes to academic success, literacy takes center stage. The ability to read improves academic performance in mathematics and other areas of study. But the benefits of education do not stop in the classroom. Multiple studies note the correlation between a nation\u2019s literacy skills and the well-being of its inhabitants.<\/p>\n<p>Improving literacy depends on consistent exposure to literature. For Canada\u2019s 1 million children living in poverty, exposure is inconsistent at best: limited access to libraries, few books at home, and single-parent households with tight resources are just a few contributing factors to childhood illiteracy.<\/p>\n<p>In public schools, governments fail to adequately and equally equip all school with resources. Teachers spend $143 million of their own money to buy reading materials for their students yet the gap remains. As a result, children living in poverty are about 4.5 times behind their peers in vocabulary development. The lack of literacy development then creates a snowball effect in other areas of study.<\/p>\n<p>A sedentary lifestyle adds to the complexity of children\u2019s developmental hurdles. Children in low-income homes are twice as likely as children from middle class homes to live in a neighborhood where violence and drug-trafficking are everyday occurrences. <a href=\"https:\/\/www.jstor.org\/stable\/10.7721\/chilyoutenvi.20.1.0200?seq=1\">Impoverished areas also have fewer parks.<\/a> Neighborhood dangers and a lack of access to green spaces minimize youths\u2019 exposure to natural environments and safe places to play.<\/p>\n<p>Low literacy and physical activity contribute to an under-stimulated hippocampus in children\u2019s brains. Executive function, learning, and concentration are all adversely affected.<\/p>\n<p><strong>Overcoming invisibility to promote change<\/strong><\/p>\n<p>When playing for the Canadian Football League, Brian Warren would often participate in meet-and-greets with kids from area of complexity. The kids would watch a game, hear a few words of inspiration, receive an autographed ball, and then return home. Mr. Warren felt like it was not enough.<\/p>\n<p>He soon founded Start2Finish, a nonprofit organization that uses neuroscience techniques favored by athletic and business professionals to help children excel in school. Karen Pessoa-Warren, director of operations, explains the inspiration behind the organization.<\/p>\n<p>\u201cAthletes get exclusive <img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-23557\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg\" alt=\"\" width=\"300\" height=\"200\">training in the connection between mind and body. Why couldn\u2019t this work with the kid struggling in school and at home?\u201d proposes Pessoa-Warren. \u201cWe find the kids are most vulnerable in the areas of executive control and focus, things athletes are trained in. We\u2019ve married these very unlikely concepts, to stimulate the hippocampus with books and physical activity. A snowball effect then happens. Not only are they reading better, which even helps with math, but they\u2019re better able to multi-task, stay focused, and manipulate thought.\u201d<\/p>\n<p>Though the research was in place, it would take a change of perspective for the organization to succeed throughout the country. The Warrens first endeavoured to shine light on local childhood poverty, a topic that went largely unrecognized.<\/p>\n<p>\u201cIn Canada, people don\u2019t think we have childhood poverty,\u201d reflects Pessoa-Warren. \u201cWe don\u2019t have an index for poverty, but one out of five kids live at or below the poverty line. We needed to let people know that poverty exists.\u201d<\/p>\n<p>Secondly, they found themselves battling the notion that poverty and poor academic performance were character flaws rather than systemic problems. She adds, \u201cWe have a strong social net here, but kids still fall through. Without understanding of the data or the complexity surrounding their lives, people thought those who struggled in school weren\u2019t bright or that it was a family issue.\u201d<\/p>\n<p>Public education continues to be a part of the work at Start2Finish.<\/p>\n<p><strong>Read, play, excel<\/strong><\/p>\n<p>Children living in areas of complexity are facing an uphill battle. The team at Start2Finish has developed a creative plan to give kids the tools needed to succeed. The organization offers <a href=\"https:\/\/www.start2finishonline.org\/our-work\/\" target=\"_blank\" rel=\"noopener noreferrer\">the five-step program &#8220;Pathway of Hope&#8221; program<\/a> that helps kids close the achievement gap on<strong> literacy and wellness<\/strong>.<\/p>\n<p>Through the Pathway of Hope, students are empowered with:<\/p>\n<ul>\n<li>schools supplies in the beginning of each year<\/li>\n<li>a supportive environment in the 32-week running and reading clubs. On average, participants experience an improvement of one to two letter grades and a 50% increase in vigorous physical activity<\/li>\n<li>a coaching program that transforms program graduates into junior coaches for rising participants<\/li>\n<li>scholarship opportunities for education at a Canadian post-secondary institution<\/li>\n<li>community involvement and outreach by program graduates<\/li>\n<\/ul>\n<p>Decades of analysis on graduate performance demonstrate the strength of the program. &nbsp;Participants experience a significant decrease in hyperactivity problems and conduct problems, increased levels of intrinsic motivation, high self-efficacy in physical activity and sports, improved peer relationship, and greater perceptions of mastery four major areas.<\/p>\n<p>The format has been so successful that the organization is now in 50 communities throughout Canada. The recent addition of 12 new clubs was made possible in part by a donation from <a href=\"https:\/\/www.yardi.com\/\">Yardi<\/a>.<\/p>\n<p>\u201cWe\u2019re so happy for Yardi\u2019s donation,\u201d says Warren. \u201cWe are expanding in Ontario. Yardi has supported 12 new clubs in the region and we\u2019re getting kids off waiting list. Without the expansion, kids would have to wait about two years to enroll.\u201d<\/p>\n<p><strong>Supporting Start2Finish<\/strong><\/p>\n<p>In 2020, Start2Finish celebrates its 20<sup>th<\/sup> year. More than 15,000 students have successfully graduated the program. There are several 20<sup>th<\/sup> anniversary events scheduled for the year, each detailed on the Start2Finish Facebook page.<\/p>\n<p>Guests are invited to the <a href=\"https:\/\/www.gifttool.com\/registrar\/ShowEventDetails?ID=1466&amp;EID=28091\">Fuel for Success<\/a> event on February 13, 2020. The meal brings together program graduate, students, business owners, and community leadership to discuss the latest in program developments and the future of the organization.