{"id":19735,"date":"2018-04-12T05:00:05","date_gmt":"2018-04-12T12:00:05","guid":{"rendered":"https:\/\/www.yardi.com\/blog\/?p=19735"},"modified":"2020-12-24T22:53:44","modified_gmt":"2020-12-25T06:53:44","slug":"rentcafe-aim","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/rentcafe-aim\/","title":{"rendered":"RentCafe + AIM"},"content":{"rendered":"

Yardi has entered an exclusive three-year agreement securing RentCafe\u00a0as the title sponso\"\"<\/a>r of the Apartment Internet Marketing Conference (AIM).<\/p>\n

\u201cWe\u00a0are excited to announce our partnership with AIM. We believe this is a great opportunity for us, for AIM and for the attendees because ultimately, we are all laser-focused on innovative digital marketing,\u201d said Esther Bonardi, vice president of marketing at Yardi.<\/p>\n

A Powerful Partnership<\/strong><\/p>\n

AIM<\/a> is the only industry event focused exclusively on educating multifamily executives on advances in internet marketing, advertising and branding. Executives gain insights into web technology and applications, mobile platforms, lead tracking and in-home technology as well as resident retention and communication techniques.<\/p>\n

RentCafe<\/a>, a leading multifamily marketing solution, unites marketing and leasing functionalities in a single, easy-to-use platform. Prospects, residents and staff benefit from its intuitive interface and groundbreaking features.<\/p>\n

\u201cMarketing executives are increasingly called on to shape the resident experience and manage the pace of innovation. That starts with initial impressions of a community, and flows through to communications, social media, service and amenities,\u201d shared Steve Lefkovits, executive producer of AIM. \u201cWe\u2019re delighted to have Yardi and RentCafe\u00a0as partners in educating the industry about the future.\u201d<\/p>\n

\u201cRentCafe\u00a0has seen tremendous growth by adding innovative marketing features for the multifamily industry. Through this partnership, we can support the key foundations of the conference, providing exactly the kind of cutting-edge solutions that attendees have come to expect from AIM,\u201d said Bonardi.<\/p>\n

What to Expect at AIM<\/strong><\/p>\n

This year, keynote speaker Malcolm Frank will explore the topic of marketing automation with \u201c<\/u>What to Do When Machines Do Everything<\/a>.\u201d<\/u>\u00a0Automation is a key area of opportunity for organizations seeking to achieve greater efficiency and customer engagement. Frank will offer strategic guidance and actionable steps to help AIM attendees and their organizations excel in the industry\u2019s evolving landscape.<\/p>\n

\u201cAIM is always looking to share leading-edge marketing strategies,\u201d added Bonardi. \u201cRentCafe\u2019s developments in multi-touch lead attribution and data-driven marketing automation<\/a> are groundbreaking and clearly fit that bill.\u201d<\/p>\n

Join Us<\/strong><\/p>\n

AIM Conference, Innovated by RentCafe, will take place May 6-9, 2018 at the Hyatt Regency in Huntington Beach, California.\u00a0Register today<\/a>\u00a0using the code \u201cRentCafe18\u201d for a $100 discount.<\/p>\n","protected":false},"excerpt":{"rendered":"

Yardi has entered an exclusive three-year agreement securing RentCafe\u00a0as the title sponsor of the Apartment Internet Marketing Conference (AIM). \u201cWe\u00a0are excited to announce our partnership with AIM. We believe this is a great opportunity for us, for AIM and for the attendees because ultimately, we are all laser-focused on innovative digital marketing,\u201d said Esther Bonardi, […]<\/p>\n","protected":false},"author":440,"featured_media":19738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1440],"tags":[2323,62,2200,170,40],"class_list":["post-19735","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-aim-conference","tag-marketing","tag-multifamily-marketing","tag-rentcafe","tag-yardi"],"acf":[],"yoast_head":"\nYardi Blog<\/title>\n<meta name=\"description\" content=\"Yardi has entered an exclusive three-year agreement securing RentCafe\u00a0as the title sponsor of the Apartment Internet Marketing Conference (AIM). \u201cWe\u00a0are\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RentCafe + AIM\" \/>\n<meta property=\"og:description\" content=\"Yardi has entered an exclusive three-year agreement securing RentCafe\u00a0as the title sponsor of the Apartment Internet Marketing Conference (AIM). \u201cWe\u00a0are\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yardi.com\/blog\/rentcafe-aim\/\" \/>\n<meta property=\"og:site_name\" content=\"Yardi Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-12T12:00:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-25T06:53:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2018\/03\/aim2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"381\" \/>\n\t<meta property=\"og:image:height\" content=\"264\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Erica Rasc\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erica Rasc\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.yardi.com\/blog\/rentcafe-aim\/\",\"url\":\"https:\/\/www.yardi.com\/blog\/rentcafe-aim\/\",\"name\":\"RentCafe + AIM - 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