{"id":12605,"date":"2015-02-24T08:30:11","date_gmt":"2015-02-24T16:30:11","guid":{"rendered":"http:\/\/www.yardi.com\/blog\/?p=12605"},"modified":"2026-02-22T15:32:35","modified_gmt":"2026-02-22T23:32:35","slug":"yardi-senior-crm","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/yardi-senior-crm\/","title":{"rendered":"Yardi Senior CRM"},"content":{"rendered":"<p>Yardi announced today the release of its new <a title=\"Yardi Senior CRM\" href=\"http:\/\/www.yardi.com\/products\/senior-crm\/\" target=\"_blank\" rel=\"noopener\">Yardi Senior CRM<\/a> product, an advanced customer relati<a href=\"http:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2015\/02\/seniorCRM.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-12606\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2015\/02\/seniorCRM-300x188.jpg\" alt=\"seniorCRM\" width=\"300\" height=\"188\" \/><\/a>onship management solution built into the <a title=\"Yardi Voyager Senior Housing\" href=\"http:\/\/www.yardi.com\/products\/voyager-for-senior-housing\/\" target=\"_blank\" rel=\"noopener\">Yardi Voyager<sup>\u00ae<\/sup> Senior Housing<\/a> platform and integrated with all the <a title=\"Yardi Senior Living Suite\" href=\"http:\/\/www.yardi.com\/markets-we-serve\/residential-property-market\/senior-housing-property-management-solution\/\" target=\"_blank\" rel=\"noopener\">Yardi Senior Living Suite<\/a>\u2122 products. \u201cWe matched the capabilities of a traditional CRM system with the workflows unique to senior living, and we did so within a complete business solution built on the latest mobile and Web-based technology available,\u201d said Eric Kolber, vice president of senior living for Yardi<\/p>\n<p>\u201cYardi Senior CRM delivers powerful metrics to calculate return on marketing investment, enables insightful sales pipeline projections using real-time data, and facilitates accurate pricing proposals for prospective residents based on assessed healthcare recommendations,\u201d explained Kolber.<\/p>\n<p>Data generated through Yardi Senior CRM flows freely throughout the Yardi Senior Living Suite. \u201cThe complete integration of our ERP, CRM, and <a title=\"Yardi EHR\" href=\"http:\/\/www.yardi.com\/blog\/news\/yardi-ehr\/11628.html\" target=\"_blank\" rel=\"noopener\">EHR<\/a> solutions streamlines workflows and improves data integrity. For example, when a prospect hits a certain point in the sales cycle, Senior CRM notifies nurses that a needs evaluation is required, and their resulting recommendations automatically flow through to subsequent pricing proposals. Information is easily shared between sales and clinical staff, and all relevant data carries forward to billing functions and accounting personnel. No interfaces are required, and no redundant data entry is needed. Staff are kept informed and alerted to actionable items in real time,\u201d said Kolber.<\/p>\n<p>Yardi Senior CRM is a browser-based solution accessible from any desktop computer, laptop, tablet, or smartphone. \u201cSenior CRM gives leasing agents mobile access to all of the tools they need to easily and effectively work with prospects and convert leads into sales,\u201d added Kolber.<\/p>\n<p>Yardi Senior CRM is a component of the Yardi Senior Living Suite which includes Yardi Voyager Senior Housing for managing occupancy, accounting, and property management, Yardi EHR\u2122 for electronic health records, Yardi eMAR\u2122 for medication and treatment management, Yardi eLearning\u2122 for Web-based staff training, and the upcoming SENIOR<em>Caf\u00e9\u2122<\/em> for online resident and family member service portals. Yardi also offers additional integrated service modules for electronic payment processing, online banking, procurement, energy management, business intelligence, and more.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yardi announced today the release of its new Yardi Senior CRM product, an advanced customer relationship management solution built into the Yardi Voyager\u00ae Senior Housing platform and integrated with all the Yardi Senior Living Suite\u2122 products. \u201cWe matched the capabilities of a traditional CRM system with the workflows unique to senior living, and we did [&hellip;]<\/p>\n","protected":false},"author":626,"featured_media":12606,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,2952],"tags":[151,1023,27,842,40],"class_list":["post-12605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-senior-living","tag-crm","tag-ehr","tag-senior-housing","tag-senior-living","tag-yardi"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - 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