<\/p>\n<p><a href=\"https:\/\/www.yardi.com\/blog\/category\/giving\">Learn more about Yardi\u2019s corporate social responsibility on our Giving page.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-23559 aligncenter\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Start2Finish-Running-Reading-Club-Infographic-760x1024.jpg\" alt=\"\" width=\"760\" height=\"1024\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged neuroscientists to formally explore the importance of play in childhood development. Their efforts have paved the way for programs like Start2Finish that improve childhood academic performance through physical activity. Acknowledging multi-dimensional complexity When [&hellip;]<\/p>\n","protected":false},"author":440,"featured_media":24234,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1717,3354],"tags":[652,2194,2093,1699,98],"class_list":["post-23556","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-giving","category-team-yardi","tag-canada","tag-csr","tag-energized-for-good","tag-yardi-canada","tag-yardi-corporate-philanthropy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Neuroscience in the Park\" \/>\n<meta property=\"og:description\" content=\"The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/\" \/>\n<meta property=\"og:site_name\" content=\"Yardi Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-15T13:10:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-16T10:12:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Erica Rasc\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erica Rasc\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/\",\"url\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/\",\"name\":\"Neuroscience in the Park - Yardi Corporate Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg\",\"datePublished\":\"2020-01-15T13:10:37+00:00\",\"dateModified\":\"2021-11-16T10:12:33+00:00\",\"author\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/d63afaf076d5863391dd49858ccef2ac\"},\"description\":\"The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged\",\"breadcrumb\":{\"@id\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#primaryimage\",\"url\":\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg\",\"contentUrl\":\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.yardi.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Neuroscience in the Park\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.yardi.com\/blog\/#website\",\"url\":\"https:\/\/www.yardi.com\/blog\/\",\"name\":\"Yardi Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.yardi.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/d63afaf076d5863391dd49858ccef2ac\",\"name\":\"Erica Rasc\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/09382010b8c97da56343095c2854ad7733a3c2e094f59f75eb5ef1aacf501bcf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/09382010b8c97da56343095c2854ad7733a3c2e094f59f75eb5ef1aacf501bcf?s=96&d=mm&r=g\",\"caption\":\"Erica Rasc\u00f3n\"},\"description\":\"Erica Rasc\u00f3n specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.\",\"url\":\"https:\/\/www.yardi.com\/blog\/author\/ericajarrell\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Yardi Blog","description":"The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Neuroscience in the Park","og_description":"The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged","og_url":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/","og_site_name":"Yardi Blog","article_published_time":"2020-01-15T13:10:37+00:00","article_modified_time":"2021-11-16T10:12:33+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg","type":"image\/jpeg"}],"author":"Erica Rasc\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Erica Rasc\u00f3n","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/","url":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/","name":"Neuroscience in the Park - Yardi Corporate Blog","isPartOf":{"@id":"https:\/\/www.yardi.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#primaryimage"},"image":{"@id":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#primaryimage"},"thumbnailUrl":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg","datePublished":"2020-01-15T13:10:37+00:00","dateModified":"2021-11-16T10:12:33+00:00","author":{"@id":"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/d63afaf076d5863391dd49858ccef2ac"},"description":"The importance of childhood play has had anecdotal value for ages. In the 1960s, however, studies on rodents and brain development encouraged","breadcrumb":{"@id":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#primaryimage","url":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg","contentUrl":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.yardi.com\/blog\/neuroscience-in-the-park\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.yardi.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Neuroscience in the Park"}]},{"@type":"WebSite","@id":"https:\/\/www.yardi.com\/blog\/#website","url":"https:\/\/www.yardi.com\/blog\/","name":"Yardi Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.yardi.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/d63afaf076d5863391dd49858ccef2ac","name":"Erica Rasc\u00f3n","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.yardi.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/09382010b8c97da56343095c2854ad7733a3c2e094f59f75eb5ef1aacf501bcf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/09382010b8c97da56343095c2854ad7733a3c2e094f59f75eb5ef1aacf501bcf?s=96&d=mm&r=g","caption":"Erica Rasc\u00f3n"},"description":"Erica Rasc\u00f3n specializes in online content creation and social media. She joined Yardi in 2011 after receiving her bachelor's degree from Kennesaw State University and serving in the Peace Corps. Erica's interests include sustainability, philanthropy, and the arts.","url":"https:\/\/www.yardi.com\/blog\/author\/ericajarrell\/"}]}},"jetpack_featured_media_url":"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2020\/01\/Yardi-Blog-CSR-Start2Finish-2.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts\/23556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/users\/440"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/comments?post=23556"}],"version-history":[{"count":6,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts\/23556\/revisions"}],"predecessor-version":[{"id":30648,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/posts\/23556\/revisions\/30648"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/media\/24234"}],"wp:attachment":[{"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/media?parent=23556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/categories?post=23556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yardi.com\/blog\/wp-json\/wp\/v2\/tags?post=23556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}