{"id":12043,"date":"2014-11-26T05:00:43","date_gmt":"2014-11-26T13:00:43","guid":{"rendered":"http:\/\/www.yardi.com\/blog\/?p=12043"},"modified":"2020-12-24T02:54:42","modified_gmt":"2020-12-24T10:54:42","slug":"yoga-3-pro","status":"publish","type":"post","link":"https:\/\/www.yardi.com\/blog\/yoga-3-pro\/","title":{"rendered":"Yoga 3 Pro"},"content":{"rendered":"<p>Every once in a while, Microsoft and Apple reignite the classic Mac vs. PC battle through cleverly designed ads. The latest attack launches Microsoft\u2019s latest notebook, the Lenovo Yoga 3 Pro, placed head-to-head with Apple\u2019s famous 13-inch MacBook Air.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/R98sgmllCEg\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>The ad starts by comparing the 17mm \u2018thickness\u2019 of the MacBook Air with the 13mm \u2018thinness\u2019 of the Yoga 3 Pro, continuing with a series of moves that flaunt the flexibility of the tablet, showcase the touchscreen and tent modes of Lenovo\u2019s latest convertible, while the Air is failing to \u201cdance\u201d in funny comparisons. The dance performance ends with the MacBook Air declaring \u2018game over\u2019 and closing its lid.<\/p>\n<p>The ad is a light sting at Apple, but it does reveal the direction the Microsoft is taking and where its marketing focus lies. Apple recently moved into the top five PC makers for the first time, thanks to an increase in Mac sales of 8.9 percent in the last quarter; that is translated into 5.52 million Mac sales over a period of three months.<\/p>\n<p>Besides the amusement these ads bring, it\u2019s hard to determine whether or not they are effective. Surface sales more than doubled in the last quarter, but there are things left unsaid in the above ad about the powerful Air, advantages that Microsoft chose to not even mention with its latest ad campaign, more precisely price and battery life, and not necessarily in this order. Price-wise, there is a 30 percent differential: Apple\u2019s laptop starts at $999 and Lenovo\u2019s at $1299. This $300 difference is partly because of the high-resolution touchscreen display on the Lenovo. However, Apple\u2019s choice to use an inferior screen on the MacBook Air helps it run for 13 hours without charging, while Lenovo\u2019s Yoga 3 Pro 5,200mAh battery holds for around 7 hours.<img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-12044\" src=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg\" alt=\"Lenovo-Yoga-Pro\" width=\"317\" height=\"291\" srcset=\"https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg 1500w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?resize=768,705 768w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=400 400w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=500 500w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=600 600w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=720 720w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=800 800w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=1000 1000w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=1200 1200w, https:\/\/www.yardi.com\/blog\/wp-content\/uploads\/sites\/15\/2014\/11\/Lenovo-Yoga-Pro.jpg?w=1440 1440w\" sizes=\"auto, (max-width: 317px) 100vw, 317px\" \/><\/p>\n<p>The world\u2019s thinnest 2-in-1 measures 13.3 inches and weighs 1.19kg (2.6 lb.), a bit too heavy for a tablet. The main attraction of the Yoga 3 Pro is the better-than-HD display \u2013 the 3,200 x 1,800 pixels resolution is better than standard 1080p screens, yet again, more and more laptops come with true 4K displays, so the higher resolutions are not quite as special as they were a year ago.<\/p>\n<p>The Yoga 3 Pro represents a clear example of design and performance falling into two different categories. The device has taken steps forward in design, but feels like it took a step back in both applications and battery life. Surprisingly, Microsoft chose design over performance. The dual-core Core M 5Y70 operates at 1.1GHz. It uses only 4.5 watts, 60 percent less than the 11.5 watts that the 1.6GHz Core i5 4300Y CPU uses. This reduction is enough for the Yoga 3 Pro to require only a small fan. The Intel Core M processor in the Yoga 3 Pro reduces main board size and thermal space requirements, but performed slower than Apple\u2019s MacBook Air, Microsoft\u2019s Surface Pro 3 and even last year\u2019s Yoga 2 Pro; all mentioned devices use a more common Intel Core i5. The Graphics HD 5300 video accelerator has no dedicated graphics memory, but can grab up to 3.9GB of RAM. The $1,300 Yoga 3 Pro model comes with 8GB of RAM and 256GB SSD. The only upgrade available is 512GB of storage capacity, which means an additional $200.<\/p>\n<p>The keyboard has 18.6-millimeter oval-shaped keys that are comfortable to use and backlit, even though only one light level is available. The touchpad measures 3.5 x 2.4 inches and the keyboard deck has a grippy plastic coating.<\/p>\n<p>On the outside, Lenovo\u2019s Yoga 3 Pro sports five computing profiles, thanks to the innovative watchband-style hinge. The hinge, made from 800 stainless steel parts, attaches the screen to the base at six places and makes it easy to smoothly rotate the screen 360 degrees. The system comes with one USB 2.0 and two USB 3.0 ports. A micro-HDMI port, a headphone jack and a flash card slot adorn the sides of the device. For a premier system it lacks a Trusted Platform Module (TPM), a fingerprint scanner and an Ethernet port, but comes with Bluetooth 4.0 and 802.11ac Wi-Fi.<\/p>\n<p>Yoga 3 Pro comes with Windows 8.1 Pro, a 30-day trial of McAfee Live Safe and Lenovo\u2019s Motion Control software, which enables you to advance a presentation\u2019s slides by waving at the webcam.<\/p>\n<p>If the application performance of the Intel Core M processor is not as big of a deal as most people don\u2019t actually need all the power in the Core i5 and Core i7 processors, the battery life is more of a problem. Does it make your shopping list?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every once in a while, Microsoft and Apple reignite the classic Mac vs. PC battle through cleverly designed ads. The latest attack launches Microsoft\u2019s latest notebook, the Lenovo Yoga 3 Pro, placed head-to-head with Apple\u2019s famous 13-inch MacBook Air. The ad starts by comparing the 17mm \u2018thickness\u2019 of the MacBook Air with the 13mm \u2018thinness\u2019 [&hellip;]<\/p>\n","protected":false},"author":237,"featured_media":12044,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_s2mail":"yes","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[852,943,584,76],"class_list":["post-12043","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-laptops","tag-lenovo-yoga-3-pro","tag-macbook-air","tag-technology-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yardi Blog<\/title>\n<meta name=\"description\" content=\"Every once in a while, Microsoft and Apple reignite the classic Mac vs. PC battle through cleverly designed ads. 